Chapter 67: Breaking 100 million

For Chinese films at this stage, the box office determines everything!

"Embroidered Spring Knife 2" was released for five days, and the cumulative box office was only more than 70 million, which is far from the feeling of sweeping the world as shown by other works in Huiwen World.

It may really be the continuous downturn of domestic films that has made the market lose confidence in us.

Or maybe there was a mistake in the way of promotion this time, and it shouldn't be entangled in the word-of-mouth of the movie, it should be promoted as a story...

Or, "Embroidered Spring Knife 2" has only been released for one day, and the Internet is already full of pirated links...

However, this can't explain that a work with a score of 7.8 points, a complete story, and a well-made work has not received the market response it deserves!

Not to mention that Lu Yang felt depressed, even Xu Hui was the same.

After all, "Embroidered Spring Knife 2" is a work he has high hopes for!

However, Xu Hui and Lu Yang obviously haven't given up yet, and a strong word-of-mouth advantage can really save a movie sometimes!

This is the only weekend that can fight for it!

There are many people on the Internet who regret "Embroidered Spring Knife 2": "From the perspective of commercial films, all aspects of the story can be justified, and there are no special flaws and shortcomings." The leading actors all performed well, and the action scenes also had their own styles, which is a very good genre film. Purely in terms of film quality, the second part is not lost to the first. If you have to say what is missing, it is probably that compared with the first part, the sequel lacks a touch of hope to add hope to the movie, which makes the atmosphere of the movie seem more depressing. The reputation of "Embroidered Spring Knife", in addition to telling a good story, is also related to the good brotherhood told by the movie, the brotherhood of Shen Lian's three brothers, and the distorted righteousness of Ding Xiu and his junior brother, which are particularly precious and special in the context of the plot depression. "Embroidered Spring Knife 2" lacks this. In the second part, in most of the plots, Shen Lian is isolated. The story of bearing everything alone, but not being redeemed, makes the plot a little less emotional play and catharsis. Throughout the film, the protagonist continues to experience threats, repression, persecution, and flight, and there is no place to relax emotionally, which is probably the most uncomfortable place for the audience. It can only be said that for the audience, it is no longer enough to tell a good story! In addition, the schedule selection is not very suitable, and foreign blockbusters are still grabbing the market. The audience is no longer satisfied with a good story, the emotions and feelings that the movie needs to carry, it is also an important voting tool for the audience!"

I think so!

Of course, Xu Hui could not be timid, in the face of the reporter's aggressiveness, he took Lu Yang's words: "I think everyone may subconsciously think that domestic movies are bad, but in fact, this is not the case, the quality of "Embroidered Spring Knife 2" is very good, taking into account the market and literary nature, I still maintain an optimistic view of the market, I believe the audience will feel our sincerity!"

Just like his usual behavior, he supports the new director!

He doesn't have a better choice, Lu Yang was originally the director of the "Embroidered Spring Knife" series...

……

Returning "Embroidered Spring Knife" to Lu Yang is Xu Hui's plan in itself.

Few people have the ability to take on a series like this.

It's just that after this blow, I hope that when Lu Yang shoots again next time, he won't be so axial, and he won't listen to his opinions at all!

At least the reputation is not bad, and there is no particular opposition to serialization from Huiwen to the top and bottom.

Thanks to Hongfu, which has always been good in the entertainment sector in recent years, the stock price trend of Huiwen World has always been very good, even if the box office of "Embroidered Spring Knife 2" is not good, far from reaching the original box office target of 500 million, but the stock price has not fluctuated much...

This is a very good phenomenon, which shows the market's confidence in Huiwen, of course, on the other hand, it also shows that Huiwen's market value has now reached the saturation stage, unless there is an opportunity, for example, to give birth to a film with a box office of more than 2 billion or a work that has won Cannes, Venice or even the Oscars...

"Embroidered Spring Knife" is obviously on the road to serialization, the serialization of the film is based on a perfect continuous creativity, and at the same time each film maintains independence and integrity, for example, "Huang Feihong" and "Embroidered Spring Knife", borrowing a complete character and creativity, filling it with new content, this is the normal serialization, in line with the example of the film industry.

The "Tai Chi" series is a very stereotyped negative textbook, "Tai Chi 1: Starting from Zero" and "Tai Chi 2 (Rise of Heroes)" and obviously a story forcibly dismantled into two parts!

As a complete film work, how can there not be a climax or a main idea?

It's obviously a complete work when it comes together, but it's not a special split into two...

Who did you learn from?

……

"It's been a long time since I've been so enthusiastic! Huang Xiaoming has finally successfully evolved from a delicate little scholar to an iron-clad tough guy! Everyone must support it, it's much better than "Embroidered Spring Knife"!"

"Piff" is a hundred times more interesting than "Embroidered Spring Knife". Every character is so material, limited to space, it should be made into a TV series, it has the feeling of "Garrison's Expendables"..."

"Huang Xiaoming's work can be registered for the Golden Horse, and it can be collected and released freely, which is very good!"

In fact, the pressure of "Embroidered Spring Knife" is not only on "Titanic", but also on a bunch of shameless sailors who are crazy and rhythmic.

The most obvious is "Piff", looking at the comments, the top few praises are all stepping on "Embroidered Spring Knife" and praising "Piff"!

No way, if you step on "Titanic", you will be laughed at...

It's pointless to step on "Killing", and the box office is also miserable...

However, even if he stepped on it wildly, it was useless, and Brother Xiao Ming's audience popularity was always bad.

This is the end of the hard hand!

Like his unlucky daughter-in-law, he occupies too many resources and violates the fairness of social rules!

What's more, buying a water army was originally the most basic foundation for Huiwen to gain a foothold in the film industry.

Blow!

"Titanic 3D" was released on April 10, no matter how affectionate and romantic it is, it has been more than 20 days, and the popularity has almost disappeared, and it may be that the audience suddenly woke up and felt that a delicate domestic movie could not be lost.

In short, on the first weekend of May, the box office of "Embroidered Spring Knife 2" reported 30 million, not only did the cumulative box office of the movie successfully exceed 100 million, but also finally occupied the top of the single-day box office list...

You know, this thing has been monopolized by Hollywood imported films for almost two months!

Theaters have also given more film schedules to "Embroidered Spring Knife"...

Hollywood studios have increased the proportion of box office share, and the money flowing into theaters will naturally be much less than before, at least compared to pure domestic films, the share of theaters is not so high.

More than 100 domestic producers in the world with their own film industry can basically achieve 55% of the theater chain and the producer, only China, the proportion of the producer is only 43%...

(It's still 2K, subscribe to become a dog...) By the way, change the update time, two chapters in the morning and two chapters in the evening... )