Chapter 72: A Great Change of Attitude

After chatting with Huang Guokun, Huang Guolun learned that the current publicity situation of "Qing Ben Jia Corpse" is very grim.

For a big online movie like this, the billing period is three to six months, which is much longer than the release period of the movie in theaters.

However, the main box office of online movies is still the box office obtained in the first month, and the number of viewers will drop significantly later.

If it can't rush out of the box office in the first month, and then it will face the impact of piracy, and there is no platform to promote it, then this film is likely to die down.

The smell of wine is also afraid of deep alleys, "The Good Corpse" is certainly a good film, but if no one knows about it and no one watches it, then no matter how good they shoot, it is useless.

Now the big online movies promoted by major platforms are all exclusive movies on the platform's website.

No platform will waste resources to promote a network-wide simulcast movie like "The Good Corpse".

Even if the quality of this film is very good and can help the platform make money, no platform will be willing to promote such a movie.

Because if they make this movie popular, and the producer signs an exclusive broadcast agreement with other platforms for the next film, then they will be tantamount to helping others make wedding dresses.

In this circle, no one is stupid.

Even if Huang Guokun has communicated frankly with various platforms, he promises that the next larger-scale "Qingben" series produced by Kunlun Culture will be released on all platforms, and he will never sign a contract with a certain video platform.

But such a promise is not a fart for the platform.

What the platform needs now is high-quality solo films to compete for territory.

Engaging in a network-wide simulcast like Huang Guokun runs counter to their original intention of signing the film.

They are all bent on letting Kunlun culture sign an exclusive broadcast contract with them, if you don't sign it, then people won't hang you.

On this issue, Huang Guokun is overconfident, or too arrogant.

After all, he is a person who has done big movies, and he also aims at big movies in the future, Huang Guokun is not very interested in the online movie market in his heart.

According to Huang Guokun's idea, online movies are a springboard for Kunlun culture to be strong, obscure, and gather popularity.

After the past few years have passed, Kunlun culture has slowed down, and Huang Guokun will still go to the big film market, which is the ultimate goal of his big gamble.

Entering the online film industry, Huang Guokun's main purpose is to make Kunlun culture well-known.

In order to allow more audiences to see the works produced by Kunlun Culture, Huang Guokun resolutely chose to adhere to the route of online distribution.

He believes that as long as the quality of the film is excellent and can rush to the most important viewing list on major platforms, then even if the major platforms do not help their films promote, they can still rely on word-of-mouth to rush out of popularity and high box office.

The key now is to show more people the film when it was first released, under the grim situation of no platform publicity.

As long as it can rush to the top five or even the top three on the viewing charts of major websites in the first week, the future of this film will be flat!

But if the first week is muddy, and the number of viewers is extremely low, the future of this film is not easy to say.

At present, Huang Guokun is both excited and anxious, and he and the company team are doing their best to do a good job in the promotion of the first week of release, and they must not let this pot of good wine be stuffed in the deep alleys and no one cares.

Huang Guolun could see that Huang Guokun was very anxious, and he also knew how grim the situation facing the company was now.

At this time, if you can help Huang Guokun, Huang Guolun must be duty-bound.

Huang Guolun decided that night, he would not go to the villa in the northern suburbs this weekend, he would take Huang Tao and Bai Yao to the zoo to play.

Huang Tao told him a few times before that he hadn't been to the zoo for a long time and wanted to go to the zoo to see the orangutans, so he simply took this opportunity to take Huang Tao to the zoo.

He will throw away Wen Qing's hypocrisy, and personally wear the cultural shirt of "The Good Corpse" to serve as a human-shaped billboard for the movie.

As for whether to let Bai Yao also wear this somewhat embarrassing T-shirt, Huang Guolun still has to ask Bai Yao's opinion.

After Huang Guokun left that night, Huang Guolun showed Bai Yao the cultural shirt of "Qing Ben Jia Corpse", and briefly told Bai Yao about the current situation.

Bai Yao heard that Kunlun Culture was now distributing T-shirts, hoping that more people would wear them to help promote the movie, so she happily took one away and told Huang Guolun that she could wear it to school tomorrow.

"Don't, don't wear this to school. ”

"It's okay, teacher, I think this T-shirt has a lot of personality, it's much better than my own T-shirt. I can wear it under my school uniform and not show it in class. When it's time for recess, or noon, I'll show it to my classmates. Maybe Zhang Liang likes them and cares about me. When the time comes, I'll send them a few pieces and let them wear them on the court when they play basketball, so that more people can see them. ”

Huang Guolun still shook his hand: "No, no, no, this kind of advertisement is going to hit the school, the school leaders should talk to me, this problem is very serious, and all commercial advertisements are prohibited in the school." If you want to wear it, you might as well wait until the weekend when we go out to play. ”

Bai Yao understood Huang Guolun's concerns and said obediently: "It's okay." Then I'll wear it on the weekend. Or...... I can bring my clothes in my bag the day after tomorrow, and put them on when I leave school after school. There are a lot of people in the west, and I have to wear this on the way to school, so it should be seen by many people. ”

Huang Guolun smiled and said, "You are quite positive. Don't you think this T-shirt is a shame?"

Bai Yao stroked her simple and capable short hair, and said with a smile: "Teacher, I dare to cut even a millimeter of my head, do you think I will care about this kind of thing." Besides, I really think this T-shirt is very interesting, more interesting than those funny logo cultural shirts I see on the market. Especially what the zombies said in the previous paragraph, it's so funny, people will definitely remember this "Qing Ben Jia Corpse" if they want to watch it. ”

Huang Guolun was speechless, could it be that he is becoming more and more decoupled from the times? Is this kind of propaganda really interesting?

Knowing that Huang Guokun was not good at sending out all these T-shirts, Bai Yao took the initiative to take half of the T-shirts, one of which she wore herself, and the other 14 pieces, she was going to give Zhang Liang and a few other students who were more able to toss.

In order not to find trouble for Huang Guolun, she is going to wait until Friday afternoon to give Zhang Liang them, so that Zhang Liang and their students, who worship Huang Guolun more, will go out this weekend to help advertise "Qing Ben Jia Corpse".

Bai Yao's active help, as well as his high evaluation of the T-shirt, helped Huang Guolun boost morale.

Huang Guolun is going to give these other T-shirts to his friends, so he won't give them to people in school, so as not to make trouble for himself.

But Sun Yanjin will definitely send it, and not only one piece, he will send Sun Yanjin a few more.

Sun Yanjin has many young friends around her, and if he can, he wants Sun Yanjin to transfer these T-shirts to her friends, so that they can help advertise "Qing Ben Jia Corpse" in their respective circles.

Go to work the next day.

As soon as Huang Guolun sat in the office, he sent a WeChat message to Sun Yanjin: "Is there anything wrong at noon? ”

Sun Yanjin was about to leave the office and go to their class to watch the students' morning self-study.

At this time, after receiving Huang Guolun's WeChat, the homeroom teacher-style majesty on Sun Yanjin's face immediately turned into a playful smile, and replied to Huang Guolun: "What's the situation? Didn't you just finish inviting me yesterday?" The casserole rice that the two of them ate yesterday was paid for by Huang Guolun.

Huang Guolun got straight to the point: "I beg you, if you want to be okay at noon, let's continue to live in a casserole?"

"I have a meeting at noon today, the casserole house is too far away, let's make do with it next to the school, have you been to the newly opened Yuzhou people? I heard that it is very delicious. ”

"OK, then the people of Yuzhou. ”

"I'll be out at half past eleven, and you'll be early. ”

"Okay, I'm sure I'll be ahead of you, I'll go over and order food first, and you can go there and find me directly when the time comes. ”

"Don't order too much, just enough food for the two of us." I shouldn't have eaten much at noon today, but I ate too much in the morning, and I'm still panicking. ”

“。。。。。。 ”

Huang Guolun didn't send his heartfelt words to Sun Yanjin, he sometimes really felt that Sun Yanjin and Huang Tao were born like a mother - if they saw delicious food, they would die, and they would not give up until they had eaten themselves.

Just after eleven o'clock at noon, Huang Guolun went to Yuzhou to order food in advance.

As Sun Yanjin said, he didn't order more, so he ordered a signature hard dish with two green vegetables.

Seeing that there was papaya stewed snow clams that Sun Yanjin liked very much, he ordered another papaya snow clam for Sun Yanjin.

When Sun Yanjin arrived, the waiter happened to bring her papaya stewed snow clams.

Sun Yanjin was anxious by the new work assigned by the school, and she was very annoyed, so she was going to hurry up and rub Huang Guolun back to the office to write materials.

After seeing the exquisite papaya stewed snow clams, Sun Yanjin's mood immediately improved.

"You are very sincere, Mr. Huang, remember that I like papaya stewed snow clams. That's it, whatever you ask me for, I have to help you. Say, what's the matter?"

"It's not a big deal, but it's hard to talk about. Although he said so, Huang Guolun had already decided to pull his face down to help Huang Guokun, so there was nothing difficult to say.

Slowly took out a plastic T-shirt, and when Sun Yanjin was in a good mood while tasting the snow clams, he explained the matter to Sun Yanjin in a simple way.

After listening, Sun Yanjin took out the T-shirt from the plastic bag, observed it back and forth, and said: "This advertisement is thorough enough." Brother Kun is going to go all the way to the black, and he wants to shoot the "Qingben" series to the end. ”

I had a meal with Huang Guokun before, and I knew that Huang Guolun had such an older brother who opened a film company, and Sun Yanjin also watched the two "Qingben" series produced by Kunlun Culture before, so I won't say if I like it or not, but she is no stranger to it.

"My brother's film this time is really good, I went to Thailand to shoot the whole way, if you don't count the zombie films from Hong Kong and Taiwan, it is not an exaggeration to say that this film is the best zombie film in China. ”

Sun Yanjin thought about it carefully and said, "If it's not a zombie movie, is there a real zombie movie in China?"

"Yes, they are all big online movies, but not theatrical movies. Among the several online movies about zombies that I hurriedly watched, this "The Good Corpse" is definitely the best. If you help me give your friend a few of these clothes, I think young people like you will love movies like this. ”

Sun Yanzhen frowned and smiled, and said, "I'll be honest, Mr. Huang, even if they like this kind of movie, they will definitely not wear this kind of T-shirt to go out." People like Lu Rou and them, if you let them wear this kind of T-shirt to go out, you might as well kill them. I'll take a look back and send a few male buddies. But if they don't, I can't guarantee that. I don't think I'm glamorous enough to get them to walk out in this kind of t-shirt. ”

Huang Guolun said sincerely: "I understand, if you have this heart, I will thank you very much for my brother." When he has the chance, let him invite you to dinner again. ”

Sun Yanjin smiled and nodded, and put the T-shirt back in the bag.

It can be seen that she doesn't appreciate the aesthetic of this spoof T-shirt very much.

Huang Guolun didn't force Sun Yanjin himself to wear it.

After eating, Huang Guolun and Sun Yanjin chatted about the film: "The ending theme song of this film is sung by Bai Yao, a female student bully in our school, you know Bai Yao, right?"

"Of course I do. ”

Sun Yanjin was a little surprised and asked, "Her voice ...... Can you sing?"

"Not only can she sing, she sings very well! When it is released, you must see this film. Seeing the end, I dare to guarantee that you will be amazed by Bai Yao's singing. ”

Sun Yanjin suddenly thought of something and asked, "How can Bai Yao sing the theme song of your brother's company's movie? This is what you helped match? Isn't it possible that you also wrote the song in this movie?"

Huang Guolun smiled and nodded: "Yes, I mainly made the soundtrack of this movie, and I also wrote the theme song." ”

Sun Yanjin's attitude suddenly changed drastically, and he slapped the table: "That's right! I will definitely watch this film! I now believe in your musical level." You just said that your brother has done too much of this T-shirt, and he can't finish it, right? If there are still many of them, you can bring me another 55 white ones. ”

Huang Guolun suspected that he had misheard: "Did you say 5 or 55?"

"55 pieces, I will give one to each student in our class, which will be used as this weekend's activity class uniform. In order to improve the cohesion of the class, I am going to take my class to climb Xiangshan this Sunday. When the time comes, let them all wear this dress as a duty uniform, it will definitely have an advertising effect!"

"That's ...... Okay? In case you get photographed again, they say that you advertise with students. Even if no one takes a picture, if the students in your class want to report you, then it's a big deal. ”

"It's too late for them to like me, how can they report me!" Sun Yanjin was very confident: "Anyway, don't worry, this palace has its own way to handle this matter well, if you want more T-shirts, you can try to prepare more for me." I'm sure I'll help you get this done. ”

Huang Guolun was moved and said, "Then I really have to thank you." If my brother's film sells well, I'll let him treat you to a big meal!"

"I don't like to eat with your brother, he smokes a cigar when he eats, it smells so bad. If you really want to thank me, just wait until you are free in the future, bring peaches and invite me out to play, this is really thank me. ”

"No problem!"

Huang Guolun agreed happily.

At this meal, the two of them ate very happily.

When he returned to school after eating, Sun Yanjin thought of the various tasks that were so stressful, but he began to worry a little again.

Huang Guolun has no experience in leading classes, and he can't help Sun Yanjin much.

The only thing he could do was to tell jokes to make Sun Yanjin happy when he was worried.

I remember that Sun Yanjin heard Mr. Hu, who taught Chinese, tell a joke about Di Renjie before, and he laughed so much that he was squirming.

Huang Guolun threw away his old face at this time, and in order to make Sun Yanjin happy, he took the initiative to tell Sun Yanjin a joke about Di Renjie, who was also a little dirty-

"The joke is that there is a car parked in the wilderness, and Di Renjie takes Yuan Fang to check: 'Yuan Fang, what do you think of this car?'

Yuan Fang replied: "My lord, parked in the wilderness, there must be a secret in this car!"

After hearing this, Di Renjie lifted the front cover of the car and exclaimed: "Oh! Yuan Fang Gao Zhi, this car really has an engine!" But there is also a deceased person in the car, Yuan Fang, what do you think?"

Yuan Fang said, "My lord, there must be something strange about this person. ’

Di Renjie pointed to the face of the deceased: '1,2,3,4,5,6,7..... This person really has seven tricks! Yuan Fang deserves to be my right-hand man!'

Di Renjie then asked, 'This deceased is still a beauty!Yuan Fang, what do you think?'

Yuan Fang said: 'This person must have a great secret hidden in him. ’

After hearing this, Di Renjie uncovered the deceased's clothes and looked at it, his eyes straightened: "The old man has never seen such a big Mi ---- Mi in his life!

I don't know if it's because the pressure of leading the class is too great, the heart is too heavy, Sun Yanjin, who has always been very dirty, actually blushed after listening to this joke.

He smiled and complained to Huang Guolun: "Teacher Huang, don't tell me this kind of joke in the future, this kind of joke is not suitable for you." ”

Huang Guolun was embarrassed by the talk.

He will never listen to Huang Tao again.

That kid actually said that telling this joke would make the beautiful sister happy.

What a hairy heart!

Shame on you!