Chapter 260: A piece of inside information

"Director Zhang, what does this cultural program mean?" Zhao Jiantian didn't understand what kind of program this was. Pen & Fun & Pavilion www.biquge.info

"The name of this show is "Idiom Conference", which is basically to find some talented people to guess idioms on the show. It can also be said to be a cultural quiz, which tests personal knowledge. ”

The other party was silent for a few seconds and asked, "Director Zhang, you give me a letter, are you optimistic about this show?"

Zhang Yang didn't know whether to cry or laugh: "When you go to dinner, ask the boss if your food is delicious, do you think the boss will say that it is not delicious?"

Zhao Jiantian was also smiling on the other side, knowing that he had asked a superfluous question.

Zhang Yang also knew that he didn't have anything to do with this kind of program, so he said: "Let me tell you this, I guarantee with CCTV that the average rating is not less than 1.5%. And this show will be up and running right away, and it will be broadcast in half a month at the latest. So you have to get an idea as soon as possible. ”

"1.5%?CCTV?" Zhao Jiantian's voice suddenly raised, and he said in surprise: "Director Zhang, when did you go to CCTV?"

"I didn't go to CCTV and cooperated with them. ”

"Working with CCTV, wow, you're too powerful!" Zhao Jiantian's tone was full of admiration. Although he is not a TV person, he also knows that if he wants to cooperate with CCTV, he can't just rely on ability.

"Mr. Zhao, don't talk about these things that you don't have, do you have any intention of naming them?" Zhang Yang can be said to be very familiar with him, and he speaks casually.

"Intentionally, of course intentionally. Zhao Jiantian was happy for a while, and then asked cautiously: "The naming fee...... How much?"

Zhang Yang said: "36 million. CCTV's platform, coupled with a 1.5% base rating, this price should be very affordable. ”

"Okay, but I can't decide on this matter, I have to report to the boss, you wait for my news. Zhao Jiantian didn't say anything.

"Okay. ”

"Don't go to anyone else until I get back to you. Zhao Jiantian reminded, "I will definitely give you an answer within today." ”

Zhang Yangle said: "Okay." ”

Back in the studio, Zhang Yang told Xu Xiaoya about the show, and asked her to prepare some commonly used idioms to choose the sea topic. Then I called Zuo Shanghua again and told her about the show.

Zuo Shanghua was also taken aback when she heard that he had actually reached a cooperation with CCTV, and she was even more surprised when she heard that he could keep the network broadcast rights for her after cooperating with CCTV.

As far as she knows, CCTV's programs generally don't sell out the online copyright, even if it is a takeaway, it is also in cooperation with those industry leaders, and he can directly leave this copyright to her?

Zhang Yang didn't explain much about these, but just told her about the publicity and borrowing a few people from her to help next week.

He doesn't have enough manpower here, Cheng Qingguang is now busy with the movie, he is staring at the scene, setting up a booth, he has no time to take care of this side anymore, without this helper, he can only ask Zuo Shanghua for help.

After solving these problems, he began to arrange the specific links, methods and processes of the audition.

As for the guests of the show, of course, Du Xueshang is in charge.

He is not familiar with the world, and I am afraid that it will be impossible to put him in charge of this matter. With Du Xueshang's status and connections on CCTV, it must be no problem to invite two real scholars to be guests.

When he was about to get off work in the evening, Zhao Jiantian appeared in the studio very suddenly.

He came directly to sign the contract.

He looked nervous that he was afraid that this opportunity would be snatched away by others, and Zhang Yang was so happy that he couldn't do it.

But to be honest, the price of 36 million is quite affordable. This is also because it is broadcast on the science and education channel, otherwise the price will definitely rise a little more.

After the contract was signed, Zhao Jiantian, who had made a contribution to the company, smiled from ear to ear, and had to pull Zhang Yang to eat.

Zhang Yang really couldn't shirk it, so he went. However, before leaving, he called Zuo Shanghua to arrange some things, and then posted another Weibo.

"I'm not going to tell you that the new show has taken shape, and I won't tell you that it's called 'Idiom Conference', which is a cultural quiz show and a very fun show. The audition will start next Monday, please pay attention to the official website of Miracle Video and CCTV Science and Education Channel for details. Why don't I say it here? Because I can't write a ...... on Weibo."

After Weibo was issued, it quickly attracted the attention of some netizens, who commented below.

"Hahaha, this shameless has finally come out. ”

"The new show is finally out, and the flowers are scattered. ”

"Pay attention to CCTV's science and education channel? Is it cooperating with CCTV? ”

"But what does the genre of this show mean? What is a cultural quiz?"

"I didn't understand it too much, "Idiom Conference"?

"It's all said that cultural quizzes are shows, and looking at the name must be the kind of idiom. ”

"How does he do this kind of show? Is this kind of show interesting? Sounds boring. ”

"I'm sure he won't let us down, and with his ability, a lump of cow dung can be fried by him. ”

"That doesn't sound like a compliment......"

Netizens who found this Weibo discussed happily, and then went to the miracle video in droves and saw a promotional picture of the "Idiom Conference".

The picture details the registration method and rules of this show.

There are no restrictions on the registration threshold, no restrictions on occupations, no restrictions on academic qualifications, no restrictions on age, and all kinds of ......

Whether you are a student or an elite in society, as long as you like idioms and love idioms, you can sign up for the audition, but whether you can get the grand prize at the end depends on how deep your understanding of idioms is.

The audition method is divided into two ways: online and on-site, and the on-site audition location is naturally in the miracle video.

Of course, various awards are also introduced.

Seeing these rules without any restrictions, many people feel novel. Seeing the grand prize behind it, countless people exclaimed.

"Wow, the big prize is so big!

"And it's a double person! It's still a multi-country tour! The cycle is still half a month! What's more, it's all inclusive!"

"The champion will also have a reward of 500,000 yuan, the second place is 300,000 yuan!

"If the foreign players pass the audition, they will also be reimbursed for the round-trip travel expenses, and also include board and lodging, this treatment is too good, right?"

"What is Zhang Yang doing here? I was moved to see it. ”

"The travel award is a double person? Forget it, I still don't sign up, as a single dog, in case I win the award in the end, I don't know who to compensate me. It hurt me even more than half price for a second cup. ”

"Upstairs, you won, if you're a girl, I can barely think about it. ”

"Just guess the idiom, there is such a big prize? I must go and sign up. As a former top student, I'm sorry for my talent if I don't sign up. ”

The generals and rules have attracted a lot of attention, and while talking about the awards, there are also many people talking about the type of show.

"Guess the idiom? Is this kind of show interesting? I don't have the desire to watch it. ”

"Zhang Yang Weibo has already said that this is a fun show, I think since he can say the word fun, it shouldn't be bad, right?"

"Not necessarily, this is broadcast on the science and education channel, and it is to teach at first glance. Eighty percent is the host saying an idiom, and then asking the contestants to explain the meaning and origin of this idiom, isn't this the video version of the book?

"I'm also a little confused, how could Zhang Yang choose to do this type of show, it's purely thankless. ”

"Just now I stared at the advertisement on the science and education channel for half an hour, and I didn't see their promotion of this show, it seems a little wrong, aren't they optimistic?"

The news spread more and more, and at eight or nine o'clock in the evening, it had already caused a small sensation, and many people were talking about the show while doubting its fun.

Cultural quizzes, can this really catch the audience's attention? Do you really not make that boring form of preaching?

The senior management of major TV stations also quickly got the news, and when they heard that Zhang Yang had opened another program, their hearts jumped unconsciously.

Your sister!

Your sister's sister!

I was crushed by you for the first three months, and now that we've just caught a breath, you're going to kill it again?

Are you still letting people live?

I beg you, will you go and shoot your TV series?

Subsequently, they learned about the type of show he had, and the moment they heard it, they couldn't believe it. I can't believe that he would do such a show that has almost no market.

Then, when I saw the platform of the science and education channel, some people thought of the document issued above, and guessed that CCTV wanted to cooperate with the "learning for all" plan.

Then, they breathed a sigh of relief.

If Zhang Yang is doing this show, then there should be no need to worry. No matter how outstanding his ability is, this kind of didactic program can't make much waves.

It's hard for a good woman to cook without rice, without rice, no matter how good your skills are, you can't cook.

At the same time, major advertisers also got the news, and the moment they got the news, they subconsciously wanted to contact him.

However, after hearing the name and type of the show, they all hesitated.

Is it necessary to advertise this kind of program that no one watches?

This kind of show is supposed to be made to complete the above tasks, right?

It is precisely because of the indifference of major TV stations and advertisers that Zhang Yang was not disturbed all night.

The next day.

Cctv.

Even though it's a Saturday, there are still a lot of people who have to go to work.

"Have you heard? Zhang Yang cooperated with the Science and Education Channel on a program called "Idiom Conference". ”

"It's all talking about it on the Internet, of course I've heard about it. I'm curious how Director Du persuaded Zhang Yang. ”

"It's not just the science and education channel, I heard that a set of cultural programs is also preparing this kind of cultural program, but their program seems to be a lecturer or something. ”

"Wouldn't you? How could a set do this kind of show?"

"I heard that it was in line with the "Learning for All" program. ”

While they were talking, an inside piece of information came out of nowhere, leaving them speechless for a while. (To be continued.) )