Chapter 124: Well deserved, get back to the field
After the Christmas carnival, the market share of red and white machines jumped to more than two-thirds. Xiang Sunflower sent a congratulatory message: "I heard that the Paradise Arcade also accounts for half of the country. The name of the first person in the game is now well deserved. ”
couldn't help the joy in his heart, Lin Yi hugged his wife tightly and had a warm French wet kiss. Then he said happily: "I didn't expect that Time Magazine's Person of the Year would choose "Pac-Man" and let it be on the best-selling list for the second time." ”
"My classmates in our school originally guessed that Time magazine would choose Star Wars, but they didn't expect to choose a game character!"
"There is also the hit of "Star Wars", which led to "Space Invaders". I didn't expect the second outbreak of the two old games, which made the company too busy now. ”
Xiang Yanghua remembered something, covered her mouth and smiled for a long time, her eyes bent into crescents. At her husband's request, she shared the information: "I heard that there are a few classmates who have a long queue for Christmas promotions, but they can't buy a red and white machine. As a last resort, I had to buy two boxes of game cards and look at the patterns to comfort myself. ”
At this moment, Lin Yi was full of a sense of accomplishment, and his eyes were so smiling that he couldn't see a shadow. However, for those classmates, he can only say sorry: "It's a pity that the factory capacity can't break out again." Otherwise, sales will decline after the holiday, there will be too much vacant capacity, and production costs will soar!"
My wife has studied business for half a year, and now she can come up with ideas: "I heard that Heaven is in a hurry and there is a lot of demand. Memory supplier Mostek licenses the technology to both companies to meet your needs. Authorize when the market booms, and take it back when the market shrinks. You can both seize important opportunities and reduce investment costs, why don't you imitate them?"
Lin Yi expressed his understanding, and then explained the reason: "Using other people's capital to make money is indeed the future trend. But now is the period of monopoly, and we must enjoy the monopoly profits to the fullest. And the market demand, should not be fed too much at one time. Some people can't ask for it, so they can leave some thoughts. ”
The good news doesn't stop there, according to the marketing department, the Atari game console, which only sold more than 300,000 units, produced 600,000 units. Originally, there was a year-end promotion, and it was normal to stock up in advance. However, the recall incident caused the backlog of products to not be sold.
Faced with the possibility of huge losses, a fierce conflict broke out within Atari Company. Cantona, the CEO, put all the blame on Nolan and kicked the founder out of the company.
Lin Yi was very happy to watch this big scene. One enemy is solved, will the other be far away?
But this Cantona really has some means. After the expulsion of the technical director, Demolition Comet was immediately launched. After the game was released, it received rave reviews, and in the Warner system, it saved a lot of impression points for itself.
Lin Yi is not without irony: "As a professional manager, Cantona is absolutely qualified, and his ability to compete for merit is really perfect." Because according to the time calculation, the development of "Exploding Comet" must have been presided over by Nolan!"
He doesn't care about his opponent's affairs. But after trying it, I immediately approached the legal department: "Is Atari's new game an infringement of "Space Invaders"?"
Pence shook his head: "In our game, enemy formations appear. And the other party's game is scattered and randomly appears. From the code to the image, we identified it. If there is a lawsuit, the winning rate will not exceed 10%. ”
"Forget it. With regret, Lin Yi left the company and went to Apple.
At the year-end meeting, Chairman Steve Jobs announced: "Apple II has been a huge success, with a profit of more than $1 million this year. ”
Scott, the new CEO, politely emphasized: "Apple is tied to the Paradise order, which greatly reduces the cost of procurement, otherwise it would not make so much money." So here, I would like to give special thanks to Mr. Lin Yi. ”
From memory to displays, the purchase volume of Paradise Games exceeds that of Apple by a hundred times. So Lin Yi deserves this gratitude, but his words are encouraging: "Heaven has beaten Atari and has been upgraded to the first place in the market." Apple has no rivals, and hopes to dominate the PC market as well!"
Jobs looked over, he didn't speak, but his eyes were scrappy.
After the meeting, in a private exchange, Qiao Gang Leader couldn't help but ridicule: "Atari is my old club, and Nolan is my old superior." When Apple was in its toughest time, I went to seek investment, but he was sarcastic. Now Apple is growing by leaps and bounds, and Nolan is being evicted from the house. Hehe, I'd like to send out an invitation to Nolan to work here. ”
Everyone is in Silicon Valley, and they are all in the electronics industry, so the news spreads quickly. Jobs's words were a bit mean, but Lin Yi liked it very much.
He remembered poaching people in person, tricks behind his back, and confronting him in court! So when he went back, he first sent a job offer. If you don't find a place now, when will you wait?
Sensing her husband's cautious eyes, Sunflower questioned him: "What if Nolan agrees?
Lin Yi pretended to be generous: "My prime minister can hold the boat in his belly! Seeing that his peers are in trouble and unemployed and suffering at home, how can he not reach out and pull a hand?"
The girl wanted to cover her face: "I know what you think, when you see each other every day, Nolan will definitely be more uncomfortable." You're not worse than rotten, but worse than anyone!"
Lin Yi stretched out his big hand, held his wife's face, and pinched and then rubbed his cheeks: "After the Atari host was launched, VCS sold 300,000 units. At the same time, the red and white machine only sold 100,000. My husband was pressed uncomfortably, but now he is finally angry, you should celebrate with him!"
Sunflower did not admit defeat: "The smooth sailing of the past few years has made an engineer on the verge of bankruptcy a shining industry leader." is also an entrepreneur, Nolan's self-aggrandizement is very worthy of her husband's vigilance!"
"Hey, it's a good medicine again!" Although Lin Yi smiled bitterly, he still kissed his wife.
American Paradise is now a good news. But on the Asian Paradise side, Rodberg reported the results, but the situation is not optimistic: "Although a huge amount of money has been invested in publicity and marketing, RB's market share still has not exceeded 50%!"
Lin Yi was very patient: "Let's talk about the situation first." ”
"The first problem is that the RB market is very xenophobic. Sega and Nintendo, taking advantage of local companies, played the card of national rise and called for support for domestic goods. Many consumers, for the sake of national feelings, give up more excellent paradise games. ”
"Well, I see. The red and white machine is not produced by a joint venture factory, and Taidong Company is not willing to make a big effort, right? Ricoh has made a lot of money, and it should do a little more to let it promote RB cores more!"
After giving the instructions, Lin Yi frowned and asked, "If you don't achieve an overwhelming advantage, you can't blame it all because the enemy is too cunning, right?
Hearing the boss's reproach, Xiao Luo immediately changed his attitude: "Our host, the yield rate is not as good as that of Japanese products." And RB people seem to be particularly impatient with repairs. ”
"Don't think about changing customers! How to reduce the defective rate, improve product quality, and adapt to market needs is what we should do. Do you have a solution now?"
"When the red and white machine was developed, Kenichi Taguchi, who was recommended by Taidong, heard that he was an expert in quality management. In the international market, Japanese products can defeat American goods, which is inseparable from the quality advantage. ”
Xiao Daiming of the management center is presiding over the research and development of 'Walkman'. Lin Yi had no experts by his side, so he agreed to this suggestion.
However, he still reminded him: "I have heard that many RB experts are supported by consortia. Before inviting someone to inspect, be sure to sign a confidentiality agreement. ”