Cctv?

Science and education channel?

Zhang Yang was surprised, and then asked a lot of extra words: "Hello, Director Du, are you looking for me?"

"Yes, yes, yes. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 info "Du Xueshang on the other end of the phone probably wants to cry too, will I call you to find someone else?"

"Actually, I wanted to contact you some time ago, but at that time you were working on "The Masked Singer", and I was not embarrassed to disturb you. The other party's tone was quite polite.

Zhang Yang could only laugh dryly, waiting for him to get down to business.

Du Xueshang didn't be polite anymore, and directly explained his intention: "That's the case, half a month ago, a document was issued above, to the effect that it called for "all people to read, all people to learn", and the notice of broadcasting relevant public service advertisements has been issued to all satellite TVs, and now most of them are already on the air. ”

Reading for all?

Learning for all?

Zhang Yang was confused at first, but only after hearing it did he slightly guess the other party's purpose, it turned out that he wanted to find himself to do public service advertisements.

Unexpectedly, Du Xueshang's later words made him a little confused.

"After a meeting and research, the station decided to make two related programs to cooperate with this plan, and our science and education channel was naturally the first to do so. I've watched your "Soldier Assault", and I know that your real purpose in filming this TV series is to solve the difficulty of recruitment, and the final result is very satisfactory to all parties. So I would like to ask you if you have any good ideas, and we may be able to work together. ”

Zhang Yang suddenly realized that he finally understood the meaning of the other party's call: "You mean you want to ask me to do the show?"

"Yes, I have seen your production of "Laughing Talk" and "The Masked Singer", and our side is fully affirming your ability. Probably because of reasons within the system, Du Xueshang's tone was more or less official, "If you have good ideas, I think we can work together." ”

Cooperation? Zhang Yang laughed.

Some time ago, when "The Masked Singer" was reported by the news, he also received a call from CCTV, and the other party said that it was not cooperation, but let him join CCTV.

"Director Du, before talking about the program, I would like to ask, if I really have a good idea, what kind of way can we cooperate?

"Uh......" there was silence for a few seconds, "I'm afraid it's impossible to let CCTV buy it directly, we can't get by just in terms of face." Therefore, CCTV must participate in the production of the program. Director Zhang, are you interested in coming to CCTV? I don't mean to let you come to work at CCTV, but that we will sign a cooperation contract, and you will only be responsible for contracts such as programs. ”

Zhang Yang was also silent for a few seconds, and said, "I'm sorry, Director Du, I'm afraid I can't accept this cooperation method." ”

Hearing his refusal, the other party was not surprised: "It's okay, this is not the only cooperation plan, as long as you have a good idea and a good program, we can talk about the specifics." ”

Zhang Yang thought for a while and said, "I need some time to think about it, I will contact you within three days at the latest, can you see it?"

The other party immediately replied: "No problem, no problem." ”

Zhang Yang asked again, "Can you send me that document for you to see?"

"Of course, I'll send it to you later. ”

"Okay, that's it for now. ”

"Well, looking forward to your good news. ”

Not long after hanging up the phone, Zhang Yang received the electronic version of the document from the other party.

After looking at it carefully, he also understood the gist of the document. The gist is that with the development of the Internet and the popularity of smart devices, more and more teenagers are spending their spare time on games. Some people above noticed this situation, so they issued a document to all TV stations, asking them to produce and broadcast such public service announcements for national learning, and awaken people's desire to learn. Don't let them be a degenerate generation.

In general, the people above are thinking about the future of the country.

After seeing this document, Zhang Yang's mind immediately jumped out of a program on Earth.

That show uses traditional culture as a resource, skillfully combines the traditional essence of Chinese culture with word guessing games, and carries the mission of disseminating a long history and culture in a new form of competition, so that the audience can unconsciously absorb some new knowledge and allusions while being entertained.

This show is called "Chinese Idiom Conference"!

If he remembers correctly, this program was jointly produced by Strength Media and CCTV, and it was also broadcast on the Science and Education Channel at that time, and the results were very good!

He saw the show by chance, and then he was deeply intrigued, and he sincerely admired the rules of the game and the performance of the contestants. The rules of the game are flexible and fun, and they are not rigid at all. And those excellent players can not only clearly interpret the meaning of the idiom itself, but some of them can also point out which allusion the idiom comes from, and the knowledge reserve is simply scary, which makes him, a scumbag, breathtaking.

It's just that the second season hurt him so much that he didn't even finish watching two episodes......

He didn't finish the second season, but in terms of the quality of the first two episodes of the second season, the performance and overall quality of the players in the second season were much worse than the first season, at least he thought so. Just because he has no interest in continuing to read after watching the first two issues.

At the root of it, he thinks the reason is that they rudely removed the audition link and directly parachuted the contestants on the stage, making the audience lose the process of understanding the contestants and the process of growing up with them, making it difficult for the audience to enter it.

The depth of this show, he feels that he can take him out in the current environment. What's more, this show is relatively relaxed, which happens to be suitable for his current state. As long as the finalists can be selected, the subsequent recording work will be much easier, and the filming of the film can be promoted at the same time as the production of the program.

After finding out the first episode of the first season from the ring, he immediately made a decision.

The next show will be "Idiom Conference"!

Of course, the rules of the game are made strictly according to the first season.

With an idea, he immediately took action, first called Zuo Shanghua, talked about continuing to rent the recording room, and incidentally said that Jiang Qingqiao wanted to come over.

Zuo Shanghua naturally has no opinion, and the recording room was originally reserved for him. And Jiang's light position has no technical content, and it will be a matter of a week to recruit someone to do a handover.

Subsequently, he asked the construction team to start renovating the stage.

Naturally, the stage was also decorated with reference to the earth, because he felt that the stage was very cultural, very creative and thoughtful. Entering it is like entering a world of idioms, and it is easy for the audience to substitute into it.

As for CCTV, he is also going to talk to that Du Xueshang in two days, if he can talk about it, it will be good. If he can't cooperate, he'll do it himself. With the experience and reputation of the previous "The Masked Singer", he is not worried about not being able to sell this show in the current environment.

It is no exaggeration to say that with this document issued above, if this show is really taken out, it will definitely cause all David TV to grab it.

Subsequently, he went to Miracle Video to communicate with the construction team, and instilled his ideas in detail to the person in charge of the construction work, striving to perfectly restore the stage on the earth.

Then there is the production of the program plan, the improvement of the rules and procedures of the game, and the production of a promotional video to prepare for the audition.

It was busy until Wednesday and everything was finally ready.

On Thursday, he first went to Miracle Video to see the construction progress and results, and then called Du Xueshang directly, and then went to CCTV.

When I arrived at CCTV, it was more than ten o'clock, and Du Xueshang came down to greet him in person, very polite.

"Director Zhang, look up for a long time. ”

"Director Du, you are too polite. ”

Du Xueshang took him to his office, said a few more polite sentences, and then went straight to the point.

"You said on the phone that you had a good idea?"

"Yes, you see. Zhang Yang handed over the plan that had been prepared long ago.

Du Xueshang happily took it and looked through it carefully.

Zhang Yang drank tea slowly, waiting for him to finish reading.

This plan is not detailed, he just wrote an outline, and did not write the rules of the game, and he has also registered the copyright of the program, but he is not worried about being pitted.

He was cheated by VV Video once, and he has become a lot more experienced in this area.

"Idioms?"

"Guess?"

"Then invite a knowledgeable scholar as a guest to point out some allusions and sources of idioms?"

Du Xueshang muttered to himself while watching, and it could be seen that he was very optimistic about the prospects of this show.

Zhang Yang had a smile on his face and didn't interject.

Half an hour later, Du Xueshang raised his head very excitedly: "Great! Director Zhang, your show is so creative!"

Zhang Yang just laughed.

"This kind of fun and studious idea, why didn't we think of it!" Du Xueshang was amazed, as an old veteran who has been in the science and education channel for more than ten years, he still has this kind of vision.

Idioms are the essence of condensation, the humanistic connotation it promises is very rich and heavy, there are a large number of idioms from traditional classics, which can be expressed in the way of quizzes, so that the audience unconsciously memorizes these knowledge in their minds, which is a very advanced way of disseminating knowledge.

What's more, this show is very much in line with the current environment, with the above document, this show will definitely get support from all aspects of the station!

"Director Zhang, I really admire you so much. But what are the specific rules of the game?"

"I'm still refining the specific rules of the game, I'm afraid it will take a few days. Zhang Yang put the question in a perfunctory way.

Du Xueshang nodded, didn't think much about it, and said sincerely: "Then let's talk about the way of cooperation, do you have any good ideas?"

……

("Chinese Idiom Conference" is really a good show, I strongly recommend that you who haven't watched it go and watch it, two years have passed, and Xu Yuan's performance has impressed me so far.) (To be continued.) )