Chapter 292: Helping Advertisers Make Money

"Mr. Xie, I'm going to shoot an advertisement today, and the advertising space of several advertising companies is gone. Qin Yang said in a low voice.

"Can it be gone?" Xie Mo slapped the table, looking very displeased.

On the side, Xie Wei pondered for a moment before asking, "How many companies have you been to?"

Qin Yang sighed and said: "I went to four stores, everyone's prime-time advertisements are gone, and if you want to invest in advertising, you have to wait until a year later." Later, when I inquired, I learned that all the advertising spaces in Fuzhou City were bought by Xiulan Group!"

"Xiulan Group?" Xie Wei asked in surprise.

"That's right, it's Xu Fang's bastard's hotel. At yesterday's advertising exchange conference, Xiulan Group spent 280 million yuan to shoot all the prime advertisements in Fuzhou. ”

Xie Wei was really anxious at the moment, took a deep breath and said: "Now you hurry back and talk to those advertising companies, can you let them break the contract with Xiulan Group, we must have advertising positions!"

Qin Yang also wanted to cry without tears at the moment, and said in a mournful voice: "Mr. Xie, I asked." When Xu Fang negotiated the contract with them, he wrote very clearly on the breach of contract clause that if they wanted to breach the contract, they must compensate thirty times the amount, and I calculated that the price was indeed quite large, not very cost-effective. And the advertising agency also made it clear that if the contract was broken, it would have a negative impact on their company, and they were not happy. ”

With Qin Yang's words, Xie Wei's heart gradually sank to the bottom.

"By the way, when I went to inquire today, I found out that the head of the building we bought, Lin Xiangxue, is also a shareholder of Xiulan Group, so it's no wonder that it was sold tens of millions more expensive than the market price. After hesitating, Qin Yang still said the news.

Hearing this, Xie Wei only felt that his head was smashed by a heavy object.

His previous plan was very good, first find a suitable building in the third ring road, but because it was two days too slow, he was preempted by Xu Fang.

The first confrontation in the catering industry, the Xie family was frustrated!

In desperation, I had to buy a building at a high price within the Fourth Ring Road. I thought I had found a good venue, but I didn't expect to fall into the trap.

He was sure that the Xiulan Group was also coming to Minnan Province for the first time, so this building must have been bought by them recently, and then they would come to buy it at a high price. In this invisible confrontation, the Xie family lost again.

Even if he spent tens of millions more, he admitted it, and his plan came to this point, and there was not much deviation. The Xie family has a catering industry in Jiangsu and Zhejiang provinces, and there are also well-known specialties, and he is very confident in the Xie family's specialties.

In the next step, he planned to buy a large number of advertisements, quickly accumulate the fame of the Xie family's catering, and occupy the market in southern Fujian Province in one fell swoop. As a result, at this juncture, he never expected that Xu Fang could be so ruthless, willing to spend so much money, and directly block the Xie family's advertising channels!

Three rounds, all defeated!

For this opponent, Xie Wei thought about it carefully, and could only give a "terrible" evaluation.

Combined with Xu Fang's previous calculation of the Xie family's medicinal materials, Xie Wei was already extremely jealous of Xu Fang. Looking at his favorite nephew on weekdays, he was vaguely dissatisfied, if it wasn't for you hooking up with someone else's girlfriend, how could the Xie family provoke such an opponent?

But Xie Wei, who has experienced strong winds and waves, knows that this kind of complaint is useless.

And since he decided to face Xu Fang's opponent, if he goes back now, he will inevitably make others laugh for the rest of his life. After all, with 5 billion in cash, if you lose, you really can't explain it to your family.

"Third uncle, what now?" Xie Mo was also a little confused.

"It will take more than 20 days for our hotel to open, take a closer look at the advertising space at this time, and if there is a good look, buy them all." As for the other promotions, I'll think about it. Xie Wei commanded.

"Yes!" Qin Yang nodded in agreement.

……

After Xu Fang got up, he was idle after breakfast, and he also began to browse various websites.

The major media have made overwhelming publicity about the purchase of advertisements by Xiulan Group, and looking at the comments below, many netizens are also very interested in Xiulan Group's expression.

Xu Fang is very satisfied with this effect, which is not something that can be bought lightly with money.

After thinking about it, Xu Fang called Hu Yuanfeng of Minnan Satellite TV.

The phone was connected without ringing twice, and Xu Fang smiled: "Brother Hu, is it convenient to answer the phone now?"

Hearing that it was Xu Fang, Hu Yuanfeng was also very polite, and said with a smile: "Don't delay at all, what's the matter with Mr. Xu?"

"I'll talk to you about something. Xu Fang smiled: "I don't know if you can agree." ”

"You can just say that if you meet the rules, you can do it all. Hu Yuanfeng said briskly.

Xu Fang pondered the words and said: "Our company has a competitor, the kind that never stops. I advertised before them, and they will definitely invest in advertising in order to generate revenue for the company. And they are rich enough that if you want to make more money, you can double the price of advertising that is not bad. ”

Hu Yuanfeng was stunned when he heard this, thinking that Xu Fang wanted to buy some advertisements at a low price, and his feelings were to generate income for them.

As the director of the advertising department, Hu Yuanfeng is undoubtedly happy to see more revenue for the company. But what if no one buys it?

After hesitating, Hu Yuanfeng said: "Mr. Xu, to be honest, I also want to, we do have a few good advertising spaces, and if the price is doubled, the price is worth your price." ”

Xu Fang smiled slightly and said, "Mr. Hu, you don't have to worry about this at all, I can promise you that as long as they contact you, they will agree to whatever price you offer." And my guess is that in three days they're going to do something, and you can double the ad price in those three days, and if no one buys it, you can go back to the original price. ”

"...... in three days" Hu Yuanfeng immediately said after a short period of entanglement: "Three days is acceptable, then I will change the price first, but you can sue me, why are you so sure that someone will definitely buy it?"

"That opponent, like our hotel, is a newly opened company, without any popularity, they have already bought the venue, and it is impossible to give up so lightly. But if they want to run a business, they have to have advertising. I have already bought the golden advertising space that is effective for hotels in Fuzhou, and I will contact other advertising companies later to ask everyone to raise the price, and they will definitely pinch their noses and admit it. Of course, the most important point is that they have money. Xu Fang said with a smile.

Hearing Xu Fang say that the other party was rich, Hu Yuanfeng believed that the other party was really rich, and immediately had confidence, and said with a smile: "Don't worry, no problem! If this ticket is completed, there will be a good advertising space in the future, and I will definitely not forget you." ”

"Then thank you Mr. Hu in advance. ”

After hanging up the phone, Xu Fang contacted other good advertisers one by one.

For the local tyrant of Xiulan Group, the advertisers showed great enthusiasm. After hearing Xu Fang's purpose, after listening to his analysis, most of them said that the price would increase.

After a busy morning, 35 of the 37 advertisers contacted by Xu Fang have agreed.

Xu Fang was very satisfied with this result, and put down his mobile phone comfortably, while Lin Xiangxue, who was listening on the side, was full of smiles: "Xu Fang, you're too bad, aren't you? ”

Xu Fang smiled slightly: "It's not easy to make them bankrupt, but Xie Wei came this time, and the funds he brought must be limited, and if he can spend more, he can't save it." ”

"You are reasonable, the original staff of the Royal Hotel is too small, and you need to recruit more people these days, and then quickly do a good job of training. Forget it, I won't talk to you, I'll go with Zhang Xuechu to recruit people. Lin Xiangxue went out directly.

……

In the villa area of flowers and birds, Xie Wei has been pacing back and forth in the yard all day today.

The ashtray on the small coffee table has a lot of cigarette butts in it, and it can be seen that he is indeed very anxious today.

In the evening, when Qin Yang came back, Xie Wei asked anxiously, "How is it?"

Qin Yang was a little angry, took out the contract in Wen Jiàn's bag and said: "The advertising space is almost the same, but this group of advertisers is really it." After all the gold advertising space was sold, the price of the original secondary advertising space was the same as the gold advertising space, which is too pitiful!"

Xie Mo comforted on the side: "It's normal to take the opportunity to raise prices, let's not worry about these now, let's hang these advertising spaces first, the opening of the hotel here, the process will be intensified." ”

The scheming Xie Wei always felt a little awkward in his heart.

It stands to reason that the second-tier advertising space should not increase the cost, and all advertisers have raised prices, which does not seem to be normal.

After thinking about it, Xie Wei asked: "Have the prices of the advertising spaces you bought, right?" ”

"I'll ask. Qin Yang's heart sank, and he found a number and dialed it.

Soon the phone was connected, and Qin Yang asked politely: "Mr. Su, let me ask you about something, has anyone hinted at the increase in your advertising space recently." ”

"Yes, there is another person today, who is from Xiulan Group, saying that it is to double the price of our advertising space. But the boss is not there, and I can't be the master alone, so I didn't agree, so I let you pick up a bargain. Su Jue smiled: "Now I know that the advertising fees of other companies have risen, and it is estimated that the boss will come back to approve me." ”

"Haha, Mr. Su is bright, I will invite you to drink when I turn around!" Qin Yang said politely.

Hung up the phone, Qin Yang was about to report, Xie Wei waved his hand and said: "I heard the amplification, okay, you go get busy first!"

After Qin Yang left, Xie Wei finally couldn't help it, picked up the things on the table and smashed them against the wall.

"Click!"

When he heard the voice, Xie Wei exclaimed, only to feel that his eyes were black, it was his favorite purple clay pot!

Xie Wei felt that he was a balloon now, and as long as he had some external force, he would definitely be able to blow it up.

……

There are still nine days before the opening, and Xu Fang has not much to do to stay in Fuzhou City, and in Qingyun City, the new earthworm farm, pheasant farm, etc., these are in the past two days, and Xu Fang needs to go back to see.

After making up his mind, Xu Fang called Lin Xiangxue to say hello, explaining that he would come back before the opening, and then drove back to Qingyun City.