Chapter 102: Film Festival under the Creature of Politics

"I'm sorry, did I hear me right?

Mike stared at Walter with wide eyes, this was the second time he was surprised, if he was just puzzled when he heard that Walter was going to make "Enter the Dragon" participate in the West Berlin International Film Festival, then this time, he was really shocked to hear that Walter was going to make "Enter the Dragon" win the award.

Not to mention the recognition of the yellow race in various places now, that is, Bruce Lee, a kung fu commercial film that does not have much depth at all, even if the West Berlin International Film Festival is controlled by American political capital and criticized internally, it is not so easy to get, and now Walter wants him to go to the PR film award, it is strange that Mike, who knows the difficulty and cost of it, is not shocked!

"You heard me right, I just want you to make "Enter the Dragon" participate in the competition by any means, and I also want to win the public relations award. Wohl nodded affirmatively, and then added: "Of course, I don't want you to compete for the Golden Bear Award or the Silver Bear Award, as long as you can have an International Critics Award, a special jury award or something like that, after all, if you rely solely on Bruce Lee's fame, the publicity of the film in the early stage will definitely not be very ideal." ”

"Is that so?" Mike put his chin on his hand and nodded, "If you're not afraid of being exposed, just like this, you can consider it, but you still have to ......talk about it in Berlin."

"Of course, without further ado, the Berlin International Film Festival has begun, we have to hurry, how about leaving tonight?"

"Okay, I'll go get ready. ”

After Mike greeted the Disney executives on the side, he left quickly, and there were only Walter and the Disney executives who came to watch the sample film in the room.

"Have you seen the samples, what do you think?" Walter asked with a smile at those people, as he spoke, his eyes swept coldly over David and Miller, which made the two of them feel quite uncomfortable, remembering that when they decided to cooperate with Zou Wenhuai, these two people spared no effort to belittle themselves, and at the same time wanted to completely kick themselves out of Disney, but fortunately they survived.

Roy took the lead and said: "It's great, this plot is really much better than Bruce's previous movies, especially Bruce's martial arts action, to be honest, if I were ten years younger, I would definitely have the urge to go to Hong Kong to worship him as a teacher." ”

After Roy finished speaking, the other high-level leaders also nodded in agreement, although many of them are the powerful class in this society, but they are still attracted by the Chinese kung fu in the movie, and some people are not naturally making Bruce Lee fights when they speak, although the movements are not standardized, but they make people look presentable.

This is the charm of kung fu action movies, and it is also the charm of body language, after all, when language and words do not appear, body movements are obviously the best way to express themselves. They break through the barriers of words and language, and a few simple actions can make people understand and understand the meaning, and kung fu action movies have this nature, in the hands of two people, the violent aesthetics between the fight are fully revealed, which is naturally very attractive.

"Now you know why I insisted on working with Raymond in the first place, right? I can guarantee that the movie "Enter the Dragon" will surprise you if it works well!"

Walter exclaimed. Then after leaving a group of high-level distrustful looks, he turned his head and left, some things, only when the result appears, will be trusted.

The West Berlin International Film Festival, first founded in 1951, is known as one of the three major international film festivals in Europe along with the Cannes International Film Festival and the Venice International Film Festival, and its highest award is the "Golden Bear Award". It was not until 1990 that the East German People's Assembly decided to annex East Germany into the Federal Republic of Germany, and after the reunification of the two Germanys, the West Berlin International Film Festival was officially renamed the Berlin International Film Festival.

The purpose of its establishment, in the official language, is to strengthen the exchange of film workers from all over the world and promote the improvement of film art.

Of course, the real purpose was actually that after the end of World War II, the American cultural officials in Germany were bent on using the film festivals they advocated to shape the Western civilization system in the areas controlled by the free civilization of West Germany during the Cold War, at the European dividing point between the United States and the Soviet Union, as a cultural bridgehead to promote against communism to East Germany and the Soviet-controlled areas behind it.

In other words, Berlin, once the cultural hub of Eastern Europe, was founded with the aim of representing a certain political significance, becoming a symbol of the democratic revival of West Germany, and a good place for Western civilized countries to dump their own commercial films.

Thus, from the first day of the West Berlin International Film Festival, politics was the overwhelming subject, at least the exchange of film art was completely out of the equation, a complete product of the Cold War. However, this is not what Walter cares about, what about politics, what about the Cold War, since it has been a political product from the beginning, under politics, the so-called corruption behind the film has always existed.

Since there is corruption and shady scenes, I originally participated through the back door, and now I can't do a good job of public relations and win awards for the movie, which is too much to say. This is also the most important reason why Walter must let "Enter the Dragon" participate in the West Berlin International Film Festival, even if the other two film festivals in Europe are now opened, the Cannes International Film Festival and the Venice International Film Festival at the same time, he will only let "Enter the Dragon" participate in the West Berlin International Film Festival.

Without it, it's just easy to manipulate, although the West Berlin International Film Festival is more ideological, if it is a film reflecting on German World War II, as long as it is recognized, the chances of winning the award will be very high, and even the highest award is not impossible. However, that is only based on the fact that there is no public relations, after all, anything that involves politics will never be pure again.

If you choose the Cannes International Film Festival and the Venice International Film Festival, first of all, as a commercial film, "Enter the Dragon" will not enter the eyes of those judges, even if you want public relations, it is estimated that it is difficult for anyone to be willing to take over, after all, compared with the political factors of the West Berlin International Film Festival, they also value their reputation more.

Therefore, if you don't compete for the main awards, just some minor awards, as long as the timing is right and the public relations are in place, even if Bruce Lee represents the yellow race in the eyes of white people, and the movie is a kung fu action commercial film, ordinary small awards can still have a chance.

And once "Enter the Dragon" won the award at the West Berlin International Film Festival, it will not only be very beneficial to its distribution in North America, but even the overseas distribution of the film, and at that time, under Disney's increased publicity, its box office will definitely be much better than the box office of the original time and space.

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