Shapiro wiped his eyes, that's right, the Neymar at the end of the first page is actually only 10 years old! And he hasn't entered any club yet, where did the boss find the intelligence network, this is too exaggerated.

Then, after the rectification, IMG immediately sent a team of sports agents to South America and Europe and other countries to Nugget.

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IMG covers all aspects of the sports industry – from top-tier sporting events, to lucrative event sponsorships, to celebrity client representation, and world-class sports training academies.

Leveraging their global resources, professional experience and deep connections, they are able to own, produce and manage many of the world's most prestigious sporting events, as well as provide a full range of services from individual to corporate clients.

And this is also the most coveted place for CAA, although the "historical" merger and acquisition of William Morris's Endeavor Elite did buy IMG, but Ali's entry was too late, and CAA has already cut the most lucrative football broadcast and other North American most profitable parts from IMG.

Although Ali later wanted to use IMG to produce new programs in basketball and rugby, he was limited to Endeavor Elite is only a film and television agency after all, so the new business of producing programs has not been smooth.

But this time, Sid and Fire Lion TV are taking the lead, and then teaming up with IMG Entertainment, an IMG subsidiary that specializes in entertainment production and sales.

IMG Entertainment is not only the world's largest independent producer of dramas, comedies, shows, fashion shows, documentaries and children's programs, but also has partnerships with numerous sports organizations and television outlets.

IMG and its subsidiaries TI, Darlo Smithson Productions, CSI Sports, Tiger Aspect Productions, Tigress Productions Ltd. and Nunet AG together make up the world's largest independent sports producers.

A leader in all types of media production, producing and distributing more than 11,000 hours of programming annually to 220 countries around the world, and more than 20,000 hours of radio programming.

"At present, we can be regarded as the best in the industry in terms of program production, but we can go further. Mark Shapiro said in high spirits.

"How?" asked Sid.

"We can partner with Big Ten Conference affiliate universities to enter into licensing agreements, marketing and ticket contract development, which will not only cultivate valued sports fans, but also identify future sports stars in the process, which in turn will energize our economic business. ”

The Big Ten Conference, also known as the Big Ten Conference, is a sports-centric American college league, which is equivalent to the Ivy League in the sports world.

With a total of one private university and thirteen public universities, this league is not only the premier sports university, but also the first level of sports league in North America, which can participate in the NCAA (North American Collegiate Athletic Association).

It covers sports ranging from football and baseball to ice hockey and basketball, as well as athletics, gymnastics, wrestling and more.

Shapiro's words made many people nod their heads again and again, and if the production of the program is to grasp the existing market, then starting with the university alliance can be said to be looking at the future.

Whether it is organizing events, program production, cultivating fans, looking for stars, etc., it can be regarded as a readily available and multi-tasking.

Even Sid couldn't help but nod secretly, "This strategy is good, besides, what is the most valuable, or most profitable content in North American sports today?"

Faced with Sid's undisguised question, everyone in the conference room couldn't help but look at each other, and one of the vice presidents of the sports department spoke: "Then it should be the TV broadcast of the four balls." ”

"Then we'll get the right to broadcast the big balls on TV. Sid smiled faintly.

As the name suggests, the four North American sports are ice hockey, baseball, basketball, and rugby, which are not only the four most popular sports in North America, but also have corresponding preferences around the world.

Needless to say, basketball is the most popular, and baseball is very popular in Japan, South Korea, and Australia in the Pacific Rim countries, and even the seemingly most inconspicuous ice hockey is a national sport in northern countries such as Canada.

Although football is the world's largest ball sport, if you can really get the live broadcast rights of the four major balls as Sid said, it will definitely surpass the broadcast revenue of football.

"Is this possible?" someone asked.

Even if only one of the four major balls gets the broadcast rights, it is quite an amazing achievement, not to mention that the broadcast rights of these events are in the hands of their respective leagues, whether it is the NBA, the NFL, and Major League Baseball, they have long-term partners.

Whether it's to tie up with them or snatch the broadcast rights from those with established interests, it's a difficult task to get to the sky, and as for getting all the broadcast rights to the four major events as Sid said, it's almost an epic achievement in the world of sports.

"If you don't even have the courage to try, then there's no chance of success in anything?" said Sid lightly.

"In fact, if you have to say it, it is not impossible, as long as you prescribe the right medicine, there is a possibility of realization. Mark Shapiro said with a slight smile.

"What do you mean?" "Is this possible?" "Let's talk big." ”

When everyone in the conference room heard Shapiro's words, they couldn't help but start talking, "Uhh

Sid then turned to Shapiro and asked with a smile, "Mark, what do you think?"

"We can look at these four events separately. "First of all, ice hockey, baseball and basketball, all three of which are currently being broadcast by their respective broadcasters, and it seems that there is no room for anyone else to get involved. ”

"But one of the benefits of their broadcasting rights is that there are no internal exclusivity regulations, and once they decide to switch to television broadcasting, then anyone can get involved. ”

"So for these three events, how to pry the timing is our biggest problem at the moment, and we have to start gathering intelligence and negotiating first. After all, if you don't even know the existing information and situation, you will definitely not be able to plan the next step. ”

"That's fine. Sid nodded, then asked, "What about football?"

"The problem in football is more complicated because of the NFL league in football, they have always traded inside. Shapiro replied, "So to get their television rights, you have to be a member of the NFL." ”

As soon as Shapiro's words came out, he immediately made a room full of people gasp, but Sid was still a little confused, "Then how do you become a member of the NFL?"

Shapiro turned his head to look at him, his eyes burning, "Buy a rugby team!"