62. Broker Program for All

This is a south-facing office, the area is not large, only about 40 square meters, compared with many local tyrant-level offices that are often one or two hundred square meters, equipped with a lounge, bathroom and toilet, it seems a little shabby!

But who would have thought that such a small office would lead half of an industry in Qiantang City?

Zhu Haixuan stood by the window with a cup of tea, looking quietly! The height of more than 20 floors allowed him to easily see Subai Lake, full of tourists, and he didn't know who would become the next customer of Wanjia Company?

The tea is green tea, and the bulk tea bought in the supermarket is not too concerned about personal enjoyment. With an annual income of tens of millions, he still drives a Subaru off-road vehicle of more than 400,000 yuan.

Yang Shuhui sat on the chair, frowning, with a little worry in her words: "Mr. Zhu, you should have seen Ning Feng's advertisement, right?"

Zhu Haixuan nodded, turned around and smiled: "It is indeed a genius propaganda method! I think about it, except for him, there is really no one in the entire Qiantang City who can replicate this method! There are too many resources needed in all aspects!"

"Then what should we do?" Yang Shuhui said: "If he is really allowed to spread the stall, it will be a big impact on us!"

Zhu Haixuan said: "There's nothing to panic about! This is where he is smart." This propaganda tactic may seem to have a huge impact on the intermediary industry, but in reality, it is impossible for ordinary people to have so many resources in their hands. So it's not a threat to us, but it's an immeasurable benefit to their popularity!"

"Is there really no problem?" Yang Shuhui asked: "His so-called 'National Broker Program', anyone who registers on his website can become a freelance broker, and then take the customer to the sales office, once the transaction is closed, you can get a 1% commission on the house price!

Zhu Haixuan said: "It looks beautiful! But it's just for a while, and there aren't many people around ordinary people who want to buy a house." What's more, he is only targeting first-hand houses, and has no impact on the second-hand business. He was very clever and understood that nothing should be overdone. If it really touches the fundamental interests of the intermediary company, the anger of an industry, he can't afford it!"

"Then we will continue to cold him like this?" Yang Shuhui asked.

Zhu Haixuan was a little helpless, and said: "Not now! I also wanted to see what he could do with this plan, after all, it is such a big cooperation, if it is too hasty, it will suffer!"

"It's just that I didn't expect that he would really win so many developers! If he doesn't enter the market now, he won't be able to withstand it just by relying on the plate of the Lucheng Group! When the time comes, the first-hand business that has finally been on the right track will definitely be affected!" Zhu Haixuan said with emotion: "What a trick! We have to cooperate with him!"

Yang Shuhui thought for a while and said: "No matter what, he is still an employee of Wanjia, and it should not be difficult to talk about commissions! But it is strange to say, he must not be short of money, I don't know why he is still staying in such a hard position!"

When Zhu Haixuan heard her say this, his heart moved slightly, and he always felt that he had missed something and didn't pay attention to it, but he couldn't think of any link missing!

After thinking about it to no avail, he had no choice but to say to Yang Shuhui: "Specifically, you can ask him to talk! Last time he didn't have a good time with me, I won't come forward!"

Yang Shuhui took the order and got up to leave.

Half an hour later, Ning Feng came to the headquarters of Wanjia Company at the invitation of Yang Shuhui!

"I really don't cry when I don't see the coffin! I have to force me to enlarge my tricks before I can officially talk about cooperation with me!" Ning Feng knocked on the door of Yang Shuhui's office with some pride.

In fact, a large part of the purpose of the publicity plan promoted by Ning Feng this time is to force Wanjia Company to express its position and force Zhu Haixuan to express its position!

At present, in the supply and marketing channels of the online distribution platform, the developers who have won the table in Qiantang City have signed contracts with Aofeng Company.

At the sales end, in addition to some intermediary companies that do not enter the stream, there are only 10,000 companies left that have not yet entered the market! Once the cooperation with 10,000 companies is successfully established, then the strategic layout of Aofeng company in Qiantang City will become a monolith and tend to be perfect!

Therefore, in order to force Wanjia Company to express its position, Ning Feng promoted this "National Broker Plan"!

The title of his post in Qiantang Chao is: "April Fool's Day, Don't Fool!

The specific content is that any person, after registering with his real name on the website of Aofeng Company, will automatically have the qualification of a free broker, and can take customers to the cooperative real estate to see the house as a broker! As long as the transaction is completed, he can get a cash reward of 1% of the house price!

With the current market situation in Qiantang City, a slightly decent house will cost at least 1 million or hundreds of thousands, and 1% will have a reward of more than 10,000 yuan!

Under this kind of high reward, almost everyone who sees the post begins to look forward to the website going online!

Anyway, others are going to buy a house, and I just take him to see a house, and then push the boat to make some extra money, why not?

There are also some people who are ready to buy a house, and they will directly let their relatives and friends register, and then take themselves to buy a house!

Also, the scariest thing about this plan is its breadth!

So many cooperative real estate projects are distributed in various areas of Qiantang City. And the people who are most familiar with these real estate projects and have the most right to speak are naturally the people who live in the surrounding areas. These people say yes, then this real estate is really good, plus Chinese people have always been used to partnering with acquaintances!

Having an acquaintance living nearby and taking care of each other will become a decisive factor in promoting the transaction! After all, anyone, if conditions permit, still like to be close to relatives and friends!

Ning Feng's post is so well-known that almost everyone in Qiantang City who plans to buy a house and pays attention to real estate is reading his post! With such a large coverage, God knows how many free brokers will pop up?

At the same time, there will be such an idea in the home buying group: your intermediary company will take me to see the house, and the performance will not give me half a dime, and now there are other channels to get back a sum of money, and the brain will be kicked by the donkey to go to the house with the intermediary company!

Moreover, Wanjia Company has to face more than these! Other intermediary companies have all cooperated with Aofeng Company! Originally, the phenomenon of heavy customers between intermediary companies is very serious, and you have only one house from Lucheng Group that can be sold, but other companies can sell it in Qiantang City.

Under the influence of various factors, the first-hand business of Wanjia Company is bound to be hit! Even if this kind of blow is only temporary for a short time, it is not acceptable to Wanjia Company!

If Wanjia Company wants to stabilize the situation of its first-hand business, it must enter the market, otherwise those real estate Wanjia companies have no cooperation, and they can't even touch it, so what can they do to maintain their first-hand performance?

As long as cooperation can be established, the broker must be more active and professional than the average person, and there will naturally be various ways to prevent customers from going to the real estate transaction by themselves!

Although it will definitely still be affected, it is definitely much smaller than not being able to touch that property at all!

This is the so-called conspiracy! Let you know it but be helpless!