For outsiders, the eleventh holiday is always a good time to travel, even if the highway is blocked, and the Chinese in foreign scenic spots are overcrowded, there is no need to be afraid.

However, for Qiantang people, the best choice for the National Day holiday is to stay at home to avoid the millions of outsiders who come to them. Or at most go to a tea shop house that outsiders can't afford for a day, rub mahjong and play cards, and spend this period of traffic jams everywhere.

What's more, as a college student, it is the most likely to skip class and have jet lag, and you still need to squeeze the rush hour like office workers?

Thinking about it this way, it doesn't seem to be a hassle for Nick to ask for two days of tea for the new friends that Synko met at Ahri's side.

On the eleventh day, the Xinyuan Tea House in the north of the city, the private room on the third floor.

Today's Xinyuan Tea House is basically still a local turtle niche brand in Qiantang, with only three or five chain stores, and there is no idea of developing to other places.

In history, it was basically not until 08 years after the release of Uncle Ge and Shu San's Xu San's "If You Are Honest, Do Not Disturb" that it gradually developed to the surrounding Wuxing, Gusu, Hujiang, and Jinling, and became vulgar.

In the film, Xu Sanjie said to Uncle Ge with innocent eyes, "Are you very loving to children?

When Feng Jianxiong and Shi Nicole came early in the morning in the Turbo-S they had just bought, the road was already quite congested. However, the parking lot around the teahouse is quite vacant, and it is obvious that the cars on the road are crowded to the scenic spot at this time. Outsiders come to Qiantang to travel, they are very anxious, eager to see the West Lake in one day, the kind of slow life in the teahouse to watch the scenery, they can't afford it.

However, when she walked to the upstairs box, Shi Nicole suddenly found that the other party had come earlier - Feng and Shi had already gone out an hour or two earlier than the appointment time in order to avoid the rush hour.

Shi Nicole nodded slightly, her mouth was very sweet: "Sister Zhuang, Sister Yu, everyone is really early." Isn't it hard to get up so early? ”

"Nicole, sit. Anyway, it's a break to sit anywhere, and it's okay to get up early. The Ahri employees who were familiar with Shi Nicole were casually polite.

The people sitting across from each other were all women, some in their early thirties, some in their twenties or eighteens, and they were probably at least middle-level managers, and maybe they were mixed and matched with prospective executives. As for the looks, most of them are not very good, and basically their appearance is inversely proportional to their age and position. Anyway, Feng Jianxiong doesn't care about the old woman's appearance, just as a business friendship.

As soon as she finished saying hello, Shi Nike quickly introduced Feng Jianxiong: "I don't know the eldest one, and when I went to supervise the anti-counterfeiting department a while ago to ask for materials, I didn't make friends. I've seen the younger ones, and they're ......"

As soon as Shi Nicole said, the thirty-year-old woman she didn't know on the other side made a look, asked the subordinate next to her to pour two cups of tea, and then said, "This is Mr. Feng, fortunately." Let me introduce myself, my name is Peng Ying, if you don't want to be big, just call me Sister Peng, and I will call you Xiao Feng. ”

"You're welcome, you're free. Feng Jianxiong didn't mind, sat down on the other side of the long tea table with his arms around Shi Nike, and took two sips of tea, "I don't know how Sister Peng thought of inviting us to tea, is Nicole causing you trouble." I thought that my consulting company was just an empty shell, and no one should come to me. ”

"Xiao Feng, you are humble, Mr. Ma made a special trip to you to ask about the conference call, how dare we underestimate you. Peng Ying said to each other, "Nicole didn't cause us trouble, standing in the position of our Ahri supervision department, helping customers, and even any outsiders who have no interest in fighting counterfeits, is in the interests of our Ahri." We welcome any person and group to work with us on this matter. ”

Another twenty-seven or eighteen-year-old young woman beside her, named Zhuang Min, should have just gotten acquainted with Shi Nicole last week, and also said to the leader's words:

"Mr. Feng, Xiao Ke, don't be careful, our Mr. Peng has always been very supportive of the fight against counterfeiting. Don't think we're complicit in some of the merchants just because they're our customers. Of course, the company is big, and each small team has its own interests, so there is no way, I hope you understand. We are completely friends today, and we have a tea chat with you, and there is no other meaning. ”

The other party said so, and Feng Jianxiong was also a little more down-to-earth, secretly wondering if the other party had something to ask him about it.

Obviously, Zhuang Min's words just now were to clear his own department and eliminate Feng Jianxiong's vigilance: Don't think that if you look at the evidence of counterfeit sales from some online store channels to fight a lawsuit, and cheat our customers, we will target you.

"Okay, you all say so, I'll make this friend. Feng Jianxiong's tone was also more friendly, "Just kidding, I, Feng Jianxiong, chatted with people, originally I had to charge, I believe you also know that the conference call with your Mr. Ma that day, plus the follow-up plan, received 1 million from Mr. Ma-well, the new car downstairs is more than half of the chat with Mr. Ma."

However, when we meet for the first time, in order to prove our strength, if there is anything that needs my help, it can be solved verbally on the spot, and everyone should be a good friend. ”

Peng Ying, the leader, smiled: "You're welcome, we won't be less of the money that should be given." If it's really useful, Ma will always pay for it - then I'll say it directly, I believe Xiao Feng, you have also heard that my department is called the Supervision Department in Ahri, and other companies may not have too similar departments. The things I manage are also relatively broad and messy, mainly focusing on internal integrity. Employee corruption must be managed, damage to the public and private interests must be managed, suppliers must be dishonest and fraudulent, and customers must be managed.

In the past few years, Taobao and Ahri Baba platforms have not done much, and the problems are not obvious. In the past two years, the expansion has been very fast, there are many new employees, internal interests are a bit chaotic, some marketing departments rely on performance support, and the company's values can not go to the same heart, for the sake of KPI, some fraudulent customers are too tolerant, and even grasp the situation does not report to us, but also cooperate with customers to falsify.

That day, I heard Xiao Ke and Xiao Zhuang talk about some ideas for fighting counterfeiting, and I think you should be an understanding person. Since even Mr. Ma trusts you, I would like to hear your opinion on this matter. ”

Feng Jianxiong heard this quietly, and he could be regarded as a thorough understanding of today's tea.

It's no wonder that all the people who come to drink tea today are women. After all, in any company, there are more women in the positions of internal supervision and administrative personnel. Otherwise, even if Ahri belongs to an enterprise with a relatively high proportion of women in Internet companies, it will not be all women.

However, the other party's question is too general, and Feng Jianxiong can't say much, otherwise he won't be able to see his unique awesomeness if he gives some clichéd suggestions.

Cattle people can't open their mouths easily.

"There is no right to speak without investigation, this question is too general, I can't say much - Sister Peng, from the few words you just said, I can only say that you are facing a common disease of large companies, and I believe that the similar problems encountered by Baidu, NetEase, and other peers are much more serious than yours. Therefore, this matter must be a golden finger that can be solved without a few words, if there is, Baidu's Boss Li has already used it, and it will not be pit like this by the post bar and the advertising team. ”

Feng Jianxiong's words were very appropriate, neither giving opinions nor completely throwing off the blame, but only emphasizing the seriousness of the problem and the difficulty of solving it.

Peng Ying also worked hard in human resource management, and after a little thought, she knew Feng Jianxiong's scheming. She couldn't help laughing and said, "Xiao Feng, you're too outward." Are you afraid that if you casually say a solution, we will look down on you?

Rest assured, we all know how difficult this kind of thing is to solve. I don't expect you to solve it in a day, and when the time comes, there will definitely be a formal research report, as long as there are dry goods, the money that should be given will definitely not be less. Today, I just want to hear you speak freely and wherever you want. ”

Feng Jianxiong insisted on not letting go: "Then I have to understand your situation first, and you also have to self-diagnose." For example, what do you think is the problem of internal friction in performance, which one is more serious than Baidu? What kind of data is divided by the same size, valuation, and traffic? Without these surveys, I can't do anything. ”

Peng Ying shook her head and motioned to Zhuang Min beside her to cooperate with the investigation.

Then a large number of scenic data materials and reports were piled up on the tea table.

Feng Jianxiong looked at it very carefully, and no one urged him.

Anyone who does business consulting, but the first element of responsibility, is absolutely not divorced from the actual situation of the client.

If those world-wide business principles are useful, people are not stupid, and they have already used them to solve the problem, and they still need to ask a consultant to analyze it?

Even if he is a traverser, he knows what problems the other company will encounter in the future, and he knows the plan to solve the problem later, and then he pretends to be forced with a half-understanding, and it is estimated that he will be laughed out of his teeth.

It's important to get the right medicine.

After some in-depth understanding, Feng Jianxiong finally knew why the other party realized this problem at this point in time and found him.

As mentioned earlier, a week ago, in order to deal with Deng Changchun and Li Yifeng, he asked Shi Nike to find the other party's brand dishonesty record in e-commerce channels. Shi Nicole pulled the tiger skin to make friends with the people in the supervision department, and while handling the matter, she actually offended another group of people in the Ahri department.

For example, some people in the business promotion department felt that Peng Ying's people were not doing an authentic job this time.

They didn't dare to say that Mr. Ma's anti-counterfeiting policy was wrong, so they changed their methods to question Peng Ying's people, saying that if they sold the evidence to Nick Shi, would it lead to the risk of questioning whether it was possible for Ahri to sell trade secrets if they did business on Ahri's platform.

Although the final verbal lawsuit did not reach Mr. Ma, it also involved several high-level executives, and this matter has not yet been concluded, and it is difficult to define the issue of "encountering a non-governmental third party who has a need to fight counterfeiting and litigation to collect evidence, whether the company should cooperate and whether it can leak the customer/supplier's data to cooperate with the investigation".

After this incident, Peng Ying also felt a lot about the countercurrent within the company, and felt that the conflicts of interest of various departments were about to surface.

And since the original cause was provoked by Shi Nicole when she was doing things, and I heard that Feng Jianxiong has some ability, I made an appointment to have a tea and ask for an explanation.

"I knew that it wouldn't have been a problem, Deng Changchun's case, even if there was no later supplementary evidence, could actually be won, it was nothing more than taking less compensation and winning not so beautifully. I can only rely on myself for this, and I asked Nicole to collect evidence. At present, he can only choose a side in the internal struggle of Ahri and help people come up with ideas. ”

After seeing everything, Feng Jianxiong thought silently in his heart.

Closing the materials, he was going to take the rest back and look at it slowly, at the moment, he only had one question, which needed to be asked verbally in person.

"Sister Peng, what is the opinion of the top level of your company on the fight against counterfeiting - that is, what is the opinion of Mr. Ma himself, and he does not support you. If there is no guarantee at all, I don't think it will be useful for you to find me today and do more homework. I don't want to be responsible for convincing Mr. Ma, that kind of person can't be convinced. ”

Peng Ying didn't think much about it, and replied: "Of course Mr. Ma wants to fight fakes, and he is not a person who makes quick money, who would want his signboard to fall." Besides, if you think about it a little, you know that in recent years, we have not sought new financing, second, we have not sought to go public, and third, there are no similar competitors to catch up. Financial indicators and traffic data are important to us?"

Feng Jianxiong was right when he thought about it, the three points that Peng Ying said were indeed the truth.

If an Internet company wants to rush traffic and valuation by unscrupulous means, it is generally caused by urgent external forces. For example, if you are about to do PPT to cheat a new investment, the traffic will increase by two or three times, and the money you can defraud may be four or five times more.

Because the Internet industry pays attention to the Matthew effect, and the winner kills all, the scale has doubled, and the valuation is far more than doubled. An Internet company with a market share of 40% of a certain market segment is valued at 1 billion US dollars, so once the market share doubles to 80%, its valuation is far from 2 billion, but may be 30~4 billion.

If you want to go public, the mindset is the same as wanting to find venture capital financing.

Finally, the third necessary reason to have to run is that there are peers who are closely catching up and want to copy the business model of the leader. But this point is not true for Ahri in 06, not to mention that Liu Qiangdong of Jingdong has not had this ability in his life, just at the moment, he is still competing with Li Yanqing of Dengdang.com, and he doesn't feel that he is qualified to be an opponent of Taobao at all.

In this way, Ma Feng himself has the motivation to fight fakes, so the planning plan behind it will be easy to get done.

"I took this case, go back and look at it for two more days, and then I will give you a look, if Sister Peng thinks it is necessary, you can ask Mr. Ma to talk together." If you need to conduct research meetings, I will tell you in advance what resources you want to coordinate. Feng Jianxiong simply took over the job neatly.

"Professional. Peng Ying silently put a label on Feng Jianxiong in her heart.