"Oh, I have a headache—" Jon Fairheimer grumbled as he sipped the black coffee in front of him.

Sean, the distribution manager opposite him, also shrugged his shoulders helplessly, and was about to say something when another sunny and cheerful voice suddenly interjected: "I didn't expect Jon, you also have a headache?"

Hearing this, Jon and Sean quickly stood up, "Boss-"

It was none other than Sid.

He walked over alone, in the distance

Sid waved his hand relaxedly, "Sit, sit, I'm just going to have breakfast." With that, Sid turned back and gestured to the waiter, who immediately rushed over.

"What do you want, sir?" ”

"Give me an Italian-style Full Breakfas, and the side dishes will be this, this, and this. Sid said after looking up and down.

"Okay, please sir later. The waiter made a note and turned away.

Then Sid looked back at Jon Fairheimer with a smile, "Why, my CEO was stumped for a day." ”

"Don't take me for garlic, Boss. Jon smiled wryly and took a sip of his coffee.

"What's wrong?" Sid turned to look at Sean, the distribution manager.

Sean then explained that it was the night before, Jon and the others held a party to communicate with movie theater dealers and official institutions in overseas countries.

At the party, in addition to Europe, the United States, and the countries and regions of the Pacific Rim, the official organization of a country on the other side of the ocean was also present.

Last year's summer "Harry Potter" was able to land in several Asian heavy-duty countries led by RB and the other side of the ocean through the "supernatural" Sony Pictures, and it also won a good box office result.

Although the other side of the ocean is still less than that of RB and other European countries, its rich public market still shows great attraction.

So in the mood of taking precautions, Jon Fairheimer and others still warmly received these guests from afar, but they ......

"It's just that the other party and what we imagined are really ......," Sean stopped when he wanted to speak.

"It's so far from what we imagined. Jon took over and said, "We talk to them about business data, they talk to us about social impact, we talk to them about family fun, and they talk to us about the differences between China and the rest of the world." In short, really...... Make your head big. ”

Seeing the headache expressions on the faces of Jon Fairheimer and others, Sid couldn't help but laugh slightly in his heart, although the market on the other side of the ocean after joining the WTO, with cheap labor and almost unlimited human resources, it quickly became a popular investment object in the global industrial community.

But at the same time, because of the arbitrary film censorship system with unclear rules and the undeveloped film market, overseas players such as Hollywood have always been quite cautious about it.

"You don't have to feel sorry for that now. Sid smiled faintly.

"Boss, you mean?" Jon Philheimer asked curiously.

"What do you think is the real reason why the film market on the other side of the ocean is not yet large?" Sid asked, taking a sip of the cappuccino he had just been served.

Several people around couldn't help but show thoughtful expressions, and finally Jon Fellheimer asked, "Is it because of piracy?"

In fact, the problem of piracy across the ocean is no secret to people in the European and American film circles, and even countries such as South Korea and Southeast Asia are also plagued by the problem of piracy.

In the general concept, countries with serious piracy problems will of course reduce the space for genuine entertainment products, but Sid shook his head, "That's not the case. ”

"Oh, why do you say that?" "Really?" "Is that so?"

Hearing Sid's words, everyone couldn't help but ask.

"Have you studied census data across the ocean?" Sid asked a seemingly unrelated question.

The crowd shook their heads.

"So, you're still not doing enough homework. Sid knocked on the edge of the coffee cup and said with a faint smile, although Sid was just in a ridiculous tone, but being pointed out in front of the big boss still made everyone a little embarrassed.

Sid went on to explain: "When we make movies, in the end, we are still customers, just like any industry does customer surveys, and we are no exception. ”

"For the market on the other side of the ocean, we don't need to look too complicated, simplifying the complex is king. In fact, for the other side of the ocean, the most important dividing line between modern and modern society is 'reform and opening up'. ”

"The two generations before and after the reform and opening up, that is, the two generations before and after the 1980s, are the objects we should pay attention to. ”

If you have ever been to a third world country, you should know that it is impossible for people who have experienced life and death difficulties to spend money on entertainment products. Because entertainment products, for them, are non-necessities of life. ”

"But if you don't have a new generation that has had this experience, it's completely different, and I'm talking about young people born after the 1980s, which is equivalent to our Y generation. ”

"The new generation who were born and grew up after the reform and opening up, they are born to live in a peaceful and stable environment, and at the same time they grow up and synchronize with the globalization of the Internet, which makes them more able to accept the trend of globalization in their thinking, so when the new generation led by them grows up, they have the right to control their own funds. ”

"They're going to be the main consumers across the ocean, and they're the mainstream audience we should really be targeting. Analyzing them, understanding them, and waiting for them to grow into the real mainstream of society is the right way to open up the other side of the ocean. ”

Sid's large words, although a little lengthy, made everyone in Fire Lion Pictures feel empowered, and Jon Philheimer couldn't help but exclaim, "Wow——, I've never seen the market and the audience in this way." ”

"So, the right time for us to enter is ......," while Sean, the manager of the publicity and distribution department on the other side, was still counting the time with his fingers.

"The earliest time is between 2003 and 2008, and from 1980 to 1985 when young people graduate from college. Sid said plainly and clearly, "But in my opinion, at least until the beginning of '08, the other side of the ocean will not show enough box office market capacity." ”

"After all, the population born in just one or two years is not enough to support a market, and five years is the minimum requirement. ”