April 2, Jinling.

There are still ten minutes before the start of the press conference held by Jinling Panda, and the important guests began to enter. When Liu Mingsheng and Xia Mingde appeared, and the "Polestar Electronics" logo was officially placed in front of their seats, a reporter immediately recognized them.

It's Polestar!

In the past two days, all the reporters on the market have whetted their appetite for the invitation to Polestar's mysterious "big event", and all the speculation points to the direction of high-end flagship phones, but Polestar Electronics actually acquired Panda Mobile!

Many people also thought that as early as half a month ago, Jinling Panda announced that it had reached a preliminary intention with a domestic group company on the acquisition of Panda Mobile.

Doesn't this mean that Polestar's acquisition of Panda Mobile has already been decided?

So, that "big event"......

Everyone reflected that the reporters of websites that attach importance to real-time news did not care that the press conference had not yet started, and rushed forward directly along the media seats, and then were stopped by the security personnel of the venue.

But this couldn't organize their enthusiasm, and Long Binghua, a reporter from Sohu IT channel, shouted directly: "Mr. Liu, when was Polestar Electronics' acquisition of Panda Mobile decided?"

As soon as this head opened, someone immediately followed and shouted: "Mr. Liu, is the Polestar Electronics conference the day after tomorrow about mobile phones?"

"Mr. Liu, is Polestar going to enter the mobile phone market?"

In the front row, Li Anjian's face sank when he saw this scene.

For Polestar, his feelings are quite complicated.

From the perspective of solving the urgent need, of course, there are more elements of gratitude.

But after all, Panda Mobile is a company that was born and "raised" under him for more than three years, and now it is officially going to be sold, and Polestar Electronics is so popular in the media, and his face as the CEO of Jinling Panda, a veteran electronics industry group, is not good-looking.

Liu Mingsheng also noticed, he calmly got up and said to the reporters behind him: "Fellow journalists, your question is very good, but the press conference is about to start. We'll announce a lot of specific details of the collaboration, and we'll have an interview session after the meeting, so we'll talk about it later, okay?"

This was said politely and formally, and it was not denied, and it was not easy for the reporters to continue to make trouble.

Long Binghua was the first to immediately send a text message to the rear: "The mysterious big event of Polestar Electronics is the mobile phone, they acquired Panda Mobile", send a text message first!

Others were a little slower, but they were quick to send a text message.

The importance of news is not in the length of the news, but in the key information, which is already operational.

Outcome. When the press conference officially began, the headlines of several technology and electronics industry websites were all replaced by the news that Polestar Electronics acquired Panda Mobile and officially entered the mobile phone market!

This is also a precedent.

And the launch also gave them more surprises.

Not only Panda Mobile, but also Sujiang Tianchuang and Yimei Communications, the problems of the two channel companies have also been solved, and several companies such as Witt Investment, Jingding Group, and Shanghai Technology have all participated. This is big news involving many listed companies!

At the press conference, Li Anjian and Liu Mingsheng respectively took the stage to give speeches, of course, they were all official words.

But this is also the time to officially disclose the various numbers in detail, and everyone dare not fall behind, and listen carefully. The pen and notebook keyboard are not idle.

In the media interview session, the enthusiasm of the reporters completely exploded, except for a wave of detailed inquiries about the specific acquisition plan, negotiation process, and the integration details of Tianchuang and Yimei at the beginning, the conversation immediately turned to Liu Mingsheng. They all asked him to reveal more about Polestar's plans for the mobile phone market.

"Mr. Liu, I am a reporter from Southern Metropolis Daily, may I ask if the press conference of Polestar Electronics the day after tomorrow is about mobile phone products?"

"Hello Mr. Liu. I'm from e-commerce intelligence, can you tell us a little bit about when Polestar started to expand into the mobile phone market, and what are your goals?"

"Mr. Liu, will Polestar take over the Panda mobile phone brand? Or do you still use the Polaris brand?"

After several "sorry" in a row, finally waiting for a question that could be answered, Liu Mingsheng smiled apologetically at Li Anjian and others, and then said: "The Panda mobile phone brand has been authorized to the powerful Jingding Group, and they will enjoy the right to use Panda mobile phone for the last half year." ”

"As for Polestar's mobile phone brand, we have decided to launch a new brand, and we will pay attention to our launch event in Yangcheng the day after tomorrow. ”

NEW BRAND!

This looks like a good point, and the Panda brand officially withdrew from the historical stage after half a year, which is also a good gimmick. When the reporters saw that important information had finally been smashed, their enthusiasm became even higher.

"What will be the price of Polestar's first phone?"

"Mr. Liu, will Polestar continue to rent out after getting the mobile phone license?"

"Mr. Liu, what resources does Polestar Electronics value most about Panda Mobile......

Well, half of the hour-long media session revolved around Polestar. The rest is mainly capital and securities media, and the focus is also tilting towards this side.

At the end of the interview, Liu Mingsheng and Xia Mingde were surrounded again, and Li Anjian and others who were watching shook their heads again and again.

Are times about to change......

By the afternoon of the same day, the headlines of basically major technology and financial websites were replaced with this news.

"Panda Mobile changes hands, Polestar electronics takes over!" – this is a newsletter, mostly a press release from official official media, detailing the details of the deal and the commitments of the leadership of both parties;

"Panda phones are about to retire from the stage of history, Polestar Electronics is entering the mobile phone market through the backdoor!" - these are standard website titles that provide a comprehensive review of the glorious history and decline of Panda phones, as well as an eye-catching analysis and prediction of the future of Polestar phones.

"Polestar's 'big event' announced, MP3 upstart bucks the market and enters the mobile phone market!"

In addition, there are various reports such as "Polestar Electronics plans to launch a new brand of mobile phone, acquire Panda Mobile to supplement the heritage!", "Jinling Panda bids farewell to the mobile phone market, Polestar Electronics takes advantage of the situation to advance" and other reports have come out one after another.

In short, there are few that don't put Polestar in the title.

Whoever taught them all a lesson, Polestar Electronics' news is highly clicked!

What's more, it's still such a big news, and many websites such as Sohu IT, Sina Technology, and Silicon Valley Power have also stepped up their efforts to launch special topics!

In addition to websites, television and radio are a little faster than print media.

Because the glory of Panda mobile phones and the influence of the new generation of Polestar Electronics cannot be ignored, it is impossible to miss major financial and commercial programs.

Even. CCTV set of "Focus Interview" also made a special report on the "domestic mobile phone dilemma and way out", although it is more for the fall of the CCTV standard panda mobile phone two years ago and the decline of domestic mobile phone manufacturers such as TCL, Lenovo, and Bird in the market, but Polestar Electronics, as a new generation of power, has also shown a lot of faces.

On the other hand, there are various forums that have also caused a huge wave.

When the news from various websites reached the major electronic forums and Polestar's official website, the shock and frenzy of fans once again ignited the fire.

In a certain way, star fans are very "idle".

They have worked tirelessly to repost the news of major websites to the forum, and then manually put it on the top in waves; this is not enough, and Polestar Electronics is mentioned in various popular blogs; of course, there are also various prediction posts, analysis posts, and call-to-action posts written by old "star fans" themselves......

As for the negative press, of course, it is also indispensable.

However, in the absence of more specific information, they can only warn Polestar Electronics from the general environment of the decline of domestic mobile phones. But that voice was quickly drowned out in reports and posts across the globe. It's hard to make a splash.

This time, Polestar did not touch any propaganda power, and completely relied on the media's own initiative to cover and report and the spontaneous support of fans, which formed this scene again.

So far, Polestar mobile phones are still in a state of "holding the pipe and half covering their faces", and there is no definite news, but in just over ten hours, the Huaguo mobile phone circle has felt the voice of Polestar for the first time.

And that's probably just the beginning.

The Polestar press conference will not be officially held until the day after tomorrow, and most of the print media reports will not come out until tomorrow, and then it will be a new round of public opinion.

……

Liu Mingsheng and Xia Mingde returned to Yangcheng on the same day.

The more powerful it is. The day after tomorrow, the more the product launch cannot fail.

Xia Yu picked them up at the door of the building, and as soon as they met, he couldn't help but joke with Liu Mingsheng: "Mr. Liu did a good job in controlling the rhythm of the press conference, I see that some of those reporters want to eat people......"

Liu Mingsheng glanced at Xia Mingde, who was unable to help the expression next to him, and said with a wry smile: "Hey." I finally knew why no one was arguing with me when Mr. Xia pushed me out to deal with the media. These reporters are in a hurry, sometimes it's like a war!"

"If you get cheap and sell well, how big is your name now?"

"You'd better spare me!"

Jokes aside, it's still important to get down to business.

It's just getting dark. Polestar Electronics was working overtime, and the three of them didn't have time to rest before they threw themselves into the following work.

Thereinto. Xia Mingde took on the important task of supply chain management early, and he had to take dozens of people in the reorganized channel department to stare at the supply management of various components, and the task was quite important;

Liu Mingsheng is going to take Sun Bin and other marketing staff to be responsible for the arrangement and layout of the entire press conference, of course, Xia Yu has already given him instructions on the operation ideas;

As for Xia Yu himself, there is a very important job to do: pondering how to spend money,

To spend a huge sum of 100 million yuan efficiently and reasonably within three months, it is not just a matter of people being stupid and playing willful and smashing at advertisers and media.

It's a technical job!(To be continued......)

PS: The second update! This title has been thinking about me for more than ten minutes, sweat......

Thanks to several old friends such as SO Simple, Li Xhua, Hanging Ribs, Fang Yuanyuan and other old friends for their rewards and encouragement, as well as the valuable monthly ticket support of the three brothers Dang Han, I Dishen, and the end of the abyss...... Weakly asked, is there anything else?