Chapter 126: The iPod Debuts

"That's better than you little girl who has a bad stomach all day long," Britney said not to be outdone.

"Who said I'm too young?" Lindsay puffed up her chest unconvinced, fifteen-year-old Xiao Nizi still entered puberty, and most of the European and American girls were precocious, Lindsay's body already had a bit of a young and boiling little woman taste, which looked quite sweet and attractive.

"You ——!" Britney glared at Lindsay angrily, and then hugged Sid with a "grievance" look, "Sid, she bullied me." ”

Looking at Britney, who took the opportunity to get oil on Sid, Lindsay shouted unconvinced, "I want it too!" and pounced as well.

"I said you two, whoever is quiet, I'll accompany him on the weekend. Sid's faint words immediately quieted the two girls.

The trio turned their attention back to the computer screen, and Mr. Jobs' speech continued.

"Jonny and I led a small team that had been working a secret project. The Jonny mentioned here is Jonathan Jonathan Yves, the current chief designer of Apple.

"Anyone who knows me knows if I'm interested. Jobs' words made many Apple employees laugh.

"The device I'm going to talk about next is going to revolutionize an entire industry. Jobs's slightly unashamed words made some media people roll their eyes.

And Steve Jobs didn't pretend to be pretentious, "It's a music playback device. ”

There was an immediate buzz from the audience, with Apple employees looking at each other and whispering to each other, as well as media personalities exchanging ears.

Music player!?

Apple, a computer company, ran to develop a music Walkman?

All media people couldn't help but shine in their eyes, although they didn't know how Apple was doing, but this unexpected development surprised them.

After all, now the PC market has turned into a true red ocean. Since Sony's CD Walkman, with the gradual spread of MP3 piracy on the Internet, the Walkman market, which once made Sony the king of the world, is in chaos.

A variety of different brands and complex formats have made the Walkman market seem to have turned into a chaotic world of competition overnight, and this chaotic chaos has not produced any benefits to consumers.

Neither SonicBlue nor Sony, a small company, has come up with a product that can dominate the world. And the chaotic products and formats make ordinary users at a loss, and they simply can't enjoy music as well as before.

And the complexity of MP3 piracy websites also makes the MP3 format only popular among computer geeks. In addition, Sony and a number of record companies continue to denigrate the poor sound quality of the MP3 format for their own interests, which cannot be compared with CDs.

"OK, it's not too late to applaud later. Jobs made a self-deprecating joke before adding, "Because its symbolism is as important as its function." ”

"It's a, a tool of the mind. "Jobs's presentation was very conceptual, and he didn't start with the features and audience of the product without any frills or crudeness like other companies' product launches.

Instead, start with his goal.

"If you can touch people's hearts, you will do anything. Jobs's words were concise, but not simple.

Many Apple employees nodded slightly, and some die-hard fans began to get excited.

Although a group of media people have not been moved by Jobs's words, they began to listen attentively to Jobs's speech, and then, they discovered the charm of Jobs's speech.

"If I had to judge it, it would be so cool!" Jobs was so straightforward that many people in the audience laughed.

"It's a music player, it's a thousand songs in your pocket!" Jobs recounts word by word, his every move is full of special tones, and people can't help but be attracted to it.

"I'm going to introduce you to ...... It's an iPod!" As Jobs spoke, the word "iPod" appeared on the projection screen behind him.

There was applause, although it was not clear what Jobs was talking about, but Jobs's very tense explanation made the curiosity of a group of enthusiasts and media people be suspended.

At this time, no one at the scene realized the significance of this moment. And Sid, who was sitting behind the screen and watching the live satellite video, couldn't stop the surging chest in his heart.

“iMac、iBook、iPod。 Of course, Jobs knew that it was not enough to just say something, he had to explain it to everyone first, and then show it at the end.

"What is an iPod?" Jobs continued, "an iPod is an MP3 music player with CD-like sound quality and support for major digital music file formats. ”

As Jobs didn't say a word, different captions appeared on the projector behind him, and the iPod supports MP3, MP3-VBR, AV and AIFF formats.

"The biggest highlight of the iPod is that it can hold 1,000 songs. "Although Steve Jobs will introduce features and data, in the end, he will return to the most intuitive and impactful marketing points.

After that, Jobs dissected the audience one by one of the four options for listening to music.

The CD player, which costs 75 US dollars, can only listen to 15 songs, and the average song costs 5 dollars.

Flash memory, which costs $150 more than double, also has only 15 songs, with an average of $10 per song.

The Mp3-CD player, which costs 150 US dollars, has 150 songs, with an average of $1 per song.

Finally, there is the HardDrive hard drive, which costs $300 and can listen to 1,000 songs, with an average of $0.3 per song.

"And the last one is our choice," said Jobs, "and we have a project based on this concept, and this product is the iPod!"

Jobs then introduced the audience to three of the iPod's awesomeness – a 0.2 cm thick microhard drive, enough 5Gb of storage, and the storage capacity to support 1,000 songs based on that!

After these product features are introduced, the product introduction of the iPod is almost over, and the next step is the display session.

Jobs looked at Joanna Hoffman backstage seemingly casually, and she nodded, signaling that the preparation was ready.

So Jobs smiled and said to the audience, "So, before I officially show you the iPod, I would like to ask you to enjoy a few of our (Apple) specially created advertisements." ”

Then Jobs didn't explain much, but directly reached out to the backstage, and the lights on the stage were turned off and the projection screen lit up.

Everyone's attention was attracted to the stage, only to see an Apple logo gradually lit up, which was very appropriate to give everyone a transition time.

And then - One!To!Three!Four!

A loud male voice suddenly shouted, and the unexpected voice made everyone start, and they looked at the screen on the stage.