Chapter 1307: Pincer Offensive!

Zhengxin has previously signed a series of cooperation agreements with Rogge, including the import and sales agency rights of a total of 9 models under the three brands of Audi, Volkswagen and X-CAR. In addition, Rogge strongly contributed to the plan to establish an automobile production base in Circassy with Zhengxin.

Before, in fact, Li Fanyu did not list this plan as urgent. Because from the current Russian market, the market has just shown signs of recovery, and the major manufacturers are still fighting to the death because of that pitiful market share.

In such a fully competitive market, if Zhengxin directly enters as a new competitor, it will be quite uncomfortable to live in the cracks. Moreover, this is not in line with the "predator" business style that Li Fanyu has always adhered to.

But on this latest piece of information, several data have attracted Li Fanyu's attention.

The first set of data is known as Rosauto, Russia's largest car manufacturer AvtoVA Motors, in the south of Russia to build two large-scale production lines with an estimated annual output of 600,000 units. The company plans to increase its production capacity by 40%.

The second set of data is the proportion of the amount of subsidies that the Russian government has recently given to the automobile market. Since the beginning of the year, the Russian government's subsidies for the car market have been increasing, but the increase has not been significant. It fluctuates around 2%. However, according to the latest data, the Russian government increased subsidies in July, raising the subsidy for urban car purchases from 20,000 rubles to 25,000.

Although it is only 5,000 rubles, the line graph of the proportion of the subsidy amount fluctuates all at once.

Obviously, even the marketing department, which has always disliked expressing too much of its own views on the data report, has noticed this subtle change and deliberately focused on this set of data. It's hard to make Li Fanyu not want to see it.

"It seems that the Russian market is going to change big in the near future. Seeing this set of data, Li Fanyu muttered.

"Dong Li, I don't really understand, where did you see that?" Chen Yuhan is nominally a secretary, but during Li Fanyu's absence, she spends most of her time helping An Ning do some assistant work. Naturally, they will also pay attention to some of the group's businesses. At this time, seeing Li Fanyu sighing, he couldn't help but wonder.

Li Fanyu smiled slightly, "The Russian market is essentially very similar to the Chinese market, and this Russian automobile is equivalent to our big brother, which eats policy meals." They have expanded their production capacity in the current state of loss, and the Russian government has begun to increase car purchase subsidies to warm up the auto market, so it means that Russia is thinking of saving the market. I said why Rogge was so anxious before, and he wanted to build a joint factory with us. It turns out that the root cause is here, the Russian market has been silent for several years, and this rescue action will definitely not be small, and we need to prepare in advance. ”

He thought for a while, tapped his fingers lightly on the armrest of the sofa, and said, "Yuhan, you go." Call Zhao Zhongxu, the expansion manager of the marketing department. ”

......

"Li Dong, what you said is true?!"

In Li Fanyu's office, Zhao Zhongxu was excited when he heard that Li Fanyu wanted to establish the Zhengxin Russia Region and intended to let him go to the front station!

Although Li Fanyu said that he was playing the front station, and did not say what position he would give, Zhao Zhongxu was clear in his heart, so if he could do a good job this time, no matter who went to Russia to serve as the regional director in the future, he would definitely be guaranteed a second-in-command position.

If you do an excellent job, then the position of the regional supervisor may not be unexpected!

Thinking of this, he was excited!

Li Fanyu saw his performance in his eyes and smiled secretly in his heart.

Zhao Zhongxu learned about this person through the insurance company and Wang Meimei yesterday, and his ability is okay. But maybe it's because of the relationship between the older people in the ministry, and this person is a little anxious. In Wang Meimei's words, it is to use too much force.

However, in Li Fanyu's view, this style of acting is definitely a little inappropriate in a relatively stable group. But when you put it out there to expand your territory, it would be very suitable.

Originally, Li Fanyu wanted to find an opportunity to transfer this guy to the European region to exercise well, Zhengxin is now short of people, although the group is constantly looking for middle-level leaders who can be trained through headhunting companies, but after all, it has not been with the company since then.

For the second batch of employees of the company like Zhao Zhongxu, Li Fanyu still has feelings.

Now that I happened to encounter this incident, I remembered him. Deputy Manager of the Market Development Department, with the right qualifications.

"That's right. This time in Russia, your main task is to find out the market and find out the development strategy that is most in line with our positive interests. Speaking of eating here, Li Fanyu bites the four words of our faith very hard.

Zhao Zhongxu understood in seconds and nodded immediately.

"In addition, you have to work with Xu Da in terms of production quality control to supervise the establishment of the Circassian factory. Strive to make our production line move within two months, and reach production status within three months. “

Facing Li Fanyu's advice, Zhao Zhongxu nodded again and again: "No problem!"

Li Fanyu smiled slightly, "That's it, this time, you can choose the people you think are easy to use, and I will ask Mr. Wang of the Human Resources Department to handle the handover for you when I go back, and say hello to Rogge Company." This matter is settled, you go back and prepare well and leave as soon as possible. ”

Zhao Zhongxu nodded heavily, "Thank you Dong Li for giving me this opportunity!

Li Fanyu smiled faintly and waved his hand.

.........

It took Zhao Zhongxu a few days to complete the formation of the team, and after bidding farewell to Li Fanyu, he embarked on a journey to Russia.

And Li Fanyu also said goodbye to Dong Jianguo and Han Ping, who had already begun to live together, after dealing with domestic affairs, and embarked on the road to the UK.

Over there, it's already starting to be lively.

London.

After Li Fanyu arrived, the first thing he did was to meet with An Ning, in addition to applauding for love to relieve the pain of lovesickness, by the way, he discussed the matter of the British automobile industry chain during this time in the quilt.

Hotel bed top.

After learning that Li Fanyu had already sent someone to the Russian market to open up, An Ning smiled and said: "Do you want to launch a pincer offensive against the European market or what? If Russia's plan is advanced, it will become a two-front battle between Britain and Russia." Not to mention the dispersion of our resources, it will also cause a great reaction from those manufacturers in Europe. ”

Li Fanyu turned over and said helplessly: "No way, Rogge didn't tell us the truth before, hiding the fact that the Russian government is about to carry out policy stimulus at the right time, and many decisions made before are inappropriate." I can't help it when I shoot Zhao Zhongxu this time. We have to keep a little back, and we can't be led by others. As for the matter of fighting on two fronts...... One sheep is also driven, and two sheep are also herded!"

Li Fanyu pointed to two white greasy places, and raised his eyebrows.