Chapter 802: Prepare to throw money
And now although Ju Hard is still the overlord of the PC operating system, with the emergence of the smartphone operating system, with the beginning of the development of smart phones, with the explosion of smart phone shipments.
Mobile Internet has gradually become the mainstream, which means that the monopoly of giant hard has been broken on the mobile terminal.
Even, even the strength of those mobile phone giants in the mobile phone operating system is stronger than the giant hard.
In fact, since the smartphone began to exert force, many media have sounded the alarm for the giant hard, saying that the era of the giant hard dominating the world is gone.
Then it also means that the first problem that restricts Feixin from going abroad no longer exists.
"Mr. Ye, now the number of smartphones in the world has exceeded 100 million, and it has begun to move towards 200 million, the future can be imagined to be the era of mobile Internet, so is it time for us to start going out of China?" Wen Baiqian looked at Ye Qiu and said.
Ye Qiu smiled noncommittally, looked at the others and said, "Do you think this is the same idea?
"Yes, the biggest obstacle to our Feixin globalization strategy is the giant hard and ICQ, now the giant hard can no longer affect the mobile terminal, so the biggest problem of our Feixin globalization strategy does not exist, which also means that the time is ......ripe," Vice President Zhang Long nodded and said.
"I support the globalization strategy ......"
Most of those present agreed with Wen Baiqian's view.
Ye Qiu shook his head and sighed, if he hadn't experienced the era of intelligent interconnection in his previous life, I am afraid that no one would believe that the instant messaging software with the largest market share such as QQ would be gradually replaced by the younger brother WeChat in the future.
Especially in terms of globalization, QQ in the previous life was far less good than WeChat.
In the previous life, in the era of smart phones, many people could not install QQ on their mobile phones, but most people would not install WeChat.
The usage rate of QQ has also been encroached upon by WeChat step by step.
Relying on Microsoft, it is known as the world's No. 1 instant messaging software, but after the advent of the era of intelligent mobile Internet, it has gradually withdrawn from the stage.
In its place is a new type of social software similar to WeChat.
And now because smartphones appeared a long time later than in previous lives, so far, there is no such thing as a climate-ready mobile social software, but this does not mean that this will be the case in the future.
"Minister Xu, when will the WeChat project be officially launched?" Ye Qiu did not answer this question, but turned his head and asked Xu Yuedao, the head of the product research and development department.
"It has passed internal testing, and plans to officially release the beta version next month. Xu Yue said.
Wen Baiqian frowned and asked puzzledly: "Mr. Ye, when it comes to the WeChat project, I have always had a doubt, that is, WeChat can be said to be a castrated version of Feixin, which is far inferior to Feixin in terms of function and other aspects, I don't understand, what is the significance of this software?"
"Yes, to some extent, WeChat can indeed only be regarded as a castrated version of Feixin, but don't you think that Feixin is a little too bloated for the current mobile terminal?"
"Although we have also launched a mobile phone Fetion, based on the mobile phone Fetion of smart phones, but in fact, you can't deny that the mobile Fetion is still an extension of the PC to the mobile terminal, while WeChat's is a pure mobile product, from the user's point of view, the overlap of the two products is not high, many users of the mobile Fetion are PC users, and WeChat is able to absorb more new users. ”
"As for globalization and internationalization strategy, there are many products that are the same as Feixin in the world, not to mention ICQ, there are many other similar products, but WeChat is a completely pure mobile communication software, but there is no climate. ”
"Mobile users, what they need is a new type of social software that is more convenient and concise......"
And the key is that although Fetion has no rivals in China, this is the biggest problem of Fetion's internationalization, because Fetion is easy to arouse the vigilance of other communication software giants, while a new software does not have this problem. ”
"The most critical problem is that Fetion was the first batch of software to be listed in the app store when the Dream Era mobile phone was launched, but the result was still inferior to ICQ. Don't say that this is because the promotion is not enough, this is not a reason, in fact, in the application store of the dream era mobile phone, although there is no explicit promotion of Fetion, but in fact, Fetion has always been implicitly promoted. ”
Therefore, although Feixin has not been widely promoted, in fact, Feixin's globalization strategy has failed. ”
"Don't think about why the app store doesn't take the bundle like Ju Hard and support Feixin exclusively, please note that Dream Technology is Dream Technology, Feixin is Feixin, and that is abroad not at home, and at the same time, Dream Technology cannot monopolize the global smartphone market like Ju Hard. ”
"Dream Technology can't sacrifice itself to fulfill Feixin. So everything has to look for the reason from yourself. ”
Ye Qiu's last words directly made Wen Baiqian and the others speechless.
In fact, because Feixin has become accustomed to being the king and hegemon in China, it is inevitable that there will be some undeserved pride and complacency.
But I forgot that although Dream Technology and Feixin are both Ye Qiu's companies, after all, Dream Technology and Feixin are independent of each other.
At the same time, why should Dream Technology sacrifice its own interests to fulfill Fetion?
If Dream Technology really adopts tough measures like Giant Hard, then the blow to the reputation and brand of Dream Technology will be huge, because Dream Technology cannot have an absolute monopoly like Giant Hard.
In fact, in the app store, although there is no explicit promotion of Fetion, but in many cases, Fetion is ranked in the forefront of similar software.
Unfortunately, Fetion has still not been able to open the door to the international market.
In fact, this is also normal, because in fact, whether it is ICQ or other instant messaging software, after years of development, they are now very mature products, in terms of function, they obviously have more geographical advantages than Feixin, because they better understand the needs of the masses in the market they occupy.
So Fetion really doesn't have any advantages.
……
A month later, Fetion Technology established a new subsidiary, WeChat.
And launched a new mobile social communication software WeChat.
At the beginning, although the launch of WeChat was strongly supported by Fetion and the promotion of the Dream Technology app store, the user growth rate was not high.
Of course, this is also relatively speaking, for other software, WeChat's user growth is already quite terrifying.
It's just that this obviously couldn't satisfy Ye Qiu, and it obviously didn't meet Ye Qiu's expectations.
This is still the case at home, let alone abroad?
Therefore, Ye Qiu waved his hand and was ready to start playing a big one, ready to use the simplest and most brutal method to quickly expand the influence of WeChat.