The Festival de Cannes is both a temple of cinema and a carnival of brands.

France itself has a bunch of brands, what better platform to promote them than a film festival?

Although the dress worn by Tong Liya on the red carpet at the opening of Cannes is also provided by a sponsor, it is a domestic sponsor and the brand is relatively small.

By the time it was time for the closing ceremony, her dress was changed to Chloe, a French brand specializing in women's clothing.

Obviously, the impact of the 'Thirteenth Aunt'.

Especially when I learned that Tong Liya signed a three-film contract with "Once Upon a Time", more brands joined in...

A good work, the changes that the right role brings to the actors are really earth-shaking.

Milla Jovovich, the star of "Resident Evil", this one series is enough for her to eat for a lifetime!

……

"Sister Fa Rong, congratulations on winning the award for "Huang Feihong", can you tell us how you feel?"

"Sister Fa Rong, I heard that the overseas copyright of "Huang Feihong" has been sold for 30 million US dollars, is it true?"

"What is the company's expectation for the domestic box office of "Once Upon a Time"?"

only asked a few questions about Tong Liya, and as soon as they did, they targeted Chen Farong.

Many journalists know her, and basically, she is the equivalent of the official spokesperson of Huiwen World.

"At present, the overseas copyrights have only been sold in Southeast Asia and South America, where is the 30 million you said is so terrifying, and the news I got is less than 8 million US dollars..."

The way was blocked, and Chen Farong stopped to deal with the media.

"As for the domestic box office, of course we want as much as possible, which is why we flew back from Cannes overnight..."

It's been a few minutes, and I still haven't seen Xu Hui, and a reporter is anxious: "Why hasn't Director Xu gotten off the plane yet?"

"Oh, he flew to the United States with the director of the distribution department, and it is estimated that he will not be able to return home until tomorrow!"

Leaving the next sentence, while the reporters were a little stunned, Chen Farong grabbed Tong Liya and squeezed out of the reporter's encirclement, got into the car, and left the reporters with two gorgeous figures...

“… Where did she just say Director Xu went?"

“… The United States..."

"it!"

Co-authored Lao Tzu waited for a long time, and you flew directly to the United States?

……

Xu Hui is indeed in the United States.

With Chen Jingshen.

Negotiations over the North American distribution rights of "Once Upon a Time" reached an impasse, and Chen Jingshen also offered cooperation invitations to several other Hollywood companies as Xu Hui said.

The first to reply to him was Harvey Weinstein's Weinstein Company, who was full of sincerity and offered $20 million directly!

Xu Hui and Chen Jingshen both knew the virtue of this product, and directly refused!

Director Feng Xiaogang once publicly bombarded him, calling him a 'liar'.

‘… He often deals with Chinese filmmakers, and his usual trick is to buy the North American distribution rights of our films. He bid 8 million at the beginning, and when others saw this, they didn't grab it from him, and he gave a deposit of $200,000 at the time. When the final filming was finished, he said, I don't want this movie anymore, return it, and it's too late if you want to sell it to others. He's looking for you at this time, and he'll pay $1 million... Do you know how many people in China saw him as a savior at the time? Now when you talk about him, they say, 'Oh, liar'. ’

Such a person, offering $20 million?

Ghost believes!

Then there's MGM, Lionsgate, Disney and Warner Bros.

Chen Jingshen is inclined to Warner Bros. because they are strong and can turn "Harry Potter" from an unpopular to a big IP with an output value of nearly 100 billion US dollars, as long as they really want to cooperate with Huiwen World, presumably, the "Once Upon a Time" series will have a similar effect;

Xu Hui believes in Disney more, and from the experience of later generations, Disney is obviously more strategic.

After the acquisition of Marvel and Lucasfilm, Disney's film globalization has been carried out smoothly, and not only that, but the annual revenue from the surrounding area is also amazing.

But both of these deals were seen at the time by Disney as the main culprit...

What should I do if the two have different opinions?

Try them all!

The resolute lord decided to fly to the United States that night and talk to these companies.

As for MGM, hehe, who cares about the goods that have declared bankruptcy?

Thinking of letting Xu Hui come to MGM as a savior, and then making a series of blockbuster movies, directly saving MGM, who was already in deep bankruptcy, from bankruptcy, hehe, Pao Hui didn't have that much spare time...

This is China Entertainment...

Lionsgate, Lionsgate's film distribution ability is too weak, it is not at all the traditional Hollywood Eight...

……

Filled with resentment, he walked out of Warner Bros. headquarters.

From the moment they met, they knew that Warner didn't pay attention to Xu Hui and the two at all, and the person they arranged to receive was Jon Berg, a member of Warner's team in charge of film marketing...

Xu Hui didn't expect Greg (Warner Bros. president) to meet in person, but he had to arrange a high-level talk, right?

And this Jon Berg has an expression of 'everyone here is garbage, listen to Lao Tzu's bragging' expression.

Very unpleasant.

After chatting for twenty minutes, we broke up unhappily...

Jon Berg said that Warners would not fund the promotion of the film, but would only be willing to work in distribution, and that they would earn distribution fees through normal channels;

In short, there is no intention of cooperation at all...

Maybe in their opinion, Xu Hui's "Huang Feihong" is not right, they didn't watch this movie at all in the follow-up, but they just heard that it was very popular in Cannes, so they jumped out to stir up the situation...

The two got in the car and went to the Disney headquarters, Xu Hui suddenly sighed: "I suddenly feel that the conditions in Colombia are quite good!"

Chen Jingshen glanced at him and reminded, "... A good horse doesn't eat the grass that turns back, and there is no arrow to turn back when he opens the bow!"

"I know, I just feel bad about being underestimated!"

Xu Hui nodded.

Of course, he knows that if he goes to Colombia now, he will be on the weak side, and unless there is really no way back, he must not do this.

"Alright, get off, Disney has arrived!"

……

"The two are Xu Hui and Chen Jingshen, I've been waiting for a long time!"

As soon as I got out of the car, I met an Asian who spoke Chinese fluently...

"Yes, who are you?"

"My name is Li Cheng, the business director of Disney, we watched your "Once Upon a Time" and thought it was very good, so I specially asked me, an overseas Chinese who knows a little Chinese, to receive you, by the way, Robert Iger and Dick Cook are waiting for you inside..."

It feels good!

At least Warner is different...

Chen Jingshen glanced at Xu Hui, and the two followed the overseas Chinese old man into the Disney headquarters building.

The interiors of movie production companies must be covered with movie posters from the past, and Disney is no exception.

The most famous is, of course, 'Mickey Mouse and Donald Duck' and then the death of 'The Lion King', there are too many, there are so many that Xu Hui didn't have time to take a closer look, so he got on the elevator.