Chapter 815: Commercial Pedestrian Street

"Virtual Life" officially reopened after three days of suspension.

For all players, the three-day wait was extremely painful and unbearable. Three days is the time when all kinds of rumors about Virtual Life have bothered all players. Players don't know what kind of changes Lin Feng's advertising will bring to "False Criticism of Life" instead of the traditional charging model of online games and "players sharing advertising profits". You must know that players are still full of feelings for "Virtual Life", after all, they have been in the game for more than half a month, and together with other players to build a city that belongs to themselves and others, so that players have a very strong hometown feeling for the "city" that is being formed.

Players don't want Virtual Life to be ruined because of advertising, and they want Virtual Life to continue to operate. But if the landing game is really full of ads, it is undoubtedly a tragedy, and no matter how emotional the player is about the game, he can't accept a game full of ads.

For those "conspirators", within three days, they had tried all means to try to sabotage the advertising and marketing jihua of "Second Shijie", and they also knew that once Lin Feng implemented this jihua succeeded. "Virtual Life" will create a precedent in the online game industry, and at the same time firmly occupy the hegemony of this type of online game, which is simply incomparable to other online games of the same type. And more importantly, this will bring a huge player user base to the "second shijie", once hundreds of millions of players around the world become the "second shijie" player group, this will be the most valuable asset for Lin Feng's game empire, and it is also a point that makes other game companies afraid and frightened.

Therefore, the conspirators have been trying to sabotage, but they have no idea what the outcome will be, and they can only see what the situation is when "Virtual Life" is launched again after three days of suspension!

It's still morning. It's just that this time, the players waiting for the launch of "Virtual Life" are no longer the millions of players when the first server was launched, but more than 30,000 players around the world are sitting in front of the computer and waiting for the launch of "Virtual Life".

When the morning clicked on the launch of "Virtual Life", a new online player record for a large-scale online game was born. Tens of thousands of players!And within the next hour, that number swelled to 10,000 players.

3 mountains and 20,000 players online! This number alone satisfies all merchants who place advertising resources in Virtual Life. What's more, the total number of global players of "Virtual Life" is also surging, according to the official announcement of "Second Shijie". Virtual Life has registered players around the world, and one in 20 people around the world have registered an account for Virtual Life.

That's not a high number. During the three-day service suspension, Lin Feng did not rest, but used his influence in the four industries to use Tencent, NetEase, Baidu and "Google" to help him promote "Virtual Life", in the Internet era, Lin Feng has Baidu, Tencent and other network resources, enough to make Lin Feng the king of online media. Of course, in addition to Baidu, Lin Feng has an absolute controlling stake, whether it is Tencent or "Google", Lin Feng is only a small shareholder, only has a certain equity, and in order to obtain greater equity, Lin Feng must have more shares.

But at present, "Google" doesn't have to think about it, and now "Google" is really helpless about Lin Feng.

Relying on the popularity of "Virtual Life", Lin Feng's "Baidu" has gone abroad and officially launched Baidu English, German, Spanish and other Chinese versions, and began to provide dial engine services for players around the world. Although at present, Baidu's global market share is only about help. Far from Google's nephew's market share, but a search engine that was originally limited to Chinese mainland suddenly appeared, this momentum is absolutely fearful. Especially the boss behind it is Lin Feng, a young shijie rich now. And under the aura of Lin Feng Shijie Fu, there is a law that has not been broken so far, and a touch of wind can make the impossible possible!

So for the forest wind. This Chinese with a "Google" pea. "Google" up and down is a bit of a wonder. If they had a choice, they would never have sold the shares of "Google" Gill to Lin Feng for the sake of greedy money, which made "Google" restless now. Therefore, now Lin Feng wants to increase his stake in "Google" again, which is almost delusional.

In addition to "Google", it is Tencent. Lin Feng has always been resentful, and Tencent's largest shareholder is actually a South African group, which is unacceptable to Lin Feng. Thinking about the amazing profits that Tencent earns every year, and the fact that half of the people in China own accounts in the future, most of the profits contributed to Tencent every year will fall into the hands of South Africans, which makes Lin Feng feel distressed. The money of the Chinese is so easily stolen by the South African regiment, which is absolutely not allowed. But now is not the time to talk about it, and the goal now is to get Virtual Life's advertising and marketing strategy fully on track.

Putting aside these distractions in their hearts, Lin Feng and Wu Zhaopu and the others silently paid attention to the reactions of players who had logged into the game.

Hundreds of millions of gamers log in to Virtual Life with a nervous heart. They didn't know what Virtual Life was going to look like when the game launched, but when they logged in, they realized that almost nothing had changed in Virtual Life.

Many players were slightly stunned. According to the evaluation and prediction of various previous posts, "Virtual Life" should be full of ads, so that the advertisers who have invested huge resources will be satisfied. But logging into the game now is almost the same as when you left, which makes many players puzzled. However, it was only when many players began to accept the quest to continue building their own cities that they noticed a change. It's just that this change changes inadvertently in some subtleties.

In City Coins, players have more leisure and entertainment options in addition to completing tasks. There are also a lot of new storefronts on the streets, which are advertisers for their respective resources. Players can click on any storefront and the option to purchase the company's virtual goods, participate in a quiz with a prize, or provide feedback.

Click on a brand's virtual goods and suddenly a dazzling array of products of that brand appears, and each product has a price attached to it and brings different attributes to the player. As for the prize quiz, it is what Lin Feng called "players sharing advertising profits", and the game currency that is rewarded through various interesting games or guessing puzzles, and the time of each round of games is not long, just within the range that players can accept and tolerate.

The feedback will be sent to the dissatisfaction box of the brand's products. As soon as the player submits the "first concave" of Yiya, it will be fed back to the brand's customer service department. The major manufacturers are extremely satisfied with this, so that they can save a lot of money on collecting user opinions. As for whether the "second shijie" charges them, Lin Feng is extremely generous and completely free of charge to these manufacturers. It is a little benefit for many manufacturers.

After hours of browsing, many players calmed down. The advertising of Virtual Life replaces the traditional charging model of online games, and it is clear that it is not like some posts that put up large billboards in the game and use all kinds of dazzling neon lights to attract players. On the contrary, "Virtual Life" made it into a commercial pedestrian street, so that players can feel like shopping in the game

Shopping in the middle of the game as before. All players would never believe that there would be such a day. However, when I saw the commercial pedestrian street built in "Virtual Life" today, everyone believed it. And even more amazingly. This commercial pedestrian street really gives all players a shopping experience. Moreover, all the goods in it can be purchased by players as long as they have money, which can be used to wear or eat and drink, or decorate the home, or to give away. In short, it's a great feeling to be in the game, directing the characters to go shopping at random and pick out a variety of products.

And there is another point that makes players extremely satisfied. These products are all the "second shijie" data passed on by major brands according to their real products, and their pictures, appearances and styles are absolutely real, and there is also a little Lin Feng requirements, and their prices are the same as real shijie. Lin Feng hopes that players can know the prices of various brands through "Virtual Life", and at the same time, they can also enjoy luxury items in the game that they only dare to think about in real life.

Of course, in terms of monetary units, although "virtual currency" is used, in fact, Lin Feng adopts the exchange rate of RMB. All products in Virtual Life are priced according to the RMB exchange rate. This point belongs to Lin Feng's personal little ding, although in the real world, the US dollar is the common currency of shijie, but there is no reason why the game also uses US dollars, weishenme cannot use yuan.

I am a Chinese and I want to use RMB. And not only do I use it, I want to use it all shijie. Lin Feng's personal will dominates "All Shijie" at this moment, so that all "Virtual Life" players are using the exchange rate of RMB.

Watching the players in "Virtual Life" from the beginning of apprehension to confusion, and then suddenly Zuihou returned to calm, Lin Feng and Wu Zhaojiao and others couldn't help but cheer.

"Cheers, toast to the success of Virtual Life's advertising and marketing strategy!" Lin Feng raised his glass.

"Cheers!"

Originally, there was a bit of a dispute about how to place the company's advertisement. However, Zuihou Lin Feng suddenly remembered the scene in the online game where players went to the weapon shop and prop shop to buy various weapons and props, so he had an idea. It was decided to bring these manufacturers and brands together in Virtual Life and build it into a shopping street, where players can stroll and experience the feeling of shopping while spending time shopping.

As soon as Lin Feng's idea of this commercial pedestrian street was proposed, it was agreed by everyone. Players not only spend a lot of time on the commercial pedestrian street flipping through a variety of dazzling goods, but also start to frequently participate in various manufacturers' prize quiz games in order to be able to buy these goods. And these actions of the player directly caused the purse of the "second shijie" to start to bulge continuously.

Keep in mind that every time the player clicks on the storefront "Second Shijie" in these pedestrian streets, they will receive a check from each manufacturer. The more the player clicks, the more bills the "second shijie" gets. Moreover, when Lin Feng signed contracts with the CEOs of many manufacturers, he also temporarily added a clause: if major manufacturers launch an online sales model in the game, if they sell a product, "the second shijie" can get a commission on the sales of goods in the hospital.

This commission is very small and almost negligible at present. If once the player forms a certain consumption concept in "Virtual Life", the commission profit will be a very huge expense.

Shopping and shopping have prizes to guess the street. "Shopping Prize Quiz" became the trend of all players on the first day after the reopening of the virtual life server. I have to say that Lin Feng once again used one of people's psychology and a consumption psychology this time. All love beautiful things and also love shopping. The only difference is that some people have money and some don't. Those who have money can enjoy the pleasure of shopping, and those who don't have money can only live by the eyes. But in Virtual Life, all players can make money in various ways. And to be able to buy goods that are unattainable in real life, under this kind of stimulation, players can't stop.

Damn it, how could this be! Seeing this, those "conspirators" were full of anger and turned blue. They didn't expect that Lin Feng would promote a commercial pedestrian street in the game, and then divide the advertisements, so as to save space to the greatest extent, and not let players feel the overwhelming advertising neon signs as soon as they enter the game. If so, the player will instinctively resist the instinctive rejection.

Nowadays, the player will only show the advertising window when he clicks on it, and the front of the screen is extremely elegant and not dazzling. This makes the player extremely satisfying from a sensory point of view. Of course, this effect is also due to Lin Feng's adoption of advertising traffic billing. That's why major manufacturers allow this kind of advertising to appear, instead of full-page advertisements on TV or newspapers and magazines, and it has to be the most conspicuous place.

Looking at the players who finally accepted Lin Feng's advertising and marketing strategy, the "conspirators" knew that they had failed this time. Although this defeat is unwilling. But it makes sense. Because it's all within the rules of Lin Feng's game. Everything in "Virtual Life" is Lin Feng's final say. They wanted to challenge Lin Feng under the rules of the game, but they could only fail. And they also exposed their whereabouts.

Kevin Mitnick was holding a datasheet in his hand and waiting for Lin Feng's arrival in the "Second Shijie" Cyber Security Department. In the entire "second shijie", only he could let Lin Feng come in person, not him to see Lin Feng. Because his identity is too sensitive, he can't see the light for the time being!

But this time he really got a lot of results!