On Friday, July 15, 2016, at 9 o'clock in the morning, in a residential office in Guitian Village, the university town, the Lituan Takeaway University Town team was reviewing the previous week and planning for the next week.

"Now that we are in the final exam stage, the demand for students to order takeout will be particularly strong, so the orders on our platform will increase a lot, correspondingly, the orders for eating will also increase relatively, but no matter how many orders are placed on other platforms, we must let the boss give priority to the orders of our platform to ensure the delivery experience of our platform, so that if the user experience of other platforms is poor, it will flow into our platform." The order on our platform has increased so that we can go and ask the boss to sign an exclusive, further squeezing the market share of Eatme in the college town, until we drive it out of the college town. Long Weilin, the person in charge of the Lituan Takeaway University Town, a tall and strong fat man, said to his subordinates.

"When communicating the company's requirements to the merchant, if necessary, you can threaten the boss by closing the store and punishing the store if the delivery is not up to standard. Did you hear that?" Long Weilin finally asked out loud.

"I hear you. ”

"I hear you. ”

"Hmm. ”

"I hear you. ”

Several of his subordinates responded.

Long Weilin nodded with satisfaction, and then continued, "This semester is coming to an end, and next month's task is to support the work of other white-collar colleagues, but this does not mean that we can breathe a sigh of relief from our work. Ensuring the steady growth of our market turnover, ensuring that our market share has a crushing advantage over Eatme, and expanding the number of high-quality exclusive restaurants in university towns are still the focus of our work, and we cannot give Eatme the slightest chance to turn around. ”

"In this regard, the heads of the three business packages of Guitian Village, Nangang Village, and Fulin Village have done a good job, and the transaction volume has increased by about 10% since the week, the number of exclusive ones is also steadily increasing, and the market share of Eatme is also shrinking. Commendable. Long Weilin said with a smile on his face. Several marketing managers unconsciously showed a praised smile when he said it.

"But. Long Weilin's face turned cloudy, and his voice became stern, "The transaction volume of Shigang Village's business package market has shown signs of falling instead of rising, and it is still a drop of more than 10%. Lisa Zhang, can you explain why your business package is in this situation when the entire college town is collectively rising?"

Zhang Lisha, who was named, was a short, ordinary-looking, fair-skinned young woman, I saw her face turn red, and she said, "Maybe other restaurants with business packages have wrapped the delivery scope of my business package, and their restaurants have robbed me of part of the number of orders......."

"Don't you have the right to regulate the ranking of restaurants? The restaurants that rank first in your area are all restaurants in your business package, and your reason is not valid. Long Weilin said mercilessly.

"......" Zhang Lisha said.

"My background shows that the market share of Shigang Village in your area has increased significantly, how do you explain this?" Long Weilin asked again.

"This, I visited a lot of merchants, and I didn't find that their orders for eating have increased significantly?" Zhang Lisha said aggrievedly.

"If you don't find a problem, you haven't found a problem, and if you don't find a problem, you should find a way to find a problem. Are you actually working? Do you feel that if your market share is high, you will be able to enjoy yourself every day without working? Every day, you go down to the market to find a place to rest and play with your mobile phone, and you will get off work at the end of the day? Shigang Village has taught you a clear lesson! The same is true for other people, if you don't work hard, others will soon surpass you. Don't look at us leading in college towns, sometimes going from leading to falling behind is a one-night affair. You never know what's going to happen to you in the next second, so at all times you give it your all. Long Weilin went from scolding Zhang Lisha to teaching a group of subordinates, and the office was quiet for a while, and no one spoke.

After a while, Long Weilin spoke, "Now, so people pick up their mobile phones, open the Eatme software, locate Shigang Village, and help Zhang Lisha find the reason for the sharp increase in the transaction volume of Eat? ”

Everyone silently took out their mobile phones, opened the Eatme software, and began to help Zhang Lisha find out the reason. Basically, the salesmen of several takeaway platforms have client software of each other's platforms on their mobile phones, which is all in order to better and faster grasp the situation of the opponent, so as to make some targeted measures.

"This order is really small, only more than 800 orders can be ranked in the front. Nangang Village salesman, a thin man with glasses said.

"Yes, the market share of Shigang Village is really bad, there are not a few in front of the thousands of orders, and a few of them are more than 2,000 orders, and they are still surrounded by stores in my Guitian Village. The salesman of Guitian Village said disdainfully.

"Anyway, how did they do it? Why can the restaurants of the Guitian Village business package be lined up in front of the Shigang Village business package, this is too messy. The salesman of Fulin Village said strangely.

"The authority of the salesman can't control the restaurant ranking, all of them have been taken away by the company, and their company's technology is also bad, and the natural ranking is messed up, so the page looks very poor. Zhang Lisha casually explained that she was looking at the data of the restaurant with a serious face, trying to find out the reason for the explosion in the transaction volume of Shigang Village, she was not as careless as several other colleagues, because when the board came down, it would only be her.

"Be serious, let's see what's wrong?" Long Weilin asked.

"No, the restaurant's monthly sales orders are not much different from the previous number, and may be relatively low. When I visited the merchants, they also told us that there were fewer orders for me. Zhang Lisha said with a frown.

"Background data is not faked. Long Weilin also frowned, unable to find a reason, he felt a little uneasy. He has not forgotten how the university town market was overturned! At the beginning, the university town market was far ahead, but they entered the market later, and they were able to defeat the market through a series of means, and they became the boss themselves! With the experience of eating and eating, Long Weilin is very sensitive to any wind and grass now.

"Can you pull out the list of restaurants that have grown?" asked Lisa Zhang.

"This has to be applied for, even if it is next week at the earliest. Most of the students will be on vacation next week, and there will be no use for eggs by then!" Long Weilin replied.

"Keep looking for the reason. Long Weilin said.

The others had to keep their heads down and search.

"Damn, what do you do with the salesman? These restaurants don't even have perfect pictures, so they dare to release them directly. The salesman of Nangang Village stabbed at him.

"Okay, you can be content, the market share is low, in the past, when Lituan Takeaway first entered the university town, these restaurant pictures were all on our own, how can there be a high market share now, the boss takes the initiative to put pictures, even if there are no pictures, our company will automatically match some pictures. It's not like eating, the market share is low, and the boss doesn't take the initiative to make pictures at all, and if there is no picture on it, it's bare and ugly. "The salesman of Fulin Village is a veteran employee and is very familiar with these situations.

"Don't be poor, keep looking. Unable to find the reason for a long time, Long Weilin's heart became more and more alarmed.

"That's it. Shigang Village has eaten a small number of restaurants, how does that salesman do things!" said the salesman of Guitian Village.

"Because many of them have been signed by me for exclusivity, they don't dare to eat them. Zhang Lisha didn't reply.

"Awesome my sister!" said the salesman of Guida Village. Zhang Lisha gave him a blank look.

"Damn, what did you eat this store is a good cow! The starting price is 50 yuan, and the delivery fee of 1 yuan is added, and there are more than 300 orders. Is it a store in your area?" said the salesman of Nangang Village suddenly.

"Which store?" asked Lisa Zhang.

"It's called a fast food restaurant, it's not open yet, it's closed. Have you been on our platform?" said the salesman of Nangang Village.

"It's a store in my area, not on our platform. Zhang Lisha said.

"Why?" asked the Nangang village salesman.

"Because there is no certificate. Zhang Lisha replied and clicked on the store.

There are very few dishes in the restaurant, only four, but each one has a high monthly sales, and each one has hundreds of monthly sales. However, this situation will not be put in her eyes, it is not surprising that some of the big-headed restaurants in her hands have monthly sales of thousands of dishes.

But if there are hundreds of monthly sales in a few days, it will be terrifying. She remembered that this store had been opened last weekend, and now it has only been five days, and the starting price is more than 50 yuan........

She was a little afraid to think about it.

"There are so many bad reviews, there are hundreds of bad reviews, most of them are complaints that are sent slowly, and a few are because the complaints are small and expensive. Nangang Village salesman said.

"Look at the date. When was the earliest bad review?" Long Weilin suddenly asked.

"Oh, I'm looking, it's this Tuesday, a customer complained that it took two hours to receive the meal. The salesman of Nangang Village took a moment, pulled the page to the bottom to see the date, and said.

"That is to say, this store in three days, sold out more than 300 orders, an average of 100 orders per day, the starting price is 50 yuan, but ordering three fast food will reach the starting point, three fast food will start at 60 yuan, and add 1 yuan for delivery, even if it is 61 yuan customer unit price, it is counted as 120 orders a day, and the transaction volume will be more than 7,000 yuan a day!" Long Weilin said the more stern his voice became, "Why is this store not on our platform?"

"As I said, it's not proven. Zhang Lisha whispered.

"But I ate it. Long Weilin pointed out.

"Maybe it's the store on the set of licenses. Zhang Lisha hesitated.

"I don't ask this reason, I just ask you, can this store be on our platform?" asked Long Weilin.

"Yes. Zhang Lisha replied categorically.

"Wait a minute, I'll go over with you to accompany you, I don't care if it has a certificate or not, I must be on our platform for this store!"