However, the situation in the Indian market is actually far more simple than what we see now. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Under the current situation that Suzuki is essentially monopolized, the Inzhu government is still dreaming of revitalizing domestic production, and has made many policies to protect local industries.

A 120% tariff on the import of a whole vehicle directly shattered Li Fanyu's plan to use Hongguang to open the market first.

The domestic cost of a Hongguang is 16,000, even if it relies on the transportation subsidies of the Belt and Road Initiative, it is not considered freight, and after the customs declaration in Yinzhu, the cost has reached 35,000. Coupled with the profits that can support the service system, it will be sold for at least 50,000 yuan, equivalent to 500,000 rupees.

That's it, it can't be counted as the cost of establishing a pre-sale, in-sale and after-sales service system in Yinzhu.

If you take these basic investments into account, I am afraid that the price of a single bike will exceed 600,000 rupees.

This price is undoubtedly a luxury car price in the Indian market where a group of small and micro cars are rampant!

With this faint sorrow, after Li Fanyu arrived in Kolkata, he went directly to the Kolkata Economic Free Trade Zone of the Belt and Road Initiative, which is still under construction. found the person in charge of the local Chinese enterprise in India, Kan Chenggong.

Kolkata Chinese Maritime Silk Road Preparatory Office.

For Li Fanyu's arrival, Kan Chenggong was quite excited. A figure like Li Fanyu will never be accessible in China at the level of Kan Chenggong.

"Oh, Li Dong, welcome, welcome! You believe that you can come to Kolkata, but it has added a great impetus to our free trade zone!"

This man with a square face and a Shandong accent in his speech was so enthusiastic, which made Li Fanyu feel the warmth of his compatriots in a foreign country.

"What Director Kan said, we believe that when we go abroad, we are a wanderer in a foreign country, and your economic free trade zone is our home overseas. With this as a backer, it is the pillar and motivation of our struggle in Yinzhu. ”

Li Fanyu is very modest.

If you are not modest, you can't do it, seeing that the printing market in front of you is a long road full of thorns, this time you will put your posture too high, how can you be embarrassed to ask for people in the future?

Although the economic free trade zone has not been built, it will be used often in the future as the builder of the Maritime Silk Road and the organization responsible for communicating with the local government!

Seeing that Li Fanyu, who was a little stunned in the legend and was not easy to get along with, was so polite, Kan Chenggong laughed.

"Dong Li, don't say anything, you can come to us directly if you have anything in the future. Although this place is not perfect yet, it is regarded as a mother's home! We can support your work, we will do our best!"

Hey!

With you, it's done!

Li Fanyu smiled and shook Kan Chenggong's hand cordially, "I won't tell you Director Kan, the reason why I rushed to you as soon as I got off the boat is that I really have something to ask for." ”

Kan Chenggong didn't think that he was tricked at all, and waved his hand, "Dong Li, don't see outside, I've already arranged it over there, leeks and egg-stuffed dumplings at noon, Shandong Daqu, if there is anything you need us to serve, just mention it!"

What else can Li Fanyu say?

Hot!

So, in the simple canteen of the free trade zone, Li Fanyu put forward his own requirements;

Requested the Free Trade Zone to help Zhengxin establish a temporary headquarters in Kolkata and start the strategy of developing the Indian market from east to west.

Ask the free trade zone to help Zhengxin recruit troops in the state, recruit Chinese marketers with local work experience, local technicians with excellent technical level and other talents, and solve living problems such as dormitories.

Request the free trade zone to help Zhengxin find cooperative distributors in the local area, establish a general distribution agent with "state" as the unit, and find a lawyer who is well versed in local laws and regulations to provide legal guidance for the group.

Asked the FTZ to help Zhengxin find a large-scale vehicle assembly plant in the local area and help negotiate the acquisition.

……

Kan Chenggong didn't think Li Fanyu's requirements were too complicated, but took out a small book very seriously and wrote it down one by one.

This meal, ate for three hours.

The dumplings on the table turned from steaming hot to cold, and finally clumped together, vowing that as long as the skin was not revealed, they would never be separated.

In the end, after all the problems that need to be solved urgently at present have been reflected, everyone can only eat the dumpling soup and eat the dumpling filling.

Seeing Kan Chenggong's repeated assurances that he would give priority to Zhengxin's request, Li Fanyu felt that the dumplings were good.

Even if there is no skin, there is a taste of hometown when you eat it!

After realizing the steep road ahead, Li Fanyu was so relaxed for the first time.

……

However, it is obvious that if Li Fanyu knew the reaction of the Indian market to the arrival of Zhengxin, he might not have maintained such a relaxed attitude.

Although Zhengxin's current progress can be said to be starting from scratch, the layout of such a cutting-edge car company in the printing market is still seen by some people in India.

In this group of people, the leader is Suzuki, or Suzuki Mattiro Group.

The Suzuki brand has also been in the Chinese market for a while.

However, unlike Toyota, Honda, and Nissan, it can gain a firm foothold in the Chinese auto market with automotive products, and even call for wind and rain.

It's not even like Mitsubishi, which can open another way of making money in the form of engines, gearboxes and other core assemblies of automobiles when the development trend of the vehicle product market is unfavorable or even hitting the street.

This enterprise has been popular twice in China.

These two waves are in time for the Sino-Japanese economic honeymoon period.

The first wave was in the context of China's reform and opening up, both urban and rural areas are changing from agriculture and industry to business, and the huge demand for transportation, Suzuki motorcycle series products have opened up the Chinese market.

However, because of the low technical content of motorcycle manufacturing and production, with the rise of Qianjiang, Zongshen, Jialing and other domestic motorcycle companies in the eighties to nineties, coupled with the later development of electric vehicles, Suzuki has not made much progress in relying on Suzuki series products and joint venture Haojue's series of products.

This is due to the rapid development of China and the short window period for the development of motorcycles, and no one can do anything.

The second wave was the rise of the Chinese auto market. Suzuki, with Alto's cheap and cost-effective model, made a comeback when the Chinese auto market had just opened on a large scale.

But then, because of the German brands led by the German people who have collapsed in this time and space, Toyota, Nissan, Honda and other Japanese first-tier brands have made efforts in the Chinese market. Coupled with the "big" automobile consumption concept of Chinese automobile consumers who were bent by the bus, Alto also quickly declined in the Chinese automobile market and finally withdrew from the historical stage.

However, this does not mean that Suzuki does not pay attention to China.

In fact, the Suzuki Group has been thinking of using India, China's neighbor, as a fulcrum, to re-enter China and regain its foothold in the world's largest car consumer.

Therefore, Suzuki Group has a deep understanding of the situation of the automotive industry in China.

Naturally, we also know what kind of aggressiveness Zhengxin, a car company that has sprung up in the Chinese market in the past two years, has!

When I learned that Li Fanyu had led the Zhengxin team to India, and took Kolkata as the base point to lay out the Yinzhu market.

A plan for the development of the printing market for the Zhengxin Group was formulated under the leadership of Tanaka Jingchuan, president of Suzuki Printing Corporation.