Chapter 1148: Patent Infringed!

BMW 3 Series, 5 Series.

These two cars can be said to be the two models that Li Fanyu is most familiar with.

Although time and space have changed, there are no BM cars left in this world, only a Bavarian engine factory remains. But every time he sees the BMW brand blue sky and white cloud propeller that was plagiarized by himself, Li Fanyu still can't help but think of these two cars in his heart.

But that's all feelings, and at this time considering taking these two cars out, it's still for business.

In the time and space before the historical process of automobiles changed, BM built a fairly thick product camp on a global scale. Including the 1-9 series sedans, the X series ranges from compact to mid-size SUVs, and also includes the M series, which is known for its high performance and is on par with Mercedes-AMG.

But if there is a BM that the BM pays the most attention to among these models, it is undoubtedly the 3 Series and the 5 Series.

Let's start with the 3 series.

The 3 Series is BM's most successful and best-selling car series. The first generation of the 3 Series, known as the E21, was introduced in August 1975 with all four-cylinder engines, including the 316, 318, 320 and 320i, and was produced until 1982. By the end of 1981, 1527256 units had been sold.

Although this model is a relatively low-end entry-level in the BM brand, because of this huge sales, the essence of BM is fully embodied in this model;

As the leader of BMW, the 3 Series has won the reputation of "real world car" for its excellent performance and unique driving pleasure, and is considered to be the world's leading compact luxury car. And its true performance is worthy of this title, with a sleek and stretched body shape and a perfect sense of handling, which can completely make the 3 Series be classified as a classic.

In the 3 Series, there is both a perfect 50:50 front and rear axle load distribution, as well as a classic front-engined rear-wheel drive layout. This makes it very good in both high-speed corners and on slippery roads, and this axle load distribution, combined with the classic front-engine, rear-wheel drive layout, makes driving the car feel like commanding a well-trained soldier, and all operations can be tacit with it.

Born for control, that's what I'm talking about.

In Li Fanyu's view, if you want to set a benchmark for B-class cars in the Chinese market, then there are two most suitable models.

One is the A4 and the other is the 3 Series.

If it weren't for the national conditions of China and the market adaptability of front-wheel drive vehicles, as well as the situation of Zhengxin Company at that time, Li Fanyu might have copied the 3 series.

Therefore, it is now necessary to create a B-level industry standard for new energy vehicles from scratch, whether from a sentimental or practical point of view, the 3 Series is the most suitable one.

Let's talk about the five series.

Globally, BM's dominant star is the 3 Series. But before Li Fanyu gets the Xapp, if there is any model in the Chinese market that brings the most profit to the BM, it is undoubtedly the 5 Series.

As a model that has surpassed the Mercedes-Benz E-class and beaten the Audi A6, the 5 Series can be said to be an out-and-out successful model in the C-class.

As the culmination of the adaptation of the Chinese market and the lengthening of the wheelbase design, all the configurations on the 5 Series at that time really captured the pain points of the market. It is a C-class luxury model that combines sports and business, subverting people's perception of medium and large sedans.

It can be said that these two cars, even if they are now put in the case that Zhengxin already has Audi A4L and A6L, they can still set off a storm in today's Chinese market.

It's just that Li Fanyu won't allow the stupid thing of competing with the same door and consuming infighting to happen. Now put these two cars on electric positioning, and this will not happen.

Seeing the design sketch given by Li Fanyu, Xu Fufang and others were naturally amazed.

Although Li Fanyu has long been known as the "model library" within Zhengxin's R&D team, every time he sees this product, he will see one after another models that people can't move their eyes when they see it, and they can still make everyone marvel again and again.

"Brother Fan, the design of these two models is absolutely fine. With these two exterior designs alone, the sales of this car after it is introduced to the market are definitely not bad!"

Hearing Xu Fufang's praise, Li Fanyu smiled smugly: "That's natural, when did we believe that there was a bumpy model?"

"E, the ...... of the Yinzhu market" Someone immediately punctured Li Fanyu's cowhide.

"Ahem, ahem, ahem......," Li Fanyu was not embarrassed, "Well, there is a problem with the aesthetics of that Yinzhu consumer, they like the three jumpers and F0, A+, I can't help it." Well, that's not to mention. Let's get down to business. ”

Covering up his embarrassment, Li Fanyu picked up the two sketches and said to everyone: "The positioning of the 3 series is to be younger and home, so in the process of developing this car, you must keep in mind two elements." First, the characteristics of the front-wheel drive and rear-wheel drive of the -CLAR platform should be perfectly reflected in this car. My opinion is that the chassis tuning of this car will be handed over to the Advanced Research Department, and the handling feeling of our Formula E racing will be incorporated.

The second is that the car should be convenient enough. As a model aimed at the young consumer groups with the most spending power and the greatest contribution to word-of-mouth, the 3 Series must meet people's needs for family electric vehicles to save worry, effort and money to the greatest extent. ”

"Understood, Brother Fan. Hearing what Li Fanyu proposed, Xu Fufang hurriedly took out the notebook he was carrying with him and began to record the main points.

"The 5 Series is a bit more intuitive, and in terms of requirements, it's the same as our A6L. But you have to keep in mind that you can't define this car in terms of pure business class. The main focus of the mid-to-large segment is comfort, and our A6L does this very well. But you have to take into account that the 5 Series is an electric model. The power pattern of an electric car is much more flexible than that of an internal combustion engine car, so I would like to see a model that is a gentleman in a suit and a beast in a shirtless shirt. ”

Hearing Li Fanyu's parable, everyone smiled in understanding.

"I understand Brother Fan, in terms of power mode, we will make more efforts. Strive to make the positioning of the 3 series and 5 series clear and distinctive. ”

Xu Fufang wrote down all Li Fanyu's requirements before raising his head and smiling.

"Hmm," Li Fanyu patted him on the shoulder, "Then I'll leave it to you." ”

"No problem, Brother Fan. ”

Xu Fufang is full of confidence.

Just as Li Fanyu was about to have a more in-depth discussion with everyone about the two models, Chen Yuhan interrupted him with a phone call.

"Dong Li, I just sent you an email for you to take a look. ”

Chen Yuhan on the other side of the phone was a little angry.

"What's the matter?" sensing that Chen Yuhan's mood was wrong, Li Fanyu asked.

"We believe in the shape of the patent...... Violated in a big way!"