At the end of the seven-day test screening, the premiere was held jointly by Tangen Pictures, the producer of "Maguire", and Paramount, the distributor.

August 8, Chinese Theatre, Los Angeles.

At the premiere of "Maguire", at half past ten in the morning, Jerry Towne arrived at the theater as scheduled.

Walking down the 110-meter-long red carpet, he met the two people in charge of organizing the premiere, George Wacent, vice president and distribution manager of Paramount, and Brad Gray.

According to Jerry's ability to save money, the premiere was not necessary, but it was unanimously opposed by Shirley Lansing and Paul Sr.

The intention of the distributor Paramount to hold the premiere is obvious, and it is nothing more than to seek to maximize profits.

And Paul, who watched Jerry grow up, also objected, which made Jerry wonder, I don't know which of his tendons is in the wrong vein, and he actually wears the same pants as Paramount?

Paul Sr.'s reply was: "The Donn family has always been low-key and high-profile, and since the film is about to be released, it is necessary to further increase the publicity of the film and maximize the exposure of the male and female protagonists, so it is imperative to hold a grand premiere." ”

Paul Sr. then reported to Jerry on the cash flow.

The more than 2 million yuan of liquid capital on the company's books is undoubtedly a drop in the bucket, so he transferred more than $10 million from the balance of the venture capital team's account to the company's account to cope with the huge amount of film promotion expenses.

By the day of the premiere, Towne Pictures had spent $8.5 million on the film, compared to the $5 million spent by distributor Paramount.

This means that before the film was released, the two partners invested more than 10 million US dollars, resulting in a cost of nearly 32 million US dollars, and Tangen Pictures alone invested 27 million.

This is just the beginning, after the release of the movie, if the box office results exceed expectations, the two partners will continue to increase the promotion fee, conservatively estimated, aside from Paramount's post-publicity investment, the producer Down Pictures will have a total investment of more than 30 million US dollars in this film.

In other words, today's premiere is actually all paid by Don Pictures.

In addition to sending staff to set up the venue, Paramount was only responsible for contacting its co-actors and singers, as well as inviting the top management of the seven major film companies to attend the premiere.

To sum it up, Donn Pictures contributed money, Paramount contributed people, and the two joined hands to cheer for the film, adding another fire to the existing publicity efforts, and completely burning the popularity of the film.

The bigger the stall, the more money was invested, and with it, the heavier the burden on Jerry Towne's shoulders.

So much so that he felt that he was a little overwhelmed, and if the box office was dismal, then he would fall hard this time, and he was likely to collapse.

If he was really an eighteen-year-old young man, he would probably scare himself into such a big battle, but fortunately, this young body hid the mature mind of a middle-aged uncle, and although the scene was very large, it would not scare him.

But the pressure is really great, after all, he has paid too much, if he fails, he will go bankrupt, and the business will fail in less than a year, and finally he has to return to the old Towne Manor in New York with a disgrace and be a good baby for the rest of his life.

……

At eleven a.m., Jerry Towne, Brad Gray, and Paramount Distribution President George Watson were together to receive guests invited to the premiere.

At this time, both sides of the red carpet were crowded with media reporters and enthusiastic fans who rushed to hear the news.

At the same time, senior management and well-known reporters from major entertainment media took the lead in entering the venue and set up a temporary interview platform to prepare for on-site interviews with the stars attending the premiere and the bosses of major film companies.

Half an hour later, the main creative team of the "Maguire" crew took the lead on the red carpet, and Gwyneth, who appeared in full costume, walked in front with the arm of Cooper Martin Jr., and quickly walked into the venue after responding to the questions of reporters along the way, Jerry Towne strode up and led them to the first row to take their seats.

Immediately following the crew into the theater were Nicolas Cage, Jack Nicholson, Kevin Spacey, Helen Hunter, Drew Barrymore, Samuel L. Jackson and a group of more than ten people, who were friends of Jerry, Gwyneth and Cooper Martin Jr.

Jerry was surprised by the appearance of Nicholson and Helen Hunt, and then saw little Cooper Martin take the initiative to greet them warmly.

Jerry suddenly realized that it is said that Cooper Martin Jr. participated in the new film "Perfect", these two are the heroes and heroines of the film, and Cooper Martin Jr. plays them in the film.

Cage came from the set to cheer him on, and Jerry was very grateful, thanked him in person, and immediately ushered him to the third row.

The third and fourth rows are the seats reserved for the top management of the seven major film companies, and with Cage's status and status in the Hollywood film industry today, he is fully qualified to sit side by side with the seven leaders.

Next on the red carpet, Brian brought his popular movie star Brad Pitt and George Clooney, a newcomer actor who had just signed on Jerry's advice, and six colleagues from CAA.

Obviously, they and Brian were on the same team, so they came together to cheer on Jerry Towne.

Then, director Curtis Hansen walked in with the cast of "L.A."

Kim Basinger, Danny DeVito, David and Cromwell walked the red carpet one after another, and Jerry greeted them warmly and led them to the front row to sit down.

To his surprise, Russell Crowe also came.

Alone at the end, Jerry almost missed him if it weren't for the fans outside the venue calling his name, remembering that he hadn't invited him, apparently his ticket was given by director Curtis.

The clock quietly turned to thirteen o'clock, and more and more invited guests entered the theater.

On the hour, popular superstar Tom Cruise walked onto the red carpet with the glamorous Nicole Kidman.

Their agent, Pai Jinsi, followed closely behind, helping the couple deal with questions from reporters and fans scrambling to reach out and pull.

There was a lot of screaming, and the female fans were extremely crazy, shouting at the bottom of the mouth, and the scene was extremely hot.

If it weren't for the theater's security, the almost frenzied fans almost rushed over the railings into the venue, and George Watcent, president of Paramount Distribution, offered to receive them.

This reminded Jerry that the commercial spy war film "Professional Secret Service", also known as "Mission Impossible", which was released in the summer, is a film cooperated by Cruise and Paramount, which is still in theaters, with a North American box office of nearly $180 million, a real hit.

It is said that Cruise not only has a salary of up to $20 million, but also has a 10% box office profit dividend, as far as the current box office is concerned, Cruise has made a lot of money this time, and it is conservatively estimated that he will earn at least $60 million in this film.

With such a high income, Jerry was red-eyed.

It's so easy for a popular superstar to make money, and with a net income of tens of millions of dollars at every turn, who can't see it?

The Crews arrived, obviously coming for Paramount's golden sign, the film is about to be drawn, the box office dividends should be settled, and the money in hand is their own.

And it depends on Shirley Lansing's wishes.

She was happy and swiped it casually, and the settlement was very fast, on the contrary, it is common to drag on for a year and a half, after all, the overseas box office settlement cycle is very long, and it will take half a year at the earliest.

At two o'clock in the afternoon, the glamorous Bellucci and Mira took Lady Sally's arm and entered the venue directly through the VIP channel.

After Jerry Downe received the call, he waited at the entrance, and saw that Lady Sally and the three were followed by a large group of people, and Jerry was dumbfounded.

To be precise, the arrival of this group of middle-aged and elderly people, who are generally over forty years old, made Jerry very surprised, a group of more than ten people, most of them are fresh faces, but they are obviously successful people in terms of clothing and temperament.

Although the clothing is not a top brand, it is also very elegant, elegant in temperament, revealing a strong intellectual temperament, and is obviously a scholar-type character.

Among them, Jerry knows only two people, one is "Uncle Hymer" Bruckheimer, and the other is "Movie Magician" George Lucas, who changed the business model of Hollywood movies with a "Star Wars".

The pioneer of the sales model of Hollywood movie merchandise is George Lucas.

Originally, Jerry was going to arrange his mother and Monica on the left side of the third row, the position was a little off, and his family didn't pay so much attention to it, but now it seems that the seats reserved before need to be rearranged.

So Jerry led them to the middle of the fourth row and sat down, fortunately, the first ten rows were all reserved seats, and the guests in the fourth row on the invitation list were moved back one row in turn.

As we got closer to the opening time, New Line President Shay and Production Manager Toby Emmerich walked the red carpet, followed by the pot-bellied Miramax President Harvey Weinstein, followed by top executives from Touchstone Pictures, Summit Entertainment and United Arts.

Immediately afterward, Steven Spielberg, president of DreamWorks Film and Television Productions and director of the theater, also walked into the theater, Gwyneth stood up to greet him, and Jerry followed.

Jerry was not surprised by Spielberg's appearance, he was Gwyneth's godfather, and this premiere was held so grandly, he came purely to cheer for his goddaughter Gwyneth.

Just then, Shirley Lansing appeared at the entrance of the VIP tunnel, and Jerry, Gray, and George Wacente greeted her with the heads of the six major studios except Paramount.

Shirley Lansing introduces Jerry Donn to the seven giants who have come over one after another.

Walt Disney Chairman Michael Ainas and CEO Michael Ovitz, Universal President Ron Mayer, 20th Century Fox President Bill McNickault, Warner Bros. Director and CEO Barry Mayer, Columbia CEO Michael Linden, MGM President Halle Sloan.

In addition, there are production and distribution managers and personal assistants who follow them.

Shirley Lansing grinned and introduced Jerry Donn to the seven peers, helping Jerry smooth his collar as he spoke, how shrewd Ainas and Ron Meyer and the others were.

Seeing that she treated Jerry like her own child, the seven of them immediately understood, warmly shook hands with Jerry in turn, and patted him on the shoulder when he was wrong, and did not hesitate to praise and encourage, and the conversation was relaxed and pleasant.

After a brief exchange, Brad Gray led the way and led them into the middle of the third row of the theater.

………… (To be continued)