Chapter 45: Light and graceful
Of course, in addition, Sid also has a series of future plans that require Sony's participation, whether it is the development of Apple's iTune music store, or the copyright license of the record company required by Youtube, it all requires the copyright authorization of several major record companies. Pen ~ fun ~ pavilion www.biquge.info
Sony, as a weak link in several major media groups, can be used as a "role model" for early cooperation, so that other record companies will suffer from pirated downloads in the future, and at the same time, they will be hot about Sony's "good luck", and then talk about these seemingly powerful record merchant alliances.
The reason why such a strategic budget is needed is mainly because "historically" when Apple's iTune was really preparing to promote online music stores on a large scale was already in 2004. At that time, the record company had already been abused by the endless flooding of pirated music on the market, so it was so simple to disarm under Jobs's "cause".
But now Sid wants to advance the process of Apple's iTune music store, at least to the end of 2002, so that it will cooperate with the hardware release of the iPod launched at the end of 01, and maximize the revenue of both software and hardware!
"Sid, this is our Sony MD Walkman, as a gift from the hosts, we hope you like it. Said Cao Cao Cao, when Sid was on a fugue, Nobuyuki Idei, who felt that the meeting was very harmonious, took out the prepared gift, and Sid was quite "surprised" to take the MD Walkman handed over by Nobuyuki Izui.
Sid looked at the silver-white square machine in his hand.
Well, that's a problem!
The Walkman market, which has been handed down from the Walkman Walkman, has always been regarded by Sony as its own bag, but with the gradual withdrawal of the traditional tape Walkman and CD Walkman from the market in recent years, the successor MD Walkman has not improved.
Coupled with the popularity of a series of MP3 Walkmans led by South Korean and American companies in the past few years, and the proliferation of pirated P2P download websites led by Naspter, Sony's MD Walkman has gradually declined.
Presumably, Sony's electronics division will be very wary of Apple's iTune store, but fortunately, Sony is a large multinational conglomerate with many mountains and internal disputes.
Like the well-known joke about Time Warner, Time Warner Cable wanted to borrow the image of one of the group's cartoon characters for advertising, but the branch that owned the cartoon character asked the same group's Time Warner Cable for $20 million.
The stroop between departments can be seen, although the Sony Group has not exposed such scandalous jokes, but the internal strooping of the Sony Group is not under Time Warner at all.
And Sony Records, a few years ago, lost Jive Records and Britney Spears because of the cooperation between Columbia Pictures and Fire Lion Pictures. In the future, Sony Records will once again pay for the interests of other departments, and Sid wants to see if they will really swallow this breath?
In short, this meeting between Sid and Nobuyuki Idei ended with a harmonious opening and process. Although no substantive cooperation was reached on the project, the meeting of the bosses of the two sides was more important than several previous negotiations between the two sides.
Because of this tacit cooperation, it will also expand in other fields outside the film business, especially the "family living room strategy" that Sony has been obsessed with - a family entertainment center centered on the PS2 game console, which integrates games, film and television, and the Internet!
Sony, as a hardware distributor, certainly needs the participation and help of an excellent content provider like Fire Lion. Although Sid was not optimistic about Sony's stupid strategic idea from the beginning. But that doesn't stop him from making promises and buying time and space for the Fire Lion to thrive!
The reason why Sony's strategic plan is stupid is also very simple -- they want to use the PS series of game consoles to develop into comprehensive entertainment devices, which is actually to compete with the entire personal PC market in hardware, and those digital entertainment services in software are competing with those Internet service companies in Silicon Valley.
That is to say, according to Sony's plan, they will challenge personal PC companies led by Dell, HP and others at the same time, as well as Internet service companies led by Yahoo and Google.
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By the time Sid returned to the Imperial Hotel in Tokyo, it was already nightfall, and Britney's first press conference at the Imperial Hotel had long since ended.
When Sid entered the presidential suite on the top floor of the Imperial Hotel, Sid was greeted by the low-key luxury of the suite, although not as legendary as the Waldorf Astoria New York, but as Killu Reeves's favorite RB hotel, the Imperial Hotel is still quite good.
"Sid, you're finally back!!" Hearing the sound of him entering the door, an energetic beautiful girl rushed out of the room, and before Sid could react, he felt a light and graceful figure crash into his arms.
Britney's beautiful legs wrapped around Sid's waist, Sid smiled and wrapped his hands, hugged Britney's delicate body into his arms, walked to the sofa and sat down: "Okay, okay, how is today?
"Eun Eun!" Britney nodded excitedly: "There are a lot of people here today, they said that the press conference the day after tomorrow, the media from all over Asia will come." ”
"Really? Sid smiled and complimented.
"So, Sid, what are you doing today?" asked Britney, curious.
"Well," Sid said, curling the corners of his mouth, "met with Sony's boss, dug them an unprecedented hole, and waited for them to jump in." ”
"Hee-hee, Sid, it's funny to talk. Britney said with a grin.
"Then do you have something to do tomorrow? Let's go out and have fun, it's hard to come to RB, it's too wasteful not to have fun. Sid's words immediately made Britney smile.
But she quickly collapsed, "But they said that there is still a program on RB TV tomorrow afternoon, and it is for propaganda." ”
Sid wrapped his fingers around Britney's long blonde hair, playing with them in circular circles, "Really?" and then he blinked his sly eyes, "What if the big boss of the company says he wants to hang out?"
"Hee-hee," Britney laughed as she bent down and sat in Sid's arms, "Sid, you're so bad." What if Friscia thinks we're missing?"
"Oh, then it's time for them to call the police. Sid winked with a wicked smile, and Britney couldn't get up laughing.
Feeling Nizi's sexy and charming body, Sid couldn't help but climb his hands up from Britney's waist and from inside her T-shirt. Britney immediately softened, and the jade man who exhaled like Lan said in Sid's ear: "Bad Sid, you know how to bully me~~~"
Sid retorted with a mocking expression, "Really, why is there always someone shouting 'Harder!give-me-more!'"
"Ahh
"Really?" Sid laughed, "That big bad wolf is going to eat Little Red Riding Hood—" Sid took Britney's red lips in his mouth.