Chapter 222: Audience Q&A
Although the box office of "Journey to the West: Moonlight Treasure Box" did not meet expectations, the cumulative box office still reached nearly 1.3 billion when it entered the sixth week of release, and the global box office also reached 1.6 billion, which is the first film with a box office of more than 1 billion in 2016, temporarily ranking first on the annual box office list!
With the current box office, "Journey to the West" has been able to recover its costs, and such a result is already very good in the Dragon Kingdom film industry with a return rate of only 30%!
To achieve such results, whether it is the producer's "Zhenghao Studio", the distributor's "Nine Star Entertainment", or the investors, there are sufficient reasons to hold celebration activities.
However, the box office still did not meet expectations, and "Zhenghao Studio", "Nine Star Entertainment" and other investors did not have the energy to hold a special celebration, so they took the opportunity of this preview screening to thank fans for their support.
For movie fans, there is nothing better than being able to see the feature film one step ahead, so after the official bib of "Nine Star Entertainment" and "Zhenghao Studio" issued an event revelation to select lucky audiences, tens of thousands of applications were received in just a few hours.
In the end, from these tens of thousands of applications, 300 were immediately selected, and 100 lucky audiences in Beijing, Modu, and Yangcheng, as well as dozens of professional film critics and relevant media reporters who were invited to participate, participated in the preview screening of "Journey to the West: The Great Sage Marries".
The time for the preview screening was February 2, 2016, and there were only five days left before the release of "The Great Sage Marrying", but in this era of developed information and rapid dissemination, five days is enough time for word-of-mouth brewing.
As one of the seven-member management committee members of "Mouse Nest", Yang Qiuya was booked a lucky audience spot.
As the most influential and famous non-professional film critic, Chu Tian is naturally also on the list of invitees.
Moreover, this preview screening is not just a simple advance viewing of "The Great Sage's Marriage", in order to be able to guide public opinion more smoothly, after the end of the movie, there will be a small internal discussion meeting, Zhao Zhenghao, as the main creator of the film, will answer questions from reporters, film critics and fans at the scene of the test screening in Beijing.
Journalists, film critics and fans from Modu and Yangcheng can also participate in this discussion through simultaneous live broadcast.
The hour and a half of the film screening passed quickly, and the reporters and film critics who were invited to the scene, including most of the fans, were shocked by the rich amount of information, Qingqi's brains, wonderful lines, and the excellent performance of the actors, and the perfect special effects production.
Without Zhao Zhenghao's deliberate guidance, some film critics have already noticed the deep meaning of the film "Journey to the West" hidden behind the surface, and they are amazed by the director's exquisite story arrangement.
And those who have questioned the thin, absurd, and unscrutinized story of "Journey to the West", after watching "The Great Sage's Marriage", they linked the two parts and commented on them as a whole, and had to make a difficult decision to retract their previous judgment.
Combining the plots of the two films, the story told in "Journey to the West" is still very absurd, but it is not thin at all, and the screenwriter and director have also arranged the whole story very satisfactorily and wonderfully.
Therefore, after the discussion meeting after watching the movie, the atmosphere at the scene was very warm, and when the host announced that he could start asking questions, all the reporters, film critics, and fans sitting in the audience raised their arms.
Even reporters, film critics and fans who are far away in the magic capital and Yangcheng subconsciously raised their arms, because they also have many questions to ask the screenwriter, director, and actor of this movie - Zhao Zhenghao!
It's just that although the discussion will also leave time for reporters, film critics and fans in Modu and Yangcheng to ask questions, the first thing to deal with is naturally the Beijing reporters, film critics and fans in front of them.
The first person who got the opportunity to ask a question was a fan who was also a die-hard fan of Zhao Zhenghao.
Although this fan has participated in many Zhao Zhenghao's live activities before and has also watched Zhao Zhenghao's concerts, it is the first time that he is so close to his idol, not to mention that he can interact with Zhao Zhenghao and ask questions.
Therefore, although he is a man in his twenties, after standing up, he was still so excited that he couldn't help himself, he had forgotten the question he was going to ask, and opened his mouth to say, "Brother Hao, I want to take a photo with you, is it okay?"
Zhao Zhenghao said with a smile, "If this is your question, then my answer is......" deliberately sold a pass, and then nodded, "Yes!"
Zhao Zhenghao's answer immediately caused a ghost crying wolf howl at the scene, under the guidance of the on-site staff, this lucky and lucky fan was led to the stage, first had a big hug with Zhao Zhenghao, and then with a trembling hand, he took out his mobile phone and took a selfie with Zhao Zhenghao.
Fortunately, the performance of the mobile phone he used is good, and the photo function is high-stabilization, so he didn't take the photo flowers.
After the lucky fan stepped down from the stage, the emotions of other fans at the scene were still difficult to calm down, and Zhao Zhenghao repeatedly appeased the scene.
Zhao Zhenghao has always taken great care of his fans, although it is difficult to do everything because there are too many people, but he has always taken great care of their emotions when he can.
Before the second question, Zhao Zhenghao first said a few words, "Thank you very much for coming today, especially my fans and fans, without your support, I would not be where I am today." ”
"Today's 100 fans in Beijing can take a group photo with me after the event......"
As soon as this remark came out, it immediately aroused the enthusiastic response of the fans in the audience, and the cheers rose from the ground and resounded throughout the entire screening hall, making the screening hall full of reverberation buzzing.
The fans of Modu and Yangcheng are full of envy and jealousy for their lucky colleagues in the capital, but they have no hatred, and under effective guidance and management, the little rats are still very united.
Zhao Zhenghao took a little more time to calm the emotions of the fans in the capital, and then said, "As for the fans of Modu and Yangcheng, you can get a gift with my autograph, I hope you can like it." Okay, without further ado, let's continue with the questions. ”
The second opportunity to ask a question is a professional film critic, his question, naturally not as nonsensical as the fan in front of him, although he is also eager to get a photo of Zhao Zhenghao, if he can put a separate photo with Zhao Zhenghao on his personal social platform, not to mention anything else, the number of fans alone will definitely skyrocket a lot!
"Brother Hao, first of all, thank you very much for making a wonderful movie for the majority of fans, I believe that people who have watched the two films "Moonlight Treasure Box" and "The Great Sage Marries" have a direct feeling, that is, this two-part is not the same as the usual two-part series, and the relationship in the storyline is much closer, "Moonlight Treasure Box" looks more like the first half of the whole film, and the story has not fully unfolded, so it gives people a feeling of being confused, Brother Hao, what do you think of this, Brother Hao?"
Zhao Zhenghao told the truth, "Your feeling is very accurate, in fact, the upper and lower parts of "Journey to the West" are a complete film, just because when shooting, there were too many materials, and when post-production, as a director, I really couldn't bear to delete those wonderful contents, but all of them were retained, as a film, the length exceeded the standard too much, and in the end, I simply didn't do it and cut it into two films, which is what it is now." ”
""Moonlight Treasure Box" is actually the middle of the whole story, which is neither a cause nor a consequence, so it will cause trouble to fans, and it seems to have no beginning and no end, and it is inexplicable. This is also the reason why I have repeatedly emphasized that fans must watch "The Great Sage Marries", because only by watching both films can they really understand the story I want to tell. ”
The third question was asked by a reporter, and his question was very sharp, "Brother Hao, do you have any box office considerations when you do this? Split a film into two and hope that the box office performance will be better?"
In fact, this reporter's question is not a new topic, since the release arrangement of "Journey to the West", some people have questioned it, because the two parts of "Journey to the West" are not the same as the other two parts, and the most obvious point is that the release gap is too short.
The other two parts and trilogies will only release the next one half a year or even a year after the first part is released, and between the two parts of "Journey to the West", the initial release schedule was two months, and after adjustment, it was further shortened to more than a month.
Although the filming of "Journey to the West" is not the same as the other two parts and trilogies, they were completed together, unlike the other two parts and trilogies, which are filmed only after one is released, and the second and third parts are filmed, but this kind of release arrangement is still too special.
Now it has been confirmed by Zhao Zhenghao himself that the two films "Moonlight Treasure Box" and "The Great Sage's Marriage" are split into a complete film, and after the report is released, it will definitely cause greater controversy.
The media affected by "Qitian Film and Television" will definitely seize this reporter's question and launch a new round of criticism on "Journey to the West", "Zhenghao Studio", "Nine Star Entertainment", and even Zhao Zhenghao himself.
Zhao Zhenghao also thought about this problem, and in the face of this reporter's question, he was not in a hurry, "The domestic box office of my last movie is 5.1 billion, although the past results do not mean the present, but in the case of the quality of the film, the box office of "Journey to the West" should not be much worse! 5 billion dare not say, 3 billion may still be very big!"
"But what about now? The box office of "Moonlight Treasure Box" is only 1.3 billion, although I am very confident in "The Great Sage's Marriage", but my thoughts alone cannot affect the overall situation, and now the media's box office estimate for "The Great Sage's Marriage" is only 1.5 billion, and "Moonlight Treasure Box" combined, it is less than 3 billion!"
"So if I split "Journey to the West", if there is an attempt to cheat the box office, is it not a loss to steal chickens?"
"What the public will think of this issue, I don't care, I can't care, my own original idea, just want to tell this story well, everything now, and the result afterward, is my idea has been decided, no matter what, I will accept it!"
In Zhao Zhenghao's answer, although he did not respond positively to the reporter's question, and used some sophistic skills to defend himself, he did not completely deny the claim of cheating the box office, and finally said calmly "accept all the consequences", and his attitude was quite sincere.
In fact, if you cheat the box office, Zhao Zhenghao's practice of splitting a movie into two is not the most extreme and hateful, and this method is not the first one he created.
In the case of the success of those head movies, the follow-up works that were hurriedly launched are the real box office fraud!
Those insincere bad movies are the most hateful acts of cheating the box office and deceiving the feelings of fans!
Like Zhao Zhenghao, although he split a movie into two parts, he is full of sincerity in film production, although the story of "Moonlight Treasure Box" is a little worse, whether it is the performance of the actors or the production of special effects, it is above the level!
Professional film critics and audience scores, although they have been interfered with by the black hand of "Monkey Sky Film and Television", but the score of "Moonlight Treasure Box" so far is still above 6 points, the score of professional film critics is currently 6.4, and the audience score is currently 6.5, which is slightly higher than the previous lowest point.
To a large extent, this means that the overall quality of the film "Moonlight Treasure Box" is still good, at least above the passing line!
And this score is actually not the embodiment of the true quality of "Moonlight Treasure Box", if there is no interference from the black hand of "Monkey Sky Film and Television", although "Moonlight Treasure Box" has such and such problems, it also has a great chance to score more than 7 points in the audience rating.
Therefore, all in all, Zhao Zhenghao himself has no intention of cheating the box office, as for "Nine Star Entertainment" and other investors agreeing to his approach, whether there is any consideration in this regard, Zhao Zhenghao is unknown.
Moreover, the reality is indeed as Zhao Zhenghao said, even if he has the intention of cheating the box office, the current situation is that stealing chickens and rice, not only did he not cheat more box office, but also lost some.
For fans, "Moonlight Treasure Box" actually didn't deceive them anything, judging from its current box office results, the main audience group is still Zhao Zhenghao's fans, and there are not many box office players from ordinary fans.
As for the upcoming "The Great Sage Marrying", there is no such thing as cheating the box office, such a wonderful movie, there is no need to deceive, fans will willingly spend money to buy tickets and watch them in the theater!