Chapter 801: It's completely free
"Virtual Life" Month and Day Open Beta! When the news came out, all the networks were shocked.
Nowadays, the living environment of domestic online game companies is almost unimaginable to the outside world.
According to the milk year of July. According to the "Statistical Report on the Status of the 14th China Internet Exhibition" by the China Internet Network Information Center (deleted from Beijing), the total number of Internet users in China has exceeded 10,000, including 10,000 online game players.
Such as 10,000 online game players. According to the consumption of online games per person for one year, the power yuan is calculated (old yuan per month), which is B yuan. This is only the most conservative estimate, in fact, it is impossible for a player to spend only old yuan on online games every month, according to the data provided by "Second Shijie" (not accurate, just an estimate. In fact, it is more than that, and the profit of Tencent Games is not calculated) The average monthly cost of a player on online games is 30,000 yuan, which is 800 million yuan a year.
The market share of 100 million yuan seems to be a lot, but in fact, the sloppy profits are taken by the "second shijie", and the rest of the force is shared by more than 20 online game companies across the country. Among them, NetEase's "Fantasy Journey to the West" has taken up Xu's left and right, and the remaining more than a dozen online game companies share the gem in this gill, which is simply crying without tears. But the reality is so cruel, the games of "Second Shijie" occupy most of the domestic market, and other online game companies are almost all in tears, just looking for one day to run. Of course, everyone is also waiting for the "second shijie" to make a mistake. is also waiting for the increase in the number of domestic online game users. As long as this market is big, no matter how "second shijie" is, no matter how "vicious" they are, they can drink some soup. Every time I think of this, many online game companies are snot and tears, and I don't know who to complain to.
But now, when many online game companies are struggling to survive, "Second Shijie" has made a big move to launch "Virtual Life". The first online game to be in open beta at the same time in the world. This is a blow to all online gaming companies.
Damn, you still don't let people live?After many online game company CEOs heard about the open beta of "Virtual Life". The first reaction was to scold in unison. Now the public beta and the "Shijie Wars" that have been rumored by the outside world have so many online games how do other companies live? In particular, this "Virtual Life" has been authorized by a large number of stars and celebrities, and it is exciting to be able to play with players in the game. One can imagine how crazy Virtual Life will be for players under the effect of stars and celebrities.
Compared with the desperation of domestic online game companies, foreign online game companies have also felt the threat from the "second shijie". At present, most of the online games in Europe and the United States are still large-scale online role-playing games, and the online games are mainly Western fantasy. For example, leisure, dating, and entertainment online games such as fierce battles on land, sea and air. This kind of online game is currently lacking in Europe and the United States, but it is welcomed by European and American players.
One of the biggest characteristics of European and American players is making friends. In various European and American online games, most players act collectively, exchange game experiences, share game resources, share game fun, and enjoy the joy brought by games. And "Virtual Life" undoubtedly pushes this communication to the limit, first in the game. You need to trade everything you want to get. In Virtual Life, there is no sense of play. With the exception of certain fixed or special characters (such as celebrities and celebrities), all roles are played entirely by the player.
It's like a real shijie. Players can play any role in the game, from any position to a big capitalist, down to a street horseboy, or they can do nothing and wander around the game. But only if you can survive the game. Because in "Virtual Life". All the characters have to eat, drink, sleep, and of course get sick and injured.
For example, if you are hungry and do not eat. will be weak and even sick. And if you don't get sick because you don't have enough money to buy cheap food, eat unclean food, and don't go to treatment, the player's character will become weaker and weaker, and eventually even die of illness, causing the character to end and have to start over. In short, in "Virtual Life", this is a shijie, a real shijie. It's just that in this "real" shijie, players will be able to play various roles freely without thinking about the consequences that cannot be borne in real life.
In particular, the "Sports System" has been opened now, and player attributes have been added. Each player entering the game has an initial attribute. This initial stat can be increased or even decreased through various quests, and the player can rely on the physical attribute to become a "worrying mobilization". For example, representing the country in the Olympic Games. shijie cup! class chat. What's more, you can also invite friends to play various mini-games to experience the joy of playing together. At the same time, in the game, every move of the player will affect the progress of the entire game and change the background of the entire game.
For example, the player can be a robber and rob someone. Banks in the block. It just so happened that many players in this bank deposited money in it, but after being robbed, the bank went bankrupt, which produced a series of butterfly effects. Of course, players can also have money. Go buy any neighborhood and drive all the players out of that neighborhood if you have enough money. In short, in "Virtual Life", there is only what you can't do, and there is nothing you can't think of. The difference is just whether you have enough resources in the game to get everything you want.
What's more, this "Virtual Life" is still the only game in the world that is open at the same time. It's exciting to think about the servers. It's unimaginable that hundreds of millions of players around the world are playing on the same server.
As August 8 approaches, the year of milk is silently close to the hearts of all online game companies in Europe and the United States.
Shijie media in various countries are also paying close attention to the launch of "Virtual Life". This is a large-scale online game from Asia and China, which has officially landed in the European and American markets ("Farm Madness" is not defined as an online game, but as a small web mountain kang game), and it is natural to look forward to what kind of turmoil it will set off in the European and American markets.
"Boss, do you think "Virtual Life" is feasible?" As the time approached, "Second Shijie" was also nervous. In addition to worrying about the future of the game, I am also worried about whether the server can carry players from all over the world online at the same time. Although all servers are connected in parallel and shared in line, it remains to be tested whether it can really be realized. If this parallel sharing contact model is feasible, then all online games of "Second Shijie" will adopt this model in the future. This model will be followed at least until computer hardware is able to carry the global community.
And will "Virtual Life" really be a global hit? This is also a concern for the "second shijie". Originally, they hoped to launch it in Chinese mainland first, and then launch it in Asia if feasible, and then achieve global hegemony in Europe and the United States. But Lin Feng said that he would launch it as soon as possible. In view of the miracles that Lin Feng has created in the game industry in the past, everyone nodded and agreed to Lin Feng's proposal. But consent is consent. I believe in it, but I am a little apprehensive and a little uneasy in my heart.
Lin Feng thought about it and nodded emphatically. Although this "Virtual Life" is an unprecedented large-scale online game, the "historical" similar single-player game of the same type, the "Sims" series has created an amazing result of total sales of more than 100 million units in Europe and the United States, creating the highest sales record of the game. The coverage is wider and more interesting, and Lin Feng has reason to believe that "Virtual Life" will be a big hit.
Everyone also hoped that all this would be within Lin Feng's expectations, so that the future "money" of the "second shijie" would be limitless. However, the headache for everyone is that this time Lin Feng is actually ready to adopt a new charging model.
"Uh, does the boss really want to adopt this charging model?" Wu Zhaopu asked helplessly.
This time, "Virtual Life" will adopt a completely novel charging model at the request of Lin Feng, which is completely free of charge. This kind of completely free is not the same as the free model of "Journey", which does not cost money on props and money, but will be truly free, truly completely free.
Regarding the worries of Wu Zhaopu and others, Lin Feng naturally understood.
However, Lin Feng adopted this charging model this time, in addition to trying a new charging model, he also wanted to make "Virtual Life" more acceptable to players around the world.
Virtual Life is a casual. Entertainment and dating, if a large number of online games are charged, although a large number of players will definitely enter the game, it is bound to block many players who are not interested in this type of game, especially some people who have a dispensable attitude towards online games. These people think that online games are more expensive and wasteful, but their crowd is far greater than the number of online game players. That's an extremely large crowd. It is also the person Lin Feng has always wanted to fight for.
Lin Feng has always wanted to introduce a new charging model that allows players to enjoy the game for free while passing on these related expenses to major companies. It's up to the major companies to pay for the players, and what the players pay for is to be bombarded with a little bit of advertising in the game.
You must know that the global mainstream media advertising cost is about 400 million US dollars (still a conservative estimate). This is quite a piece of cake, and Lin Feng doesn't want to give up.