"I think the Syndicate of the Fire Lion TV show, of course, can be accessed on the PS2 console platform. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 info "Sid promised Nobuyuki Idei's temptation without much bargaining.

"That's great, Kura-kun (President & Partner, Sony Games Division) PS: The inventor of the game console) is full of praise for the program of Fire Lion TV. In other words, the RB version of "Who Can Be a Millionaire" has always been very popular in RB. Nobuyuki Idei said with a smile.

In fact, "Who Can Become a Millionaire" was not created by Fire Lion, but was purchased from the original copyright of British television, but Sid did not correct Nobuyuki Idei's language problem, but smiled and said: "Is it Mr. Ken Kutaragi, who invented the PS game console? I have seen his entrepreneurial story when the PS generation of game consoles was invented, and I admire his wisdom and courage when he was playing with the Nintendo Empire." ”

Although Ken Kutaragi is not a direct subordinate of Nobuyuki Idei, the outstanding achievements of Sony's headquarters have been praised by outsiders, which still makes Nobuyuki Idei colorful. Then he suddenly looked at Sid and sighed slightly.

Sid looked at Nobuyuki Idei strangely, "What's wrong?" Is there something going on?"

"Nope. Nobuyuki Idei shook his hand, "I just saw that Mr. Leon, you are already the founder of a media group at a young age. I can't help but think of the pioneer of innovation in the American corporate world, and a business miracle like yours is probably very difficult to appear in RB. ”

Sid asked curiously, "Oh, why?"

"There is a lack of an environment for young people to start a business, not to mention anything else, just financing and talent issues, which are not something that ordinary young people can solve. I remember in the '8 and '90s, there were a lot of Silicon Valley companies that started out of the founder's parents' garage, but that kind of thing was unlikely to happen at RB. RB, after all, it's still too narrow. At this moment, Nobuyuki Idei seemed to be a philosopher who was well versed in economics, and he sighed from the bottom of his heart.

"Sony, is this the reason why you're doing internationalization at Sony?" Sid asked with a smile.

"Oh, Mr. Leon, do you know about my internationalization reforms?" Nobuyuki Idei looked at Sid in surprise.

"In my free time, I like to read about business events around the world. Sid smiled humbly.

Sid, of course, knew about Nobuyuki Idei's internal reforms, and in the words of later generations - this was the beginning of Nobuyuki Idei's push to the abyss of Sony's decline!

Prior to this, Sony had marketed its electronic products around the world with its powerful innovation capabilities, and the Walkman Walkman and Trilon CRT TVs had become symbols of the times. SONY's logo itself, like a Hollywood superstar, has a unique charm that charms all beings.

Almost as soon as people see the SONY logo, they say, "I've got the money here, take it!"

But after that, Sony almost abandoned its original advantages in the field of electronic products. Then, regardless of reality, it is very blind, and wants to transform into a high-level new media group, wanting to lead the world in the fields of the Internet, digital media and entertainment.

It's not Sid complaining about them, but in terms of RB people's creative ability in the fields of the Internet, digital media and entertainment, they will soon not be able to beat the stick of the house next door, and they still want to dominate the world?

Although on the surface, Sony's commitment to promoting corporate globalization is very up-to-date behavior. However, the final result of the reform that is divorced from the actual situation of the enterprise is not to promote the strengths and avoid the weaknesses, but to eliminate the strengths and cultivate the weaknesses.

"So, when I saw the merger of AOL and Time Warner earlier this year, I realized that the era of the convergence of reality and virtuality brought about by the Internet has arrived!" said Nobuyuki Idei, and the whole person was excited, and even the English he spoke also brought a few Japanese pronunciations.

"In fact, to put it simply, the Internet is the channel, and the media is the content. Compared with the traditional channel model of TV stations and theaters in the past, there is no doubt that the Internet environment with more free connection methods and more diverse connection time will be the mainstream in the future. Sid almost laughed when he heard Nobuyuki Idei see the merger of AOL and Time Warner as a template for success.

"Historically" AOL and Time Warner, this shocking negative textbook with a loss of hundreds of billions of dollars, was actually used by Sony as a model to learn from, and it is no wonder that their later situations are so similar.

Interestingly, Sony Group and Time Warner, as big players in Hollywood, also have many similarities themselves - the same hills, internal strife, and the same chaotic and inefficient management. Although the sheer size of the virus hides their internal problems, when the virus accumulates more and more, there will eventually be an outbreak one day.

And since Sid has met the other party who spares no effort to learn AOL and Time Warner, then of course he will not spoil the "good thing" of others. So Sid also began to praise the combination of old media and new media, intentionally or unintentionally, and Nobuyuki could hear I's smile.

The reason why Sid greeted Nobuyuki Idei and the Sony song behind him was, of course, not because of the huge size of the other party, but because of very practical reasons.

Even in the case of the Hollywood film industry, all the small and medium-sized studios that have tried to hit the seven major film studios in history will encounter a common problem - the joint suppression of the big studios!

Hollywood's seven major studios have always been in a state of competition and cooperation. Although the following analogy is not appropriate, when a small and medium-sized film factory grows enough to threaten the status of the seven major film factories, they will "join forces to resist Qin" like the six eastern states in the Spring and Autumn Period.

Just like the current DreamWorks, Spielberg and other Big Three have been in the circle since the beginning of the preparation of DreamWorks. The seven major studios immediately felt the acute threat, and they immediately tacitly joined forces, essentially monopolizing the theater resources in North America.

This made it impossible for DreamWorks to negotiate with theaters to obtain its own distribution resources, so DreamWorks could only cooperate with Seven Miles Crane Tail, Universal Pictures and Paramount Pictures to distribute the film, and divided its box office profits in vain.

The reason why Fire Lion Pictures did not suffer a DreamWorks-style blow in the development process is related to Sid's strategy of "making a fortune with a muffled voice" on the one hand, and on the other hand, it is because of Sony Columbia Pictures.

Sid had an early agreement with Howard Stringer to work together, although it wasn't until this year that it started to work. But because of the lack of a joint monopoly of Columbia Pictures, coupled with the early contempt of the big forces for the Fire Lion. Fire Lion Pictures has been able to grow to the point where it is today under the pressure of the staggered Hollywood studios.

If it is said that when the seven major studios faced the aggressiveness of DreamWorks, the tacit joint monopoly was "conniving against Qin", then the cooperation between Sid and Sony hit it off was the "Qin Qi Lianheng" that broke the game.