Chapter 109: Shockwave
Experts and scholars from all walks of life around the world have made complex analyses of the impact of 9/11, but in any case, there is no doubt that this is a super event with global implications.
Even in the short term, the enormous impact of the attacks on New York sent Wall Street and the financial community tumbling in response. After all, a secure external environment is a prerequisite for economic and financial development, both across the ocean and for North America.
When the European Union announced the use of the euro, the strongest rival of the dollar, why did the US imperialists just run to bomb Kosovo? And when Kosovo was bombed, it was not the small country that was really destroyed, but the euro.
As the so-called feng shui rotates, after the attack on New York, although North America immediately suspended financial transactions, but in the European market, the exchange rate of the euro still rose, and even a run on the dollar in a short period of time.
And this is truly intolerable for North America.
But back to Hollywood, for these listed companies, the biggest shock in the short term is, of course, the decline in stock value. And the most affected among them is none other than the official Hollywood No. 1 tyrant, AOL Time Warner!
Its stock price fell from a high of $60 to $34 due to the overall decline in the broader market.
You know, before the merger, Time Warner itself was a company that was more mountainous than Sony, riddled with big business diseases, and now the new company is even bigger and slumped under the continuous impact.
Two weeks after the attack, Jerry Levine simply attributed the company's share price drop to a terrorist attack.
Later, he had to admit what many observers doubted — that AOL Time Warner had not been able to deliver on the $11 billion in cash flow they had previously foreseen. That's a billion dollars to be exact.
This has caused AOL Time Warner's credibility on Wall Street to plummet.
And AOL Time Warner's chairman Steven Keys and CEO Jerry Levine are even more inseparable, and the entire company is also surging because of the decline in stock price, the evaporation of market value, and continuous losses.
After 9/11, Jerry Levine changed the most. He has publicly said that he has adjusted his focus as the number of shareholders has plummeted.
He told investors that he would spend a lot of money to rebuild "public trust" instead of just focusing on profits: "I'm the CEO, I have to do this, and I don't care what people say about my actions." ”
In fact, the implication is to admit that the new company cannot deliver on the profitability mentioned before, and the new company is quite unsatisfactory in terms of business and profit.
After Jerry Levine first tore his face, Steven Case's conflict with him became increasingly public, or it seems that the AOL Time Warner of a company, and the employees of AOL and Time Warner have also begun to compete more and more publicly.
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"Hurry up, you all give me some quickness! The meeting is about to start!" a department head of Fire Lion TV station quickly walked towards the conference room while urging him.
Today is the second day after the attacks on New York, and although Fire Lion is a private company and has not had the trouble of stock price fluctuations, the impact of the terrorist attacks is not only economic and financial.
On the second day of 911, executives of major Hollywood studios and television networks held emergency meetings to take all violent and bloody movies and TV series scheduled for the second half of the year offline or adjust their schedules.
And the fire lion is obviously not exempt from vulgarity.
"So, the biggest problem now is "Lost Season 2". Shirley Sandberg asked.
"So to speak. Old man Charles, the director of the TV department, rubbed his brows and nodded.
Although "Lost" does not have any bloody and violent scenes, no matter how you look at the background of the opening scene of the air crash, it hits the muzzle of the gun, even if there is no review by the North American version of the General Administration of Light, the TV station itself will not dare to broadcast it.
"Let's adjust a bit, Charles, do you have a plan?" asked Shirley.
"Yes, yes. Old man Charles nodded, took out a document and looked at it: ""Lost Season 2 has been postponed to May next year, and this year the schedule will be replaced with the new drama "Doctor House". In addition, Gordon Ramsay's "Hell's Kitchen", I think it would be better to be scheduled to start broadcasting next spring. ”
"In addition, the comedy and fairy tale drama in our new drama can be moved forward a little bit to the beginning of October. ”
"Yes, I have no objection to that. Shirley nodded, and then she looked at Philheimer, the head of Fire Lion Pictures.
"In the second half of this year, we only have one "Ghost Record 3", which was originally scheduled to be released on Halloween, and now our negotiation with AMC Cinemas is to adjust the schedule to be released during the spring break in March next year. Philheimer replied confidently and immediately.
Although in order to avoid the negative impact of 911 to the greatest extent, major companies have adjusted the schedule of movies and television, but after September, you can't put things in the movie theater of your TV station, so major companies still inevitably encounter a cold wave.
Even the previously powerful "CSI Crime Scene Investigation" fell suddenly under the cold wave, almost falling below 10 million ratings. As for other dramas, they have dived, most of the dramas with tens of millions of ratings have fallen to 7 or 8 million, and the tragedy of the TV circle is almost no less than that of the stock market.
The only exception is probably the current king-level American drama "Friends".
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"Well, yes, that's what I thought. Sid whispered to the other side on his phone, "Well, OK, that's it." You prepare and contact people first, but don't announce it yet, it's obviously not the right time. ”
Just as Sid was whispering something in the study, the sound of slippers coming from far and near, Sid couldn't help but put down his phone, "Nini?"
"It's me. Britney looked in, "Are you done calling?"
"Well, that's just the end. Sid smiled and nodded.
Then he saw a look on Britney's pretty face, "What's wrong?"
"Well, it's a bit of a thing. Britney said as she walked over, and Sid smiled and pulled her to sit down beside her.
"What's wrong?" Sid looked at Britney.
"My agent just called me and they said Vogue wanted to invite me to take a cover photo for October. Britney said.
"Vogue?Anna Wintour?" Sid chuckled, "and what do you think?"
"They said it was the best way to cheer everyone on, so, I wanted to do it, Sid. Britney replied with a firm look in her eyes.