Chapter 814: Double Charges
Stop players in Zongcheng and the company's products related to the riddle. Q&A and other mini-games are used as towel advertisements, which is an extremely novel setting.
Many CEOs listened. It's a good thing, but it's far more affordable than advertising on TV, and many players remember it more deeply. But how to ensure that the players will order it? And why should so many billboard players order their ads? Not to mention that such a point is extremely time-consuming and extremely unpleasant for the players.
"As for how to attract players to click on the advertisement, it depends on the design of these quizzes or quizzes. If the game is appealing enough, I'm sure players will be very interested. As for why the player is very simple, the player will be rewarded with a certain amount of in-game currency for completing each advertised mini-game. In Virtual Life, in-game currency is very difficult to obtain, and I think players will definitely buy it in order to get it. Of course, I must make one point here. If the relevant mini-games submitted by each company are question-and-answer games, the time should not be too small. The time in the guessing puzzle should not be too much seconds, and the mini-game category has the most blade seconds, otherwise players are prone to boredom, Lin Feng said with a smile.
The boss of the company nodded. Lin Feng said this. The idea of "players sharing advertising profits" is really good. If players can get gold coins by clicking on advertisements and playing some mini-games, it is still very popular. Of course. As Lin Feng said, this mini-game can't be too long, and it must be novel and interesting, otherwise players won't pay for it.
Seeing that many company CEOs nodded one after another, Lin Feng smiled knowingly, revealing a fox-like smile. It's not like "players share ad profits." The real core lies in the in-game currency.
In-game currency is the foundation of any game. Without game currency, the value of things cannot be measured, and they cannot be traded, so they can only return to the primitive society to barter, which will be quite a bit of a worship, and most of the survival methods of those professional players in online games are to survive by playing game currency and selling it for money.
This is what Lin Feng proposed. The most fundamental interest of "players sharing advertising profits" is the sale of game currency.
Lin Feng wants to make "Second Shijie" the largest seller of game currency. However, this in-game currency is not sold to players, but to merchants who come to join. Lin Feng promised that "Virtual Life" is absolutely permanent and free, and players will never need to spend any money in it, and will not suffer any unfair treatment because of it. Players are equal to each other. The only thing that is not equal is the player's investment in the game in terms of time and wisdom."
Therefore, Lin Feng wants to sell the game currency to the CEOs of these companies in front of him.
Seeing Lin Feng's gentle smile on the corner of his mouth, many CEOs from all over Shijie felt an inexplicable chill through the video.
"Everyone, our company will launch special promotions every day to promote the advertising effect of our companies and let players click in more. If we want to attract players to click in, our company will sell an extra amount of game currency to the company that is lucky enough to get the promotion, so that it can give players more rewards. With the generous reward of in-game currency, I think players will definitely be wary of this advertisement, and they will also be deeply affected by this advertisement unknowingly. Lin Feng smiled lightly.
Many company CEOs listened to it. Suddenly frowned. Lin Feng's proposal was extremely evil. If only a few companies launch promotions every day, it will be very good in terms of buying in-game currency from the "second shijie" to reward players. The sensational effect of this will certainly be imagined. But how do so many companies arrange it? If this kind of auction-like form were to be adopted again, it would be enough to choke these companies, and these companies would not be able to break their heads, and this would happen. It's equivalent to them paying double the pay. to get this advertising promotion. And when they spend money to buy game currency to reward players, after the player clicks on the advertisement, they will have to pay the corresponding advertising fee to the "second shijie", which is simply double rape!
But can they retreat now? No, one company retreats, and there are many more companies that want to go on. After all, this is traffic billing, not the kind of charging model of traditional TV and other media. Players will only pay if they click on the ad. In this way, if a company has no one on it, it will naturally not need to pay a fee, and only need to pay a "franchise fee" of ten thousand yuan. Can.
But what made many company CEOs unhappy was that they were completely calculated by Lin Feng this time.
But what's even more striking. They just have to get into it automatically, and they do it without regrets.
Cunning Chinese. Many CEOs scolded angrily. This Lin Feng is too cunning to come up with such a money-making model. Many bosses have to admire Lin Feng's whimsy, and it is not unreasonable that he can become shijie rich at the age of flying years.
Zuihou, I want to explain one more thing again, Lin Feng stood up and looked at the screen, and the boss of the Gongjia company said confidently. "In the next three years, I can guarantee that Virtual Life will have more than 10,000 online players in the world! And there will be more and more in the future! I can guarantee that Virtual Life will be the world's most popular large-scale online role-playing game. ”
Many company CEOs were shocked when they heard this. If the number of online users can exceed 10,000 people, and the number of global players will exceed that of Yi, then the eyeball economy brought by this "Virtual Life" will be far from any advertising inventory on Shijie. You must know that the people who lead to B are all young people, and most of them have a certain amount of spending power. It is also the kind of person that merchants prefer.
As for whether Lin Feng could meet the conditions that Lin Feng said, Lin Feng was convinced of this. "Virtual Life" has just begun. A host of more exciting content is yet to come. For example, the real dating system, the star system. The class system and so on are not yet available. Now the players are just building their respective cities. By the time the butterflies are over, these new and interesting systems will be rolled out one after another, and the number of online and global players in Virtual Life will continue to grow.
What's more, Lin Feng will also launch a variety of corresponding gains to stimulate players' enthusiasm for the game. For example, holding a celebrity to commit murder. Players who become good friends with virtual stars during the game will be invited to attend the star's bait. Lin Feng can also make those in the "sports system." Finished eighth. With a real professional football team, such as Lin Feng's Tottennaen Hotspur, the regular audience is all Virtual Life players.
And so on, these activities can be launched a lot.
And these are undoubtedly able to stimulate players' investment in Virtual Life.
"Okay, now the auction has officially begun!" Lin Feng ordered. This unprecedented online auction of virtual resources of the auction network has officially begun.
After all, Lin Feng's promise to make "Virtual Life" online players more than ten thousand in the next three years, and the extremely novel advertising traffic billing has made these manufacturers flock to it.
In this flurry of auction bidding, the virtual resource advertising auction of "Virtual Life" in the second half of the year ended, and finally the Gongjia manufacturers had a total of Yingjia manufacturers to put virtual advertising resources in "Virtual Life". As for how much profit will be generated, it is expected to generate a net profit of about US$2 based on the "second shijie". Of course, this is only the estimated advertising traffic revenue, and does not include the revenue from the sale of game currency to these advertisers. This will also be one. A huge source of wealth.
Subsequently, when Chen Xiaowei announced the successful conclusion of the virtual resource auction of "Virtual Life", the whole world was stunned. Regarding this auction, all the media and experts are not optimistic, thinking that even if the manufacturer will bid, it will only bid for a few very important virtual resources, but I did not expect that Zuihou will have a witch company to auction its virtual resources. This was a surprise to everyone. What's even more surprising is that Lin Feng actually adopts a completely novel advertising traffic billing, and the player clicks on the advertisement, and the corresponding advertising manufacturer will pay for the "second shijie", which is really too shrewd.
The British newspaper The Times announced that the "second shijie" has opened a new charging model, and this is more than on TV before. Advertising in newspapers and magazines is more intuitive and effective. Advertisements on television, newspapers and magazines. Very few people actually watch it, and in Virtual Life, players want to earn in-game currency. But they had to order advertisements and at least have a small clock, and the effect of the clock was far greater than that of the televised magazine. However, it remains to be seen how much profit this new charging model will ultimately bring to the "second shijie", and whether it can keep "Virtual Life" running.
The Wall Street Journal of the United States sighed again and again about this amazing Chinese boy. Once again, a network miracle has been created, such a novel and interesting way of charging is really amazing, especially for players to have to click on advertisements in order to earn advertising fees, which completely integrates advertising and players. And amazingly, Lin Feng will launch a manufacturer event every day to sell game currency to them to reward players, this idea is even more amazing! Shrewd Chinese, shrewd shijie rich!
The praise of The Times and The Wall Street Journal has overwhelmed newspapers such as The Sun and The Washington Times, which had wanted to continue the deforestation. After all, this charging model is indeed very new, and many manufacturers have already bought it. In the face of this ironclad fact, they were speechless.
Although this traffic billing is very novel, we are skeptical that it will bring enough profits for the "second shijie" to maintain the operation of "Virtual Life".
Lin Feng didn't care about the hard-mouthed attitude of newspapers such as The Sun and The Washington Times. These three media are just extremely boring and want to sensationalize, they just wait for them to say it. Anyway, as long as "Virtual Life" can produce good enough performance, it can silence all the media around the world. Now it's up to the players to accept it!
As for players, they have their own opinions on the "player sharing advertising profits" launched by Lin Feng. Some people agree that it is really difficult to get in-game currency in Virtual Life, while others feel that they need to click on ads to get a certain amount of in-game currency. This is a bit of a suspicion of forcing players to watch ads.
All of a sudden, there were different opinions, some for support, and some against. Neither side can convince anyone, but at the moment, the players who support it still occupy the majority. After all, players are now enjoying a completely free game that no player can ignore. At the moment, there is really only one large-scale online game that is completely free.
As for some corners of the earth, it is very hot.
"The cunning Chinese actually made him think of such a charging model. A president said helplessly. Originally, I thought that this time it would be a sad time for Lin Feng to "second shijie", who expected Lin Feng to think of such a charging model to stimulate the investment of manufacturers, which was really unexpected by everyone. But the root of it all is still with the player. If players don't buy it, this advertisement will replace the traditional charging model of online games, and it will be completely bankrupt.
"Contact that side and let them move the player to make trouble and sabotage together" the second shijie's action. A certain president commanded.
"It's the president!" the entourage should claim to be leaving.
However, just when the president's entourage and the partner on the other side were about to plan players to make trouble and destroy the launch of the "Second Shijie" advertisement to replace the traditional charging model of online games, "Second Shijie" officially announced that the game would be suspended for three days for upgrades. Three days later, it will be on time!
In this regard, the "conspirators" had no choice but to slander Lin Feng, an advertising and marketing jihua, in the form of blogs and other forms, and criticized the so-called "player advertising profit sharing", in fact, Jihua ultimately made players spend more events to watch advertisements and make a lot of personal profits by consuming players' events.
This argument was supported by many players who were easily confused, but many more remained sane for the time being. After all, now that "Virtual Life" is suspended for three days, no one knows what it will be like after three days. They are not able to express any further comments now. I can only wait until the server is launched!
Damn! Some "conspirators" are waiting for "Virtual Life" to reopen with a gloomy face!
For these conspiracy theory posts. Lin Feng didn't explain anything more than order Kevin Mitnick to continue tracking down its source. All you need to do is wait for Virtual Life to start in three days.
Three days after the virtual life server was shut down, Virtual Life is back with a lot of ads!