Chapter 142: Magical Mosaic

readx;? In fact, the entry threshold is very low. Pen ~ fun ~ pavilion www.biquge.info as long as you have money, then you are the master.

What is the TV station's hard work to buy the right to broadcast film and television, and what is it to engage in content to grab ratings? Isn't it just to buy more advertising? So it's understandable.

You don't see, some unscrupulous local satellite TVs help unscrupulous profiteers sell fake medicines. And it's the kind of discussion held by an expert, and it takes more than half an hour to broadcast it, how many uncles and aunts have been cheated?

Again, when the money is in place, everything is easy to talk about.

The approval of the central mother is stricter than that of those local satellite TVs, but as long as the procedures of the advertising unit are complete, it is still very smooth to negotiate.

CTV-5, is the largest sports channel in the country. The average car brand would rather not have one set, but also show its face in five sets. Just because the audience of sports channels is generally men, the advertisements are more targeted, and the consumption power of this part of the population is generally stronger.

Originally, the advertisements in the 10 o'clock section were already full, but Li Fanyu's attitude was very clear: he wanted the advertising space behind Fast. Other time periods are not considered.

So a person in charge of negotiation temporarily communicated with the station, shortened the opening of the program at ten o'clock, and then inserted it stiffly.

In order to maximize the impact and save costs, the Resfast advertisement was actually made in two stages: the first stage was a 20-second full version of the advertisement, 30,000 yuan per second, once a day for ten days. The second stage is a 10-second edited version, which will be broadcast at 30,000 per second for ten consecutive days.

After the whole set of advertisements, the advertising shooting company spent 2 million and 9 million advertising expenses, totaling 11 million.

But when it came to Li Fanyu, everything became simple and rude, just a five-second video, followed behind Fast's ass for 20 days.

Because of the long continuous broadcast time, the station also gave a discount; based on 28,000 per second, a total of 2.8 million in 20 days. The video is made by the king of big mouths, for free.

And so happily it was settled.

When it came time to submit the ad content for review, the person in charge was simply stunned;

He pointed to the video and asked Li Fanyu with a dry smile, "Are you sure this is the final cut of the advertisement?"

Li Fanyu's neck was horizontal, "Ang, what's not suitable?"

The person in charge swallowed his spit, but he was speechless - there are many special effects and stunts in the advertisement, and the mosaic is really fresh.

But if you are willing to pay, people will do it, so what can you do? Broadcast according to people's requirements.......

So just two days after the commercial for Reisfast v12 aired, Zhengxin's commercial also met with the audience.

。。。。。。

Tian Cangcoon, an office worker who has passed the year. Today, Saturday, coincides with the pre-season. So he prepared fruit snacks on the coffee table early and prepared to kick off.

Like many men his age, he loves to watch football and loves cars. So the moment the RF-V12 commercial aired, his eyes were immediately hooked.

"Plagiarizing ideas, stinky and shameless. But the car is really good, tsk......"

Rao had already seen it once, but he still sighed again.

He has watched the video on the car network, and the ins and outs of the whole thing are also clear. So for Fast's blatant stealing of ideas, he despised it in his heart.

But then, a scene that made him laugh happened: just after the RF-V12 commercial, a commercial shot on the runway followed.

It's the last part of the video from Pinche.com, where X-Power leaves the plane and the RF-V12 behind and ends the race with a drift.

It's just that the producer of the advertisement has the nonsensical style of the star, and the whole body of V12 is covered with a thin layer of mosaic.

Although there is no fast mark under the mosaic, the unique model of the V12 is very recognizable! And don't forget, the V12 advertisement has just passed! Even people who don't understand cars can see at a glance that the car under the mosaic is the same as the one in the previous advertisement!

However, the clip is very short, and it ends in just over three seconds. The ad is finally framed on a flyer;

X-Power, a national supercar, is an honorary product of Zhengxin Automobile, and the official website of pre-sale: .

Tian Cangcoon was still chewing potato chips in his mouth, and when he saw this advertisement, he squirted out directly.

Bad! It's so bad! Zhengxin, is it really good that you're so naughty? If you do this, you're completely beating Fast's mouth!

But I'm relieved to see you so naughty and so bad. To deal with this kind of stinky and shameless one, you have to do it!

Tian Cangcoon immediately wiped his mouth, picked up his mobile phone and logged in to the Pinche.com forum and posted angrily: "Brothers......, have you seen the WER advertisement?

"The landlord has been single for 20 years, and I just wanted to post, but you took the lead."

"Look, poof, haha, I'm laughing to death, Fast's ad is in vain. ”

"As it turned out, Riesfast once again made a wedding dress for X-Power, and it was so dedicated. ”

You can't do that, Rysfast is an old English gentleman, more than 100 years old this year. In order to contribute to the cause of slapping faces, he came to China thousands of miles away. You've beaten them twice or three times, it's not kind!"

"Upstairs 666...... The commemoration of Bethune has been made. ”

"7L talent, admire below!"

……

As soon as the commercial was broadcast, it immediately demonstrated its power. Not only did netizens make up all kinds of jokes about this incident, but they also made Fast the biggest joke of the quarter. Even with the website that Zhengxin had just established, the number of hits exploded instantly.

Li Fanyu's hand was too ruthless, and he stepped on Fast's head twice in a row and climbed up, and the whole process was quite joyful.

Looking at the progress of the whole thing, first of all, Li Fanyu deceived the world and crossed the sea.

Fast fought back against the guest-oriented, and the bottom of the kettle was drawn.

Zhengxin, who reacted, made a lightning move to fight back, backhanded a mouthful, and pai came to steal the beam and change the pillar by borrowing the corpse to resurrect the soul.

Fast, d.

This routine....... Feel it.

So after just three days, the number of pre-sales increased through the website has increased by more than 40 units. In addition to the previous 100 vehicles, the X-Power has achieved such impressive results before it has been officially approved.

However, Li Fanyu knew in his heart that the sales of X-Power were destined not to be too large. In fact, if it weren't for such a desperate marketing, a hundred units would be about the same. After all, this car is positioned in a special way, and it is not destined to be a product that can be carried out.

Not to mention anything else, the X-Power even has a wooden roof, and it can't be opened on a rainy day. So according to Li Fanyu's idea, it is still positioned as a big toy bought by rich people to feel the fun of driving.

The current sales volume has exceeded his expectations. According to this momentum, it seems that it is not a problem to sell 300 vehicles in China. And he also thought about the follow-up plan - when the sales do not increase, he will immediately use the modification workshop to launch the GT performance version.

Enhance performance and drive up prices.

In this way, it is estimated that there will be another wave of sales, and the rest will depend on the overseas market.

After all, the sports car is made, there is no difficulty in the nest, and going out is the ability! )