Chapter Seventy-Six: Top Angel
Hearing Garland's words, Victoria's Secret managers couldn't help but nod their heads, as the hegemon of today's modeling circle, IMG's influence and strength in the fashion and modeling circles are indeed qualified to say this.
"Also, in the case of archangels and angels, it's not just a question of winged and dream bras. Garland added.
"What do you mean?" asked Frida Janani, confused.
I'll answer that question. Victoria's Secret CEO Mark Lee stood up with a smile, and Garland also sat down.
"Our current new rules are actually adding a new, higher class - the archangels on the basis of the original. Mark Lee's succinct words made everyone nod.
Mark Lee then went on to say: "Being an archangel is not just about the right to wear a dream bra or a better catwalk position, but it means that our entire group will focus our resources on building a better career for them." ”
"Need ...... To this extent?" asked Todd Thomas.
"Of course. Mark Lee nodded, "Only then will we be able to attract better top models to the group, and it's not just about Victoria's Secret, it's about IMG." ”
Mark Lee's words made everyone suddenly realize that in the original history, Victoria's Secret, as a simple underwear business, on the one hand, could only "hug" the thighs of HF supermodels and supermodels to increase their exposure, but after all, they are just clothing companies, even if they invest too much in models, they will not have too many benefits.
But now, with the addition of IMG, Victoria's Secret Show will not only be an entertainment show to show fashion, but also a stage for IMG to attract and select top supermodels.
In this way, a complete chain of interests can be formed without unnecessary waste of resources.
On the other hand, in fact, in history, Victoria's Secret also engaged in the so-called "cultivation policy" for its contracted angels. Measures range from business training to direct investment.
Moreover, in the heyday of Victoria's Secret, these so-called "successful experiences" were also used by peers and economists as their successful experiences and models.
But also, it is that sentence, the original Victoria's Secret is just an underwear company, and its influence and resources are not enough to see in the entire North American business circle.
Originally, the triumvirate of the "Age of the Gods" - Gisele Bundchen, Tyra Banks, and Heidi Klum.
In addition to HF and Ji Niangniang, who is all-in-one commercially, the rest of Tai Ma and Hai Ma are actually commercial models who can't go to HF, but after they joined Victoria's Secret, they did usher in a turning point in their lives and careers.
Among them, Tyra Banks started the later famous "American Supermodel Competition" in 03, and because of this show, she became the "mother of supermodels" in the new century.
And Heidi Krum also started her own fashion show "Skywalk" a few years later, which became synonymous with supermodels in North America, incarnated as an entertainment celebrity and a symbol of the times.
But in fact, whether it is the success of Tai Ma or Hai Ma, it has nothing to do with Victoria's Secret.
Tyra Banks was originally able to start "America's Top Model Contest" because when she was an assistant in "Oprah Talk Show", she was appreciated by Oprah's producers, and then opened a talk show to test the waters before cooperating with C TV Network.
As for Heidi Krum's "Flyover", she later went to Weinstein's company alone and "negotiated" with Harvey Weinstein, a fat dead man, and won the resources and connections to produce the show.
Of course, the so-called "negotiation", what a good-looking female supermodel can "negotiate" with Harvey Weinstein, is naturally self-explanatory.
Therefore, the success of the so-called "Victoria's Secret Trium" is actually the result of their own "struggle", and the historical Victoria's Secret has no role at all.
Therefore, after the departure of these three symbolic figures, Victoria's Secret's catwalk performance declined sharply, and later the leading models they "cultivated" by themselves, not to mention compared with these three supermodels, even went out of Victoria's Secret's door, and there were no other certified passers-by.
Therefore, the first tone that Sid gave to Victoria's Secret model is that the main catwalk model in the future must be a top person with at least one director in HF and business, and the core members must be top HF supermodels.
"So, now I'll announce the initial selection of 'Archangel'. Mark Lee nodded and said, "Gisele Bundchen, Tyra Banks, Carolina Kokuva, and Angela Lindwo." ”
"The above four people are the first batch of 'archangels'. As soon as Mark Lee's words fell, there was a buzz in the conference room.
Although there are not many objections to these four candidates.
Whether it is the current HF and commercial double kill, Giselle Bundchen, who is in full swing, or Tyra Banks, who has opened up the situation in the TV circle and attracted more viewers from the wider TV circle, needless to say.
And Carolina, who became popular with HF on her debut, recently won the VH1 Model of the Year Award with the record of the youngest winner, and KK has been regarded by the fashion circle as the next Giselle.
As for her and Sid joining forces to attend the VH1 awards ceremony, the two were ambiguous, and they swiped a wave of KK's media exposure and public popularity, and everyone in the conference room said that "the puppets are very pure, and the puppets don't know".
However, even Angela Lindwo, who looks inconspicuous at the end of the list, is a top supermodel under IMG.
Although she missed the VH1 Best Model Award in '99 and 2000 in a row, it was a consecutive loss to supermodel queen Ji Niangniang and the second of the two gods, Carmen Keys.
Angela Lindwo is a failure.
So there is no doubt about these four candidates, but ......
"What about Heidi Krum?" asked a middle manager in the Propaganda Department.
As one of the Victoria's Secret models that she has focused on cultivating, Heidi Krum is not popular in the HF fashion circle, but with her super high emotional intelligence and
Therefore, within Victoria's Secret, there are also many of her "fans".
"Models who are not 'archangels' do not enjoy the resources of Victoria's Secret, IMG, and even the Fire Lion Group. Garland, CEO of IMG Models, added.
"Shh
They were not surprised by Heidi Klum's "relegation", but by the resources and strength that "Archangel" could enjoy.