At the desk, Yang Quan and Chen Dacang, the designer of the Wujiacun Bicycle Factory, were lying together, discussing the design on the white paper.

Today, Chen Dacang rested, and after lying in the dormitory for most of the day, he was bored, and ran to the office of the research institute to beg for a slap in the face with the appearance drawings of a side three-wheeled one he designed.

It just so happened that Yang Quan was cultivating his body and mind, writing poems and feelings, and he just wrote a few words when the brush fell. Seeing Chen Dacang sneaking in and looking in, he hurriedly threw down his brush and beckoned him to come in and chat. Completely ignoring what I just wrote:

"One piece, two pieces, three or four pieces, five pieces, six pieces, seven or eight pieces. ”

Yang Quan answered the question while flipping through Chen Dacang's painting book: "It's really boring, otherwise who has nothing to write." What kind of heart do you practice, I don't know if I'm talking about juvenile madness? It's not bad, but it's just a little flawed. ”

How to learn how to speak with an engineer is a super knowledgeable subject, but Yang Quan has strong experience. If you directly say that his design is wrong and problematic, then the designer will instinctively think that you know a hammer. If you say that there is some flaw in the design, then he is afraid that there is a big problem with his design and needs to be studied again.

After Chen Dacang heard the flaw, he immediately recalled what went wrong, but it was fruitless, and he looked at Yang Quan with a pleading look in his eyes.

"What do you say about the satchel? The market is too small, and the design is too abrupt to scare away the last few customers. The safest design is the Yangtze River 750," Yang Quan thinks about how to describe the importance of the market in words.

There may be some people who don't know what a "satchel" is. In fact, the sidecar is also called a side three-wheeled motorcycle, and the most common model in China is the Yangtze River 750.

During World War II, the Nazi German army was armed with tens of thousands of military motorcycles, the BMW R71. In World War II, Stalin of the former Soviet Union asked Germany for this kind of production technology of sidecar motorcycles that can be equipped with machine guns and mobile combat, and after being refused, he secretly copied the German BMW R71 three-wheeled motorcycle, developed the Ural M72 three-wheeled motorcycle, and installed a large number of troops for combat.

After the war, the technology for the M72 was transferred to the allies of the Soviet Union, and China also received an allocation of this technology, which was produced by the Hongdu Machinery Plant.

In December 1957, China successfully developed the military CJ750 based on the M-72 technology. The CJ750 is an example of an old example – a bare frame and engine, cylinders, pipes, circuits, oil circuits, gearboxes, and propeller shafts with fins.

"Yangtze 750, I know. But that was the design of 30 years ago, and if I still copy that now, the meaning of originality is gone. As a styling design, Chen Dacang conceived the place of the three wheels on the side, and he must have inquired a lot of information, and the Yangtze River 750 is an unavoidable hurdle.

"The market is too small, and from the boss's point of view, it is worth the loss if you take too much risk. For new products to the market, if this set of molds is done, there is no harvest or return to cost after a large amount of capital investment, this is a failure.

If I were the boss, I would definitely have to consider whether anyone would buy it at this time, the actual situation is that a thousand motorcycles are sold, and none of them necessarily have a side three-wheeler. The end result is, why don't I sell motorcycles?" explained Yang Quan from a macro perspective, analyzing the market.

"You're the boss, so do you think the satchel is worth it?" Chen asked rhetorically.

"It's worth it!"

"Then you're talking a piece of!"

"I only produce Yangtze River 750" Yang Quan spread his hands and shrugged helplessly at Chen Dacang, stood up and took out a picture album from the office shelf, opened the CJ750 real photos along the catalog, pointed and said: "It's still the same sentence just now, the market is very small, but the market agrees with this product." We can refine the customer base and do foreign high-end markets. ”

Chen Dacang's eyes flipped up, took the album, and flipped through a few pages. I found that it was a collection of pictures of cars and motorcycles, and I just flipped through a few models of Changjian on the street. He pouted and pointed to the photo and said, "That's it, still do high-end markets abroad, we sell cheap and no one buys them, and we still sell high-end?"

"You know a hammer? I'm not selling motorcycles, I'm selling feelings!" This album was carefully collected by myself with a camera, and these photos will definitely be enviable after 20 years.

"Feelings, what are feelings, feelings are worth a few dollars, can feelings recover the mold fee?" Chen Cannon shouted. Usually, he is most afraid of being called a hammer, which echoes his nickname a bit and makes people think he is mentally retarded.

"Young man, you don't understand. When Yang Quan heard this familiar sentence, a smile hung on his lips, and he patted Chen Dacang's shoulder with deep meaning.

Rough patent leather, old and old sidecar, the Yangtze River 750 faithfully retains almost all the characteristics of the BMW R71, and this partial three-wheeled car has been in the hearts of foreign fans. This prototype of the motorcycle borrowed from Germany is a three-hand formula resold to China, and since the late 90s, it has been picked up by nostalgic Germans and enthusiastically collected.

The Yangtze River 750 nephew is the most affectionate in the eyes of German car players. Since the prototype BMW R71 had a history as a fascist combat weapon, it was discontinued after the defeat. And then by chance, that is, in the coincidental play of the bullfrog club formed by several French people in the capital, the car was brought to Europe. Or maybe they were taken to West Germany and thus resurrected the market.

In China, the biggest way out for three-wheeled motorcycles is foreign nostalgic players. In the Western market or the American market, the Yangtze River 750 has always been eager for the European market, but after entering the European and American markets, it was renamed Black Star, which is the product of the main high-end sentimental market.

Relying on these overseas orders, CJ750 has also survived for a long time.

However, if you look at the history of 750 production from a higher perspective, you can see that it is a crowded market. Counting the manufacturers of this car from Ganjiang 750, Xiangjiang 750, Hongguang 750, Changhong CH750, Comrade-in-arms 750, Lingyun LY750, Yunmo 750, Chunyan CY750, Jinggangshan JGS750B, Lanzhou 750, Yangtze River YZJ750, etc., at its peak there were 17 factories in the production of 750 motorcycles, as many as 84 product models, and the technical core of each factory came from the old factory in Nan / Chang.

There is no winner in the middle, they are all squeezing each other's market, as a processing plant earns the least part, and most of it is taken away by overseas modifiers or partners. If the sail factory is to be carried out, only by avoiding the domestic market in advance and taking the initiative to open up the overseas collection market is the only way to survive.

It's easy to say, but it's actually challenging.

"By the way, do you know the current situation of China's automobile and motorcycle market?" Yang Quan looked at Chen Dacan, who was bent on designing, and wondered why he suddenly asked this without a head.

"You know, at the end of 87, according to statistics, there were 4.12 million cars in China, mainly gasoline trucks, diesel trucks, small cars and micro cars are estimated to have 800,000. In addition, there are 1.75 million motorcycles, 150,000 units of our main 70CC, and 160,000 units of 750 motorcycles. Yang Quan knows these data well, and it is easy to get from the information released by the Automobile Industry Sales Co., Ltd. every year.

Looking at the current brand statistics, it can be seen that the market is still dominated by Jiefang, Yuejin, Dongfeng, Nanjing and Yellow River trucks, and small cars are dominated by B**J212 and Toyota.