"The day after tomorrow, in our city, there is an advertising exhibition in which all the top advertisers will participate. ”

"Tell me about the situation over there. Lin Xiangxue was a little interested.

Wang Yuzhu sorted out the language and replied: "This meeting is held about once every two years, and the purpose is to let our large and small enterprises in Qingyun City know what advertising companies are in our city." The meeting will introduce the situation of advertising space in detail, there will be a similar bidding process on the spot, and there will be time for cooperation after the meeting. It's an auction and an exchange meeting. ”

"The bidding is all the best advertising space, right?" Lin Xiangxue confirmed.

"Well, pretty much all of them. ”

"Okay, today and tomorrow, you can collect what excellent advertising spaces in Baihe City will be summarized for me tomorrow night. I also collect some of them, and then I will sift through them and check them to try to get some ad positions the day after tomorrow. ”

"Okay. Wang Yuzhu readily agreed.

After hanging up the phone, Lin Xiangxue turned on the computer and began to search for advertising spaces in Baihe City.

Xu Fang was on the side, giving Lin Xiangxue advice, the quality of some advertising spaces, Xu Fang quickly screened them with analysis.

The next night, Wang Yuzhu also gave feedback back to the major key advertising spaces.

Most of them are the same as Lin Xiangxue's analysis, Xu Fang and Lin Xiangxue looked at each other and smiled, and they also had a bottom in their hearts.

……

Baihe City, Vanke International Conference Building, is already full of vehicles parked in front of the door.

A Mercedes Benz and a BMW slowly drove into the parking lot and found a parking space to stop. Both types of cars can be called luxury cars when they are placed outside, but at the moment, surrounded by luxury cars, they look very ordinary.

Xu Fang, Lin Xiangxue, Aunt Xin, Wang Yuzhu and Cai Qin got out of the car and walked towards the conference room together.

A group of five people also attracted the attention of many people along the way.

When they saw the handsome Xu Fang, surrounded by four beautiful women, many people were a little jealous in their eyes. However, more people are still curious, go out with four Xiaomi, such a flamboyant person, why haven't you heard of it in Baihe City?

"Do you have tickets for the five of you?" asked the receptionist politely in front of the door.

"There you have. Cai Qin took out five tickets from his bag, Xu Fang's eyes were sharp, and he saw at a glance that it said 1000 yuan %2f people.

The reception in front of the door checked the admission ticket and let the five people in.

"Sister Cai, do you need money to enter this place?" Xu Fang was a little curious, 1,000 yuan per person, almost catching up with the tickets in the front row of the concert.

Cai Qin smiled bitterly: "Some people don't need it, some well-known big companies in the city have invitations and can enter for free." However, some small and medium-sized companies have to pay money if they want to get in. After all, this kind of meeting is not something that anyone can enter if they want to. Besides, do you think the money for this conference fell from the sky?"

Xu Fang knew in his heart that those advertising companies, in the end, would also give some proportion to the organizers of the venue.

However, in this kind of advertising event, every company with a little strength is unwilling to waste the opportunity to participate, otherwise the good advertising space will be occupied by others, and their own company will make a fart.

After entering, there were already a lot of people inside, finding a row of empty seats to sit down, and Xu Fang took the opportunity to look at the venue.

The area of the venue is very large, almost 800 square meters. There are a lot of seats inside, about seven hundred.

There is a stage in the front, and behind the stage is a huge screen, and the surrounding layout is magnificent, and it looks like a high-end place.

At ten o'clock, a woman in a low-necked outfit walked onto the stage from behind the scenes. He is 1.63 meters tall, about 25 years old, usually well-maintained, with light makeup, exuding a familiar atmosphere.

Especially the pair of dumplings, which attracted a lot of people's attention.

Taking in everyone's expressions, the woman smiled and said, "Ladies and gentlemen, welcome to this advertising event." I am the person in charge of this exhibition -- Shi Zhenzhen! The people who can participate should be the directors and backbones of the company, and your arrival will make the exhibition flourish. The purpose of this conference is to communicate with each other, learn from each other, and better serve customers. ”

"Second, it is also our local enterprises in Baihe City, which can use this meeting to understand what well-known advertising companies are in our city, and if they want to promote the company in the future, it is also convenient to find the most suitable way to promote. ”

"Third, the 24 first-class advertisers in the city will introduce their companies one by one and put their company's best recommended positions up for auction. The rules of the auction are that there is a reserve price and there is also a 'fixed price'. Start with the reserve price, and if the final bid price does not reach the 'fixed price', the highest bidder wins. If any company is the first to offer a 'fixed price', the advertising space will no longer be auctioned and will be won directly by the bidding company. Everyone saw that there was a button on their seats, and there were three areas on it: the number button, the bid button and the fixed price. If you want to make a bid, enter the number directly, select the bid, and the big screen will show the bid amount for the table. ”

"Fourth, it's the business dealings between companies and advertisers. A total of 160 advertising companies came to the exhibition this time. Each advertising agency has a booth, and if you want to talk about cooperation at that time, you can talk about cooperation privately after the first round of links. I announce that this advertising exhibition has officially begun! Now the first company, Baihe Channel, will introduce their company to you!"

Whoa-

In a warm applause, a well-dressed middle-aged man walked onto the stage.

Xu Fang and the others were shocked, Baihe Channel they knew something, it is the highest-rated TV media in the city, and it is also the must-win venue for Xu Fang and Lin Xiangxueding.

Lin Xiangxue played with the button in her hand, and asked with a smile: "Xu Fang, how do we quote this time?"

"As long as we feel that we must fight for the advertisement, when he finishes bidding, you can directly order a fixed price. Xu Fang commanded.

Lin Xiangxue and the others looked at Xu Fang with wide eyes.

Aunt Xin glared at Xu Fang and said, "You loser, it's easy for Miss to make some money?

Xu Fang smiled slightly and said confidently: "At such an important meeting, if the price is really sky-high, it will definitely be criticized by everyone, and the reputation and evaluation will be reduced." Their price is higher, that is, 1.5 times the usual price, and 1.3 times under normal circumstances. Even if it is the highest, it will not exceed twice the usual price. ”

"Twice as little?" Aunt Xin knew that Miss and Xu Fang had chosen a lot of positions yesterday. If you want to buy it all at a fixed price, how much money will you have to waste!

"Really good advertising space, the number is limited, and it is usually sold at the original price, and it must be full. As a foreign enterprise, our background and connections are not as good as the city's enterprises, do you think that we usually go to buy advertising, can be on our turn? Even if it is on the turn, it will have to be half a year backward. In this auction, excellent advertising space is the most convenient opportunity for us to obtain!"

Hearing Xu Fang's analysis, the girls suddenly realized, and looked at Xu Fang's eyes, and they were a little more admired.

"Yes, I have a good IQ. Lin Xiangxue glanced at Xu Fang, and her heart became more and more curious.

Since she started her business, she has been advertising a lot, and she knows the tight situation of the number of good ad slots.

What did this guy do before, and where did he get such a long-term vision?