Chapter 282: Contrast
Inkjet and sublimation are the two options that can be selected at present, although they both have to face various problems, but it does not mean that it cannot be overcome, as long as you are willing to spend some money to enter, and are willing to wait a few years, both printers can actually be expected.
Now what I am struggling with is to see whether to choose inkjet or sublimation, and these two schemes have their own merits.
Inkjet color is the first commercial model to appear in 91 years, and there is still a waiting period of about five years for pinching fingers, and that thing is still developed by the Yankees, how high the import price is, and how many quotas the country can give, isn't it all obvious.
Therefore, if you want to distribute goods in China on a large scale, you must produce them independently in China, and only in this way can you reduce costs and prices, so as to popularize them on a large scale.
This determines whether to develop color printers by Shuhang or other units under the foundation, or to compare the advantages and disadvantages of the two schemes first.
The advantage of inkjet color playing is that the price of the equipment is relatively low, as for the price of consumables and the speed of use of consumables, that is another time, mainly depends on the demand, if you use special inkjet printing paper, the natural printing accuracy will be very high, and its effect is even more awesome than laser printing.
If you only take the requirement of photo printing as a starting point, use special printing paper, and the effect of inkjet color printing is actually quite good.
There are advantages and disadvantages, and the biggest problem with inkjet printing is: fading.
Even with original ink and paper, inkjet prints usually start to fade after three months, and after a year, the color of the photo is miserable, and just thinking about it can be daunting.
And the most terrible thing is that this kind of problem can not be solved just by upgrading technology, the real reason is that inkjet printing uses ink is water-based, easy to fade is its inherent defect, can not be changed.
This is also the fundamental reason why many photos are sealed with plastic in order to save them for a long time, because this can effectively delay the fading of photos, and in the absence of long-term exposure to sunlight, it is probably possible to save more than ten years, but if there is no plastic inkjet color photo, then it will be hehe.
All things considered, inkjet color is intended to be a very vital solution in the future, and if it is feasible in other aspects, it is also a good technical route for photo color printing.
However, when choosing a technical route, we can not only look at the advantages and disadvantages of the technology itself, but also other aspects, such as the difficulty of research and development of inkjet technology, which is not to say that the difficulty of developing the technology itself, but to achieve the technical difficulty of product development under the circumvention of other existing patents.
After all, inkjet printing has a history of nearly decades, and the traditional giants such as HP, Epson, and Touching Energy have mastered many basic key technology patents for inkjet printing.
Foreign giants have preemptively registered basic patents, and the development of inkjet printing technology at this time is not as difficult as the sky, but it will definitely not be easy.
Yes, you can consider spending money to introduce the right to use patents, but the question is why do people want to license you and train yourself an opponent out of thin air?
Or even if you are willing to authorize, the price must be "international top level".
Besides, if you don't care about it, it's a very special place in the Republic anyway, and foreign patents don't work, right?
It sounds very reasonable, if you just plan to do the domestic market and don't consider the company's external image, of course, you can choose to do so, but Wang Zhengguo obviously doesn't think it's a good deal.
Not to mention the impact of patent infringement on the company's brand image, just talking about the cost of capital, it will definitely cost a lot of money to start copycat inkjet printing technology.
If the same funds are used for the research and development of other color playing technology solutions, and legal patents can be obtained, this is probably another matter.
Compared with inkjet color playing technology, the last choice of sublimation color play, in fact, it can really meet the needs of Shu Airlines, after all, sublimation color hitting technology is better than inkjet printing, I don't know how much.
Sublimation printing is different from inkjet printing and laser printing, the first two are developed from black and white printing technology, as early as the era of black and white printing, there are major giants flocking to it, and the competition is fierce.
Since its inception, the sublimation color playing technology is directly known for the color play, and the most important thing is that this thing appeared at the same time in the early nineties and inkjet color playing.
This not only means that the technology is acceptable at the time node, but also means that there is no giant in the current market for this type of printer, and there is no need to consider patent barriers and market competition.
This alone is not only that, sublimation printing technology is not only used in the field of photo coloring, its prototype thermal transfer technology, that is the existence of a panacea.
If you want to ask how awesome the heat transfer machine is, this thing is simply explosive, almost running through all aspects such as food, clothing, housing and transportation.
Porcelain bowls for eating, cups with floral patterns, printed tiles used in the field of decorative building materials, etc., these products in addition to the traditional ceramic hand-delineation process, to achieve large-scale mass production, thermal transfer technology is indispensable, it can directly print the corresponding pigment on the substrate with the specified pattern, accurate, fast and batch.
The same is true for the clothes you usually wear, you have to print patterns on ordinary fabrics, and the heat transfer machine is of course also handy, and decades later, a treasure merchant accepts to dye and print on the white T and hats, how is this done?
The answer is simple, it still depends on thermal transfer technology!
Even print on the plastic, these are no problem, such as the letters on the keycaps of the computer keyboard, the low-end keycaps use screen printing, laser engraving process, etc., they are usually known for their low price, this technology is used in a variety of low-cost computer keyboards, after a long period of use, it will cause fading and wear, and the letters on the keycaps are often not visible.
However, the font printing process used in high-end keyboards is very awesome, and it is directly sublimation printing, which can ensure that the color will never fade before the keyboard is broken.
After decades later, the mechanical keyboard became the symbol of high-end keyboards, and most of the high-end keyboards are sublimation process printed keycap fonts, the king of the mechanical keyboard field: cherry, this guy from top to bottom, all series of products are sublimation process keycaps.
Since there is such a wide range of applications around the sublimation printing technology, Wang Zhengguo has no reason to let it go, and the Republic will soon become the world's top manufacturing power, and the garment manufacturing industry that has grown up on the southeast coast is a huge market.
As long as the sublimation/heat transfer technology is done, its profitability is guaranteed to make the manufacturer make a lot of money, and the sublimation technology has a vast market space, which is incomparable with other printing technologies.
Let's talk about the advantages and disadvantages of sublimation color technology in photo printing, not to mention, its king positioning is definitely the two brothers of hanging inkjet and laser.
Unlike water-based ink pigments used in inkjet and laser printing, sublimation uses solid resin oil-based pigments, which are not easy to fade by nature, and the life of photos is naturally much longer than that of inkjet and laser printing.
The longevity advantage alone is not enough, dye sublimation printing is said to be born to print photos, which is determined by how it works.
The sublimation printer mainly uses heat energy to transfer the pigment to the photo paper, and adjusts the different temperatures through the semiconductor heating element to control the color ratio and shade, so that he has the characteristics of continuous color gradation, and the printed image is as delicate and lubricated as a spray, which is especially suitable for delicate and delicate skin texture requirements such as portraits.
Therefore, in terms of photo printing quality, inkjet printers and color laser printers are really difficult to match in terms of color fidelity and reproduction of images printed by sublimation printers.
Not to mention the coating ability of the sublimation printer, which is its unique feature, after the photo is coated, not only its overall color feeling will be more bright and vivid, but also the coated photo also has waterproof, anti-oxidation function, in terms of preservation than the traditional inkjet printer out of the photo is longer, if the plastic seal, it is not a problem to preserve for hundreds of years.
Of course, the sublimation printer is not flawless, the high price is its characteristic, a set of equipment is usually about 10 times that of the inkjet printer, and even the consumables it uses are more expensive than the consumables of the inkjet printer.
The second disadvantage is that the printing speed is too slow and the work efficiency is low, because the product is a red, yellow, and blue three-color printing cycle, and one color is printed at a time. In this way, the paper has to go back and forth in the printing channel, that is to say, to complete a printing task, it needs to walk through the paper three times, while inkjet and laser printing often only need to go once.
In terms of environmental requirements, compared with inkjet or laser printers, sublimation printers have more stringent environmental requirements, especially sensitive to dust, and a small particle may seriously affect the printing quality.
There are many of the above problems, but this does not affect the use of sublimation printing, high price, low efficiency, high environmental requirements, but these problems are not unacceptable in the face of the exquisite imaging effect of sublimation printing.
Usually, sublimation printing is focused on professional fields and some commercial productions that require extremely high photo quality, and the original design intention was not intended to send it to ordinary people's homes.
The fact is that the three camera giants, including Moving Energy, Suo Dafa, and Poor People, have always been the top three in the production and sales list of sublimation printers, which shows the importance of sublimation printers to camera giants.
If Shuhang can make this thing, it can at least be regarded as a step closer on the road to a consumer-level optical giant, and future success can naturally be expected.