Chapter 1362: Vicious Circle

With the takeover offer on the desk, Lao Niu believes that once it is announced, the entire company will blow up.

$60 million in exchange for seventy percent of the company's shares.

The compound growth rate for the next three years should be at least 40 percent.

If the compound annual growth rate can exceed 50 percent, the acquirer will return $20 million worth of equity to management.

The acquirer will not participate in the operation and management for three years, but the management must ensure that the product truly reaches the international advanced level.

The company has only been established for more than two years, but capital has been restricting the development and growth of the company.

It is imperative to use the channels and resources originally owned by the sales team to open up the national market as soon as possible, otherwise once the opportunity is lost, it is also expected that people will go to the tea and cool.

In front of Lao Niu and the management, it seems to be a road of no return.

If you succeed, everyone will be able to become a millionaire, a billionaire.

If it fails, the company that has been built up with great difficulty will change hands.

Even if the acquirer promises to only be responsible for quality supervision and not participate in operation and management for three years, who can guarantee that after three years, the major shareholders who hold 70% of the company's shares will not be kicked out?

After 16 years in the original enterprise, Lao Niu led the sales team to open up the market and push the dairy factory to the first position in the industry, but as the biggest hero of the company, Lao Niu was kicked out, not only was required not to enter the development of the dairy industry within two years, but also did not even get the compensation that should be paid, and instantly became a standard jobless vagrant!

The salesmen under his hand remember him, those channel merchants also remember him, and even many dairy farmers remember him, Lao Niu is not convinced, and he is not reconciled, but even if Lao Niu has fallen to such a point, the old owner still refuses to give up, so after Lao Niu's local development possibility was cut off, he had to adopt the mode of borrowing chickens to lay eggs, quietly controlled a dairy factory more than 1,000 kilometers away, and started his second business by telephone remote control.

But even if he shouted out to learn from the old boss, pay tribute to the old boss, and want to fight for the national industry, but Lao Niu's enterprise still suffered a comprehensive suppression, billboards were smashed, the milk collected was intercepted and dumped, and the goods on the shelves were replaced.

Even if there is more money, Lao Niu feels that he can't do this!

However, if the company wants to develop, there must be new capital injection, and the market is not waiting for anyone, tangled and difficult, but Lao Niu finally accepted the round-trip transoceanic ticket provided by the offeror, arrived in Los Angeles smoothly, and met the young and unspeakable richest Chinese man in front of him.

Seeing that Lao Niu first took out the acquisition offer, Fu Zhengyi guessed his concerns and couldn't help laughing. "Why? Still can't figure it out?"

"That's right, Mengniu is a very pure national enterprise......"

"Mengniu has been established for a short time, although the development is very fast, it is impossible to be listed in China, and the funds that can be raised to be listed in Hong Kong are also limited, and the key problem restricting the development of enterprises is capital, don't you want to make the company become the leading dairy company in China?

The old cow smiled bitterly. "Of course, there is ambition, and there is no shortage of confidence, but ......"

"The market will not wait, the situation of the division will be broken, the opportunity can not be lost, the truth that will not come again, as the leader of the enterprise, I think you should understand!"

Lao Niu felt that the negotiations should not continue like this, so he shook his head and said. "That being said, the problem is that after the acquisition, the nature of the company will inevitably change!"

"Nominally, it was acquired by the American Jiamei Bank, but Jiamei Bank belongs to the Chinese, so this pure question is really thinking too much!"

"Before I came, I consulted the higher authorities, although the investment of 60 million US dollars is the largest investment for the province over the years, but all of a sudden to take away seventy percent of the shares, which is difficult for the management to accept, I am not for money to start this business, I am not convinced, unwilling!"

Lao Niu told the truth.

Fu Zhengyi likes this kind of communication, and was thinking about which angle to break through Lao Niu's psychological defense, but Chloe ran over, and after greeting Lao Niu, she raised her face and asked him, is this Uncle Niu making milk?

hugged little Chloe and asked curiously. "What do you want to know?"

"Sister Ran said that the milk maker will come over today, I want to know why the domestic milk is not as good as the milk in New Zealand?"

The old cow thinks that this little girl is very cute, and the question he wants to ask is also very interesting, he explained the reason with a smile, and finally explained helplessly that the domestic cows are basically selected from the Netherlands, with a large output but the milk taste is relatively light, and the farmers are not qualified to carry out free-range breeding, all of which are fed with feed, so it leads to dairy companies having to adopt the method of blending to ensure that each batch of milk can have constant quality.

Chloe didn't quite understand this, and frowned and thought for a moment before she said. "Uncle Niu, but the problem is that New Zealand's milk is really delicious, can't it be made in China?"

As long as enterprises can have more dairy farms and can use more advanced and cost-effective methods for processing, domestic milk will not taste worse and be of lower quality than foreign milk!"

Chloe nodded as if she didn't understand, raised her face and asked Fu Zhengyi, since domestic milk can taste as good as foreign milk, why hasn't she drunk it?

"High quality means high cost! The fundamental reason why domestic milk tastes worse and lighter is because of cost. The cost is high, the market competitiveness is not strong, the competitiveness of the enterprise is not strong can not be bigger and stronger, the enterprise can not be bigger and stronger, the result of the vicious circle is that the whole industry is reducing costs, sacrificing quality ......"

Chloe became more and more confused. "Dad, I still don't understand, only good milk is bought, how can someone buy bad milk?"

Fu Zhengyi smiled. "You know what kind of milk is good, but a lot of people have never drunk New Zealand milk! That's why Dad wants to buy a dairy company and produce the highest quality milk that you can drink every day, don't you understand?"

Chloe seemed to understand something, and thought for a moment, but said with a sad face. "Dad! Sister Ran said that there are still many children who don't have breakfast to eat, and they don't have milk to drink......