Chapter 599: Lin Xiangxue's Divine Decree
After returning to Qingyun City, Xu Fang stayed at Lin Xiangxue's house for two days.
At noon that day, Xu Fang was watching TV on the sofa, and Lin Xiangxue, who had a lazy face, walked down from the second floor. Glancing at Xu Fang, he said in a graceful voice: "Xu Fang, the Jiangsu and Zhejiang Grand Hotel has completely stabilized in Jiangsu and Zhejiang provinces, and if there is another next step, I am afraid it will infiltrate other provinces." ”
Xu Fang, who was sitting on the sofa, was shocked when he heard this, and then sighed: "The positioning of the Jiangsu and Zhejiang Hotel is very accurate, positioning itself as a civilian level, and we have no direct conflict of interest. ”
"In the past, this girl was the head of your village, so she should know that you were at odds with the Xie Group, right? Why did you run away to work for the Xie Group? What conflict happened between the two of you?" Lin Xiangxue looked at Xu Fang and asked.
Xu Fang was startled when he heard this, this kind of thing can't be explained to you, so he hurriedly shook his head and said, "I don't know about this." ”
"Then let me ask?" Lin Xiangxue looked at Xu Fang with a smile.
"What's there to ask about this, it's already embarrassing, okay. Xu Fang hurriedly stopped.
"We must resist the development of Xie's Group, otherwise it will inevitably affect our market. Lin Xiangxue said firmly.
"We now have a lot of industries, originally very important to us hotels, now it seems that the prospects are not as good as super batteries, and the prospects of super batteries are extremely broad, even if we produce any kind of electronic products, as long as they are equipped with super batteries, there is a certain market, what do you pay attention to these small profits?"
Lin Xiangxue pouted and said, "How many years can the super battery be fired?" We just mastered some technologies ahead of others. In two years, three or even five years, do you think that with everyone's wisdom, we will not be able to research super batteries? Besides, the development of the catering industry is also the top priority for us. Xu Fang, do you have a ghost in your heart?"
"No, absolutely not!" Although his heart was empty, Xu Fang's expression was extremely firm!
"Look at you're nervous. Lin Xiangxue Bingxue is smart, although Xu Fang concealed it well, how could she not see the clues? ”
"Me"
"The decree has been written for you, so go ahead. Lin Xiangxue suddenly took out a piece of paper from her pocket and handed it over.
Xu Fang opened the paper curiously, and his eyes widened instantly.
On this white paper, Lin Xiangxue's graceful words are written: Pickle girls by order!
The words were written with a marker, very thick and black, and Xu Fang couldn't even pretend to be blind if he wanted to.
"Even if that woman is taken down, it won't allow the Xie Group to develop!" Lin Xiangxue said domineeringly.
Xu Fang rolled his eyes when he heard this, and threw the paper directly into the trash: "I'll think of a way again, look at what kind of person your husband thinks of, no one except you and me." ”
Although I suspect that Xu Fang is talking nonsense with his eyes open, no matter how smart a woman is, she is often coaxed very happy under the sweet words of the man she loves.
"Count you as acquaintances. After sneering at Xu Fang, Lin Xiangxue snuggled in Xu Fang's arms with a sweet face.
For Zheng Xiulan, Xu Fang said that it was impossible to be unmoved at all.
For the Xie Group, he is even more disgusted from the bottom of his bones. The reason why the Jiangsu and Zhejiang Hotel has not been restricted is that Zheng Xiulan is there.
For this woman, Xu Fang has too much debt in his heart. Although he knew that the development of the indulgence of Jiangsu and Zhejiang Hotel would definitely have an impact on the Xiulan Hotel, Xu Fang still let it develop.
Now that Lin Xiangxue has given herself another order, Xu Fang must find a balance to stabilize Zheng Xiulan's emotions and Lin Xiangxue's emotions.
Finally, tonight, Xu Fang had a little idea.
Early the next morning, Xu Fang didn't have time to return to Yuehai Village, said goodbye to Lin Xiangxue, and drove towards Lin'an City.
If you want to balance the Jiangsu and Zhejiang Hotel, there are probably two ways.
The first is to self-lower the price and pull down its own grade and price. In this way, at the same price, everyone will naturally choose the Xiulan Hotel with better service, grade and food taste.
The second is to open a new hotel, the grade must be high, the food must taste good, but the price is cheaper than the Jiangsu and Zhejiang Hotel.
For these two methods, Xu Fang prefers the latter.
The preferential activity is bigger, and if you want to raise the price back, many people will feel that the original price is not worth it in their hearts, and after a long time, their grade will be played.
The second option is Xu Fang's more optimistic.
Knowing that Xu Fang was coming, Kong Chaoling had already been waiting at the hotel, and when she saw Xu Fang entering the store, Kong Chaoling immediately greeted her: "Mr. Xu, are you done in Inner Mongolia?"
"It's almost, it's on the right track. Xu Fang nodded and came to his office.
Kong Chaoling made Xu Fang a cup of tea, saw Xu Fang sitting on the sofa, thought about it, and sat next to Xu Fang, and snuggled directly next to Xu Fang.
"Here in Lin'an City, are there any hotels with a higher grade? ”
"How upscale is it?" Kong Chaoling asked.
"It's about the same as the Jiangsu and Zhejiang Hotel. ”
"There is one called the Pearl Hotel. When the hotel was opened, it also wanted to compete with the Jiangsu and Zhejiang Hotel, so the decoration and grade were very high-end at that time, and it did survive with these. ”
"How is their turnover now?" asked Xu Fang.
"Ever since we stepped in at the Showland Hotel, their turnover has been declining. The current Jiangsu and Zhejiang hotels have suddenly shifted their business goals to middle-income groups, and with lower prices and high-quality services, they have a greater impact on the Pearl Hotel. Kong Chaoling has a clear understanding of the hotel market and introduced it to Xu Fang in detail.
Xu Fang nodded slightly, and asked again: "Do you feel that the rise of the Jiangsu and Zhejiang Hotel is a threat to our hotel?"
Kong Chaoling must have thought about this problem, and when she heard Xu Fang's inquiry, she didn't hesitate at all, and said directly: "There is an impact, with the return of their popularity in Jiangsu and Zhejiang provinces, even if they adjust their prices a little upward, it will not have a great impact on them." And if they launch some higher-grade services, some people who are originally high-income people will also choose to consume in Jiangsu and Zhejiang hotels. Although it will not break us from the roots, it is true that it will greatly affect our turnover. I expect that if we do let them mature, it will shrink our profits by at least 35%25. ”
"Is there any way to deal with it?" asked Xu Fang.
"Yes, I communicated with Mr. Lin about this matter, and Mr. Lin asked me to wait for you to come back and discuss it with you. Kong Chaoling analyzed: "There are many advantages of Jiangsu and Zhejiang Hotel, such as advertising, price, food taste, and service quality. The most direct and effective impact on their turnover is that we reduce our prices, so that customers will definitely give priority to us. But in the long run, something is wrong. We can't always take the low-price route, but customers are used to low prices, and future price increases will inevitably cause customer dissatisfaction. ”
Xu Fang nodded slightly when he heard this, Kong Chaoling deserves to be the queen of the catering industry, this vision is not comparable to ordinary people, and immediately asked: "Then is there any other way?"