Chapter 847: The smell of wine is also afraid of deep alleys

In addition, the reason why the medicine of Taizheng Pharmaceutical Factory is cheap is because Qu Dazheng Zu has been practicing medicine for generations and has accumulated a large number of folk prescriptions, and on the basis of these prescriptions, he has developed Chinese patent medicines, which has greatly reduced the cost of research and development.

Here's an example.

The cost of 100 capsules (the effect dose is equivalent to 12 Shuxin capsules) is about 10 yuan, plus various operating and sales costs, and the current retail price is 58 yuan per box.

It's no wonder that even though the hospital knows that the 58 yuan Dazheng Ning Xin Drop Pill and the 268 yuan Jinsheng Shuxin Capsule have the same effect, they have been using the latter, because the same 50% entrance fee is naturally cost-effective.

In fact, what is said about high housing prices, difficult employment, and difficult business, when is it not expensive to see a doctor, it is not difficult to see a doctor, and this people's livelihood can be regarded as a home.

When I was young, I didn't think how close the hospital was to me and how difficult it was to see a doctor, but once I did, it was definitely much more difficult than buying a house, finding a job, or doing business to make money.

Of course, the hospital is also very difficult, because it is not a fully funded institution, and the medical center of Nuoda is built with borrowed money, and it is necessary to repay the principal and interest, and to pay wages and bonuses to employees.

That's right, any set of instruments, can it be hundreds or tens of millions?

Doctors also know this situation, and they and their relatives and friends can use those drugs that are easy to use and not expensive, and no matter how far away, there is no way.

Doctors can save lives, but they can't save money in patients' pockets.

Anyway, Song Qian called Qu Dazheng, and didn't even say what to do with these things, so Qu Dazheng agreed.

Without Song Qian, there would be no Taisho Pharmaceutical Factory, and if the Taizheng Pharmaceutical Factory goes bankrupt, these things will have no meaning to continue to exist.

All of Qu Dazheng's goals are just to make affordable and good drugs benefit more patients, and it is rare for a big boss to have the same idea, what else is there to say?

However, at the end of the call, Qu Dazheng still mentioned a message he had just gotten: "It should be today and tomorrow at the latest, Jinsheng pharmacies across the country will launch a five-fold drug sales activity." ”

"50% off, that's cheaper than what we sell?"

"If it is a drug produced by other pharmaceutical companies, our purchase price is 5% off, plus various sales costs, 7% off is about just to protect the capital. The drugs in our own pharmaceutical factory have always been low, but Jinsheng Pharmacy should be 50% off the whole market, including the drugs produced by our pharmaceutical factory. ”

"Are they fighting a price war with medicine?"

"It should be. Qu Dazheng's tone was obviously a little helpless, "More than 20 years ago, Qin Jinsheng relied on this trick to squeeze out several pharmaceutical companies that were alongside Jinsheng Pharmaceutical. Now they have come up with a members' day, and every Tuesday, Thursday, and Saturday are all 50% off, which is much stronger than back then. ”

It's only three days a week? Song Qian thought that Qin Jinsheng was going to be a five-fold show for several months in a row. What a cowardice!

"Isn't it good that Jinsheng Pharmacy is willing to sell medicine at a loss?"

“?”

"This kind of good thing, there is no need to discourage their enthusiasm, we still follow the original preferential policy, every 246, we recommend customers to go to Jinsheng Pharmacy to buy medicine, after all, they sell cheaply. ”

"This ......"

"What's the problem?"

"Then the sales of our products may decline, do we need to reduce some ......?"

"No, doesn't Jinsheng Pharmacy also sell the medicines we produce, which are cheaper than the ones we sell ourselves, and this sales will only increase." ”

"But we don't know much about our products......"

Qu Dazheng's words are to the point. Song Qian has always felt that he has not done it well, and he filmed an advertisement for Dazheng throat lozenges before, and the effect was good, but he mainly went to health care products and family standing medicines, so that the current Dazheng Kidney Treasure Tablets and Taizheng cold medicines are completely in short supply.

But other niche drugs, even prescription drugs, are not well-known enough for the production of Taisho Pharmaceutical Factory. In other words, there is not enough recognition of the therapeutic effect of the drugs produced by Taisho Pharmaceutical Factory. After all, if you have a cold or sore throat, if you can't cure it with medicine, you can get better by drinking more boiled water, but if you have other diseases, you don't use medicine in time or use drugs that don't work, and it's fatal to delay time.

No one wants to joke with their lives unless they really don't have money in their pockets.

Then, public interest litigation is one way, and advertising is also very important.

But this time, I can't advertise like Taizheng throat lozenges, buy medicine, send a house, send gold bars or something, it's easy to make people think that the pharmaceutical factory belongs to the money and many people are stupid.

In fact, Song Qian himself opened a media company, but unfortunately he has never been in business, thinking of this, Song Qian felt that it was necessary to dig up some advertising talents, after all, fertilizer water does not flow into the fields of outsiders.

Chen Keqing is good at finding people, so he smashed the phone.

"I'm a professional in advertising, I know one, and he's quite talented. Chen Keqing said.

"You say it's okay to be talented, and come over to advertise for Taisho Pharmaceutical Factory, all-round. ”

"I'll contact him and it should be fine. ”

In fact, it is definitely no problem, just for Song Qian to pay such a high salary, this kind of boss who lets go freely, there is really no second one.

Song Qian was about to hang up the phone after explaining, when he heard a faint voice on the other end of the phone, and it seemed that he had not finished speaking.

"What else?"

"Fancheng Zoo will officially open tomorrow, do you want to participate?"

Hearing this, Song Qian let out a sigh of relief: "I thought what was the matter, you would be busy when you opened, I have seen it anyway, very good, you are doing very well, I won't go." ”

"Not this ......"

"Give you a salary increase, a bonus. ”

"No, no, no, it's not this ......"

"That's?"

After a pause and several struggles, Chen Keqing finally said: "Mr. Song, I see that your girlfriend likes our zoo very much, if you think there are too many people to open tomorrow, you can also bring her back in a few days." If you're coming, you'll have to let me know. ”

"Huh, huh?"

"Yes, yes, I'm a girl, and of course I know girls better. ”

Well, Chen Keqing's reason does make some sense. Song Qian felt that he really knew less about women, and he was a standard straight man, so that he was either stupid or tricked. Since Chen Keqing said that he could see that Cao Ning liked the zoo, then ask her and go together another day.

However, Song Qian also likes the zoo......

After hanging up the phone, Chen Keqing's heart was still pounding violently. If Song Qian came with Cao Ning, then Cao Ning's male secretary should also come with him......

Thinking of this, my heart beat even harder.

Of course, in addition to emotional matters, it is also important to complete the tasks assigned by the boss. Chen Keqing began to look through the address book, and was going to go directly to her classmate who was doing advertising.

Recruiting troops and buying horses, there must be the spirit of looking at the thatched house, otherwise, even if you hire someone with a lot of money, maybe they are in Cao Ying's heart in Han.