Although both parties deliberately kept a low profile about the IMG acquisition, the heavyweight matter quickly spread in the fashion industry.

After some bargaining, Sid finally bought the entire IMG Group for $750 million, because IMG was still a private company at this time, so after signing an agreement with several members of the McCormack family, the boss of the modeling agency circle, the giant IMG International Group in the sports management industry, fell into Sid's hands.

When photos of Sid and Andrew McCormack's joint press conference were released, it immediately made headlines in major newspapers.

"Genius Sid joins IMG!", "After directing, Sid really started a new crossover, this time fashion and sports!"

Whether it is serious media such as the New York Times and the Los Angeles Times, or business newspapers such as "Wall Street Journal" and "Fortune" magazine, they have reported on this major event that shook the fashion circle and the sports world.

As for the gossip media that are not afraid of watching the show, it even played the title "The fashion circle is about to usher in a new owner - Sid Leonhardt!", which is sensational, and has made a lot of eyeballs and sales.

Either side is paying close attention to Sid's $750 million deal, which is now the time of New York Fashion Week, with fashionistas and models from all over the world gathering in New York, making the shock of the event seem to be a lot of ups and downs.

And in addition to the eye-catching Sid, another figure who accompanied him quickly was quickly dug up by the media - Ali Emmanuel, the founder of Endeavor Elite Agency, followed the whole process, what does this portend?

In fact, anyone who knows a little bit of the inside story knows that in Hollywood, because of the strong lobbying of the actors' union, a three-legged stand among unions, studios, and star producers was formed in Hollywood.

And it is precisely because of the lobbying of a series of strong unions such as the actors' union that the relevant laws and regulations stipulate that Hollywood studios cannot not concurrently operate movie theater chains after the "Paramount Act", but also studios and television networks cannot concurrently operate actor brokerage companies.

Coupled with the natural competition between Hollywood agencies and studios, this has formed a consistent checks and balances structure in Hollywood.

But in the world outside of Hollywood, there is no strong organization like the Screen Actors Guild to defend the rights of other entertainment artists.

For example, singers, although they also have their own agents, but the role of those singer agents is more to contact work, maintain public relations and other details, while the powerful and domineering record company can have the power to dominate everything in the signing.

Unless you can reach the top status of the king and queen, otherwise, no matter how good a singer is, no matter how small the record company is, it is just meat on the chopping block.

And in their contract with the record company, in fact, the record company takes on a large part of the agent's work and duties.

As for the modeling agency, it's even more of a hehe.

But for economic media such as the Wall Street Journal, Sid and Ali attended the entire process of acquiring IMG, which not only reflects the close relationship between the two men or the two companies, but also shows that the Fire Lion Group will definitely probe its tentacles into the field of modeling agency and sports agency in the future.

And there are no antitrust regulations in these fields like Hollywood, so the fire lion can make a bold move to conquer the city and create its own brokerage kingdom in the world outside Hollywood, and now it seems that this kingdom will also have the endeavor elite to join.

This will in turn have an inevitable impact and impact on Hollywood's brokerage circle, you must know that CAA, the boss of Hollywood's brokerage circle, has always wanted to enter the lucrative sports brokerage circle, but has never had a good opportunity.

Now Endeavor Elite, a rising star, riding the east wind of the fire lion, has stepped into the field of sports brokerage one step ahead, how can this not shock CAA!

But no matter how much speculation is going around, the newborn IMG is undergoing a complete purge in front of his new owner.

"Alright, folks, since you're all here, you must already know what we're doing, so I won't say much nonsense. In the large conference room of IMG's headquarters in New York, Sid, who was sitting at the top, said with a solemn face.

Below, the two wings of the conference room are occupied by senior managers from IMG's various subsidiaries, the founder's family has been liquidated, and the new owner is a Hollywood genius in the limelight.

Although most of the people present were in awe of Sid, who had repeatedly created miracles, no one knew if the other party would set three fires when the new owner came to power, and no one wanted to be the object of the flag.

Therefore, the atmosphere in the conference room seemed very depressing for a while.

"My team has looked at IMG's overall performance over the past few years, and it's not too bad, but it's not too good. Sid's flat tone made everyone in the conference room nervous.

IMG's average annual profit is about $100 million, and if you want to talk about market capitalization, it's almost $1.4~$1.5 billion, so the purchase price of $750 million is indeed a bargain.

IMG is divided into three parts, the head office is IMG World, which has IMG Models, which specializes in models, and IMG Entertainment, which conducts entertainment programs in the fields of models and sports.

Overall, IMG is truly an industry powerhouse spanning modeling, sports, film and television, music, books and digital, and they are a well-deserved industry juggernaut even on a global scale.

Many people pay attention to IMG because of IMG's dominance in modeling agency, but their ability in sports should not be underestimated, or surpassed.

Starting from the earliest golf, baseball, basketball, football and other North American four major balls are not a problem, it can be said that IMG is like a CAA in the sports industry, and the big stars who have become famous for a long time are all from their umbrella.

For example, golf tiger Woods, boxing champion Tyson, two-time comeback basketball god Michael Jordan, and now the Brazilian male god Ronaldo, who is now in his playing years, are all star clients of IMG.

For example, in tennis, they now have Sharapova, the first beautiful girl who will sweep the women's tennis world in the future.

Even in the humble music agency, Taylor's mold, which will sweep the world in the future, is their client.

And their sports school is the best and most comprehensive in the world, whether it is talent or resources, it is difficult for other competitors to match.