Chapter 399: Acquisition

In August 1990, the People's Assembly of the GDR decided to annex the GDR to the Federal Republic of Germany, and soon after, the 1,100-page uniform terms of the contract were signed, which became the political hotspot of the year.

Under the guidance of Wang Zhengguo, Shuhang Optics really went to establish contact with Zeiss in East Germany, and also took advantage of the merger of the two Germanys in the context of the merger of East Germany, and the political and economic system of East Germany itself was not very stable, so Shuhang proposed a wholly-owned acquisition plan of 36 million US dollars.

There was almost no opposition, and the East German government immediately nodded in approval of the acquisition plan, and even gave another optical lens manufacturer in Jena, Meyer, as an add-on to Shuhang Optics.

As for the requirements, it is mentioned that Shuhang must ensure that the two companies cannot lay off employees within five years, and that the salary is not lower than the local average.

After Ding Yibo conducted a comprehensive inspection of Zeiss and Meyer Optics in Jena, he discussed closed-door decision-making with the senior management of the accompanying company, and finally agreed to the conditions of the East German government, and proposed on the spot that he would consider the production of the second-generation military goggles of Shuhang in East Germany to supply the needs of Europe.

The first generation of military goggles has been in production for seven years, and at that time, due to various reasons, the structure and materials have not reached the best, so after the breakthrough of Shuhang's optical-grade PC materials, the second-generation military goggles project was launched.

In the early days, the first generation of goggles chose the British to cooperate, but the guy's performance was not satisfactory, and the market of European NATO countries allocated to him has not had many orders.

For this kind of performance of occupying the pit and not, of course, Shu Han optics can not bear it, taking the opportunity of a new generation of goggles, directly choose to be put on the battle by the company himself, and now it is just in Jena, East Germany to establish a production line, which can be called "Shu Hang-Zeiss" company, after all, Zeiss still has a lot of people in Europe to recognize.

The labor cost in Europe is high, but that is mainly concentrated in the more developed capitalist camp, and the labor cost in East Germany is still far behind that of West Germany before 2000.

But then again, the German production of military optical products is definitely of excellent quality, at least the first impression is so, and it is much easier to enter the European market again in the future, not to mention that there is a large number of outdoor sports enthusiasts in Europe, and the civilian market is certainly not small.

The whole acquisition was very fast, the signing of the contract was almost at the same time as the reunification of Germany, and such a small thing, of course, was squeezed into the news by the overwhelming news of German reunification, so that almost no external forces have hindered the project.

In Jena Zeiss company, after Shu Hang became the owner, he was not polite at all, directly shot the CMOS optical sensor technology, and took out the company's fist product Tianshu 1, saying that I am very powerful.

These Germans, should use technology to directly slap the face, it is best to be able to directly confuse people, so as to make the other party completely convinced, although the current CMOS optical sensor technology is not as good as Jena company's film machine, but many people understand that in the film machine performance has been difficult to improve at the moment, the entire industry in the face of the rapid development of electron-optical sensors, elimination is only a matter of time.

People with vision will naturally be optimistic about this acquisition, after all, Shuhang Optics has a strong semiconductor integrated circuit development capacity behind it, as well as the Republic market, anyway, just from the current point of view, the Republic market is not small.

What's more, there are a lot of good things in the hands of Shuhang Optics, and it can master various autofocus technologies, which is also not available in East German Zeiss.

Now Zeiss has 100 years of experience in the development of optical equipment, as well as a brand that has been tested by history, but a history does not mean that there is a future, which has been reflected in the body of Zeiss in West Germany.

Looking back at Shuhang Optics, there are funds in hand, and it is backed by a broad market, and it has mastered the two most important technologies in the future of the camera industry, which is nothing more than a lack of historical heritage and experience.

There are radicals who can see the future development trend of the camera industry, and of course, there will be no less stubborn old-fashioned people, these guys stick to the film machine, think that the camera is the art of light and shadow, and has nothing to do with the electronics industry, and the idea of digital cameras is heretical!

Don't look at the fact that there are not many of these guys, but if they are not eliminated from the team, they will definitely have a bad impact in the follow-up, and these diehards obviously underestimated Ding Yibo's means, and as soon as the acquisition contract over there was in hand, the purge immediately began here.

If you are optimistic about the digitalization of the camera, then pull it out separately and focus on training, and go to the Shuhang headquarters in Chengdu in batches for training to understand the principle and design of digital cameras.

And for those die-hard elements who are stubborn, they are concentrated, and some of them are arranged to the military goggle project, which is a company anyway, and it is not considered a dismissal, and they change careers directly.

In addition to changing careers, the remaining part remained in the camera field, mainly responsible for modifying the detailed design of Pan Taikang's camera to make it more suitable for the Republic market, developing the last generation of 135 film cameras, using the bayonet standards and autofocus technology formulated by Shuhang Optics.

For this kind of last generation film camera, Ding Yibo's market positioning is to start the high-end brand image of "Taikang" camera, as for the shipment volume......

In fact, as long as you can guarantee that you don't lose money, then it's all completely worth it.

Moreover, before 2000, film cameras still have a last period of time to survive, Shuhang has the blessing of century-old Zeiss technology, and has autofocus technology, as well as the cost advantage brought by local production in the Republic, maybe in the era of film cameras, it can start to compete with Japanese cameras in advance.

Throughout 1990, Shuhang was actively integrating East German Zeiss to achieve the effect of 1+1 greater than 2, which is also the only company in the foundation system that has expanded on a large scale overseas.

Whoever made the family focus on civilian optical equipment, anyway, is not affected by any embargo.

Shuhang successfully completed the acquisition of East German Zeiss Company, and finally made up for the company's last shortcoming in the camera industry, and this acquisition has also become a classic case of domestic enterprises going global, which has been studied and interpreted by relevant departments.

The acquisition itself has also been highlighted by the state media, which is considered a successful example of Sino-German cooperation.

After that incident last year, there was a sharp decline in the domestic economic field, and the official urgently needed to reinvigorate the people, and Shuhang Optics was able to acquire the German optical giant, which just met the needs of publicity.

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