Chapter 413: Negotiation
Shanda is always looking for an effective payment channel, which can save costs and increase profits on the one hand, and on the other hand, it does not have to be controlled by others all the time.
In fact, as soon as Alipay came out, it fell into the eyes of Boss Chen, the head of Shanda Technology, but out of prudence, Boss Chen did not immediately contact Alipay to cooperate, the reason is that as mentioned above, he was afraid of being controlled by others again.
Therefore, Boss Chen began to mobilize internal R&D forces and prepared to develop a payment platform similar to Alipay on his own, but at the last moment, he was stuck by the bank.
The bank's consideration is simple because Shanda Tech is a gaming company.
In this regard, bankers also have a hint of discrimination, because Shanda's reputation among the people has been bad, and the legend has caused many teenagers to linger in Internet cafes to delay their studies, and even some mainstream media have denounced the legend as poisoning the new generation of teenagers.
Shanda Technology, which was stuck in the bank, had to give up its own payment model.
And when Boss Chen was hesitating to cooperate with Alipay immediately, the miracle MU of Zhengtu Technology broke out online, forming a crushing trend against the legend with an unstoppable advantage.
Miracle MU is not only a game with high quality, but also good playability, and the most important thing is that the Miracle Game recharge card is about 5 yuan cheaper than the Legendary Game recharge card.
In fact, the retail price of the two parties is the same, but Miracle MU occupies one of the biggest advantages, which is the Alipay online payment channel.
Shanda's legendary game card can only be issued through offline channels, all the way down to all online game terminals, that is, business Internet cafes in all regions of the country, and the method of selling game cards on behalf of offline terminals has no advantages compared with Alipay channels, but there is an obvious disadvantage, that is, the cost is super high.
Don't look at the price of the game card issued by Shanda is 35 yuan, in fact, the money in hand, after deducting the channel cost and intermediate profits, they can get 25 yuan to the sky.
And the legendary game card, for the player, there is no concession.
And Miracle MU, on the basis of giving players about 5 yuan, uses the Alipay channel, and after deducting the cost of the channel, there is at least about 28 yuan of income.
The gap is clear at a glance, which is the ultimate reason why Boss Chen finally made up his mind and came to Alipay to negotiate access to the Alipay platform.
As for the reasons that Li Zhengyi guessed, in the face of the real reasons, with Boss Chen's mind, he may have a little bit of trouble, but in real terms, they are all trivial things that are not worth mentioning.
……
The next day, Zhuang Xiangqiu informed Li Zhengyi that the representative of Shanda Technology who came to negotiate was the deputy director of operations, and he was fully responsible for the negotiation of the legendary access to the Alipay platform.
Li Zheng thought about it, and still authorized Zhuang Xiangqiu to be in charge of this negotiation, so he didn't intervene first.
At two o'clock in the afternoon, the deputy director of operations of Shanda Technology came to negotiate with an assistant to Alipay on time, Zhuang Xiangqiu knew that Li Zhengyi did not want to participate, and directly took Lu Xiaolan, and the two sides sat down in the small conference room of the department.
The deputy director of operations is a slender middle-aged man over 36 years old, who wears a pair of gold-rimmed glasses, looking polite and very cultivated.
The female assistant is very beautiful, sorting out the information bag next to her, and whispering from time to time.
The middle-aged man got up, covered the hem of his clothes with his left hand, stretched out his right hand across the table, and introduced himself: "Hello Mr. Zhuang, my name is Liu Lifeng, deputy director of operations of Shanda Technology Company, this is my assistant Wang Xiaoli, it's a pleasure to meet you." ”
Zhuang Xiangqiu also got up, touched his right hand lightly, and said with a smile: "Hello two, this is my assistant Lu Xiaolan, two of you sit!"
The two sides sat down again.
Liu Lifeng is obviously a person who likes to go straight to the point, and said directly after sitting down: "Hello Mr. Zhuang, our intention, Mr. Zhuang should know, the purpose is to discuss with your company about the access and authorization of the Alipay platform, I don't know what kind of ideas your company has for cooperation requirements." ”
Zhuang Xiangqiu said with a smile: "Alipay is just a platform, an online payment channel, since it is a channel, it can naturally be opened to the outside world." If your company is interested, you can also access, we can provide technical interface documents, open to your company recharge card docking services, but in terms of fees, our platform will charge a certain amount of authorization fees and platform maintenance fees. ”
Liu Lifeng said: "How is Alipay charged for authorized use and platform maintenance?"
Zhuang Xiangqiu said: "Together, in the form of commissions. ”
Liu Lifeng said: "Can you be specific?"
Zhuang Xiangqiu smiled and did not answer, but asked rhetorically, "How do you want to cooperate?"
It stands to reason that Alipay should first give a percentage of the fee, and the other company can wait for the opportunity to seek corresponding countermeasures, but Zhuang Xiangqiu did not play his cards according to common sense, so that Liu Lifeng couldn't answer in time.
Of course, he knew that Zhuang Xiangqiu was deliberately bringing the rhythm, and the purpose was nothing more than to introduce the conversation between them into the other party's thinking, Liu Lifeng naturally had a way to deal with it, but the status of the negotiation was not completely equal, and Shanda Technology was already at a disadvantage when he came to seek cooperation, so he couldn't deal with the other party immediately and effectively for a while.
Liu Lifeng didn't want to say the predetermined plan directly, so he began to take a detour.
After a moment of silence, Liu Lifeng said: "In fact, with the current situation of the legend, we have no shortage of payment channels, although the cost of offline channels is slightly higher, but it is not high, I want to access the Alipay platform, the real purpose is to serve players more conveniently, after all, players are the foundation." ”
Zhuang Xiangqiu smiled noncommittally, this official language is the most unnutritious, and how much credibility there is during the period, I am afraid that only the other party knows in her heart, but she can't refute it, so she can only be silent.
Of course, Zhuang Xiangqiu could not be affected by the other party's words.
Liu Lifeng continued: "Before coming, we carefully studied the cost of the existing channel and the percentage of the use of Alipay channel, and we believe that it is most reasonable to position the commission at 3%. ”
"How can you see it?" Zhuang Xiangqiu asked lightly.
"Because of the base number of players. Liu Lifeng said eloquently, "You should know that the number of legendary players is still the largest at present, with tens of millions of players, and the 3% commission ratio is quite high. ”
This is also an ambiguous statement, tens of millions of players are very misleading, and it is easy to bring the thinking of opponents into it, but for the legendary active player user group, Liu Lifeng is silent.