Chapter 166: Propaganda (Add more to the alliance leader's "Haidilao Snow"!)

Because he is his own boss, he has earned enough money, and the first priority at the moment is no longer Zhao Zhenghao, who is making money, in fact, the incidental invisible assets that make him famous are vacant and idle, which is a great waste.

If his contract is still signed with "Nine Star Entertainment", even if "Nine Star Entertainment" manages him loosely, he can make hundreds of millions from his current fame.

However, it is too late to say anything now, "Nine Star Entertainment" has missed even the best time to suppress Zhao Zhenghao, and now it can only watch Zhao Zhenghao soar for nine days.

For the sake of its own development, it is necessary to have a good relationship with "Zhenghao Studio" as much as possible, and if you can't become a family, you must be a good friend.

Therefore, this time, when competing for the distribution rights of "A Chinese Ghost Story", "Nine Star Entertainment" made a lot of determination, and would rather give up some interests to win the case.

However, when the details of the contract had been basically finalized and the contract was finally signed, "Nine Star Entertainment" put forward a small additional request - invited Zhao Zhenghao to a song for its F.L.Y group.

Originally, this matter only needed Feng Xiaojing, who had a close relationship with Zhao Zhenghao, to come forward, but all along, Zhao Zhenghao was busy with his own affairs and did not give Feng Xiaojing a chance to speak.

Now, F.L.Y's second full-length album since its debut is in preparation, and the songs have been almost collected, but there is a lack of a high-quality title song that can lead to explosions.

It just so happened that "Zhenghao Studio" and "Nine Star Entertainment" finalized the details of the cooperation on "A Chinese Ghost Story", and the relationship became a lot closer, and Feng Xiaojing, one of the members of the F.L.Y group, also appeared in "A Chinese Ghost Story", and the person in charge of "Nine Star Entertainment", who was responsible for signing the contract, responded to Ye Jun's request and asked Zhao Zhenghao to sing.

Zhao Zhenghao did not refuse, readily responded to this request, and quickly handed over the song.

In fact, this song was prepared for Feng Xiaojing a long time ago, just waiting for her to ask for it, but she never waited, put it in his own music library, and almost forgot it.

Now that "Nine Star Entertainment" made such a solemn request, he gave it out casually, and he was not distressed at all.

According to the results of the negotiation between "Zhenghao Studio" and "Nine Star Entertainment", the release time of "A Chinese Ghost Story" was placed in November between the National Day file and the Christmas file.

Over the years, the total box office in November has been in the bottom three in the twelve months of the year, and the total box office in the same period last year was less than 5 billion.

However, it is precisely like this, so the films that choose to be released this month are several grades lower in terms of overall magnitude, and if you are confident enough in the quality of your film, then you choose to release it in November, and there is also the possibility of seizing a large share of the film schedule, achieving a counterattack, and creating a box office hit.

Historically, among the films that were chosen to be released in November, there were several films with a total box office of more than one billion, and the highest box office even exceeded two billion!

Therefore, the choice to release it in November is not because Zhao Zhenghao is not confident in the quality of "A Chinese Ghost Story", but in order to maximize the potential of "A Chinese Ghost Story"!

Since the producers of this film, including the director and the starring, are all newcomers in the film industry, it is inevitable that non-fan fans will doubt the quality of the film.

There is no other shortcut to solve the concerns of non-fan fans, but to rely on the quality and reputation of the film itself.

Zhao Zhenghao is very confident in the quality of this "A Chinese Ghost Story", but its reputation also needs a certain amount of time to slowly ferment.

If it is crowded in the hot schedule, there may not be enough time for its word-of-mouth to ferment, and in this way, "A Chinese Ghost Story" will suffer a lot in terms of film scheduling, which will affect its final box office.

Choosing to release the film in November, which is less competitive, can leave enough time for the film to slowly ferment word-of-mouth, thereby attracting more non-fan fans to enter the cinema and watch the film.

……

Although it was a coincidence in the release time, "Zhenghao Studio" and "Nine Star Entertainment" did not have any slackness and relaxation in the promotion and warm-up of the film.

Since September, the news about "A Chinese Ghost Story" has once again filled people's eyes, and this time, it is no longer the unconfirmed, hard-to-distinguish true and false gossip, it is all official and public internal information!

The makeup photos of Zhao Zhenghao and An Shuyi, the heroes and heroines of the film, have been leaked out one after another, causing a wave of heated discussions.

Zhao Zhenghao's white-faced scholar's outfit and An Shuyi's white-clothed female ghost's outfit all broke people's habitual impression of them to a certain extent, and made people who saw it have some impulses to watch this movie.

Subsequently, the makeup photos of Peng Jieshan, Li Huize, and even Feng Xiaojing, as well as the special effects renderings of grandma and Montenegrin old demons, also met fans one after another, making people's interest in this film even further.

After entering October, "Zhenghao Studio" first launched a pilot promotional film for a movie, which was launched in the form of a MV, and the public song was a movie episode sung by An Shuyi - "Don't Come at Dawn".

This song, although the original version is also written by the master Huang Zhan, is far inferior to the classic theme song of the same name of the movie he created at the same time - "A Chinese Ghost Story", but in terms of the quality of the song itself, it is still above the level.

Coupled with the blessing of An Shuyi's status as a diva, as well as the boost of the MV mixed with the filming footage of "A Chinese Ghost Story", this song has achieved very good sales results after it was launched, and the sales of the sound source broke through the 100 million mark in just three days, and the total sales of the music source reached 130 million in a week, easily winning the championship of a golden song list for An Shuyi.

Immediately, Feng Xiaojing's F.L.Y group also took advantage of the rising attention of "A Chinese Ghost Story" to launch a promotional song - "Super Star".

This famous song of Zhao Zhenghao's three-person girl group S.H.E, once it was launched, it became popular all over the country, streets and alleys, and now it is used by Zhao Zhenghao and used on the same three-person girl group F.L.Y, and the effect is also outstanding!

With the help of the MV blessed by Cho Jung-ho's personal appearance, after the release of this "Super Star", the sales of the music source reached 120 million in a week, becoming the first single with the sales of the music source exceeding 100 million since the debut of F.L.Y!