Chapter 471: Cooperation

"However, I think that Yixin can also cooperate with Mr. Ye. Pen, fun, pavilion www. biquge。 info" Du Shengnan said again.

"What kind of cooperation does Sister Du refer to?" Ye Qiu asked. But there was a vague guess in my heart.

"As far as I know, after QQ Mall was separated from QQ Group, it was renamed Tianxia Mall, and now it is also a wholly-owned company in the hands of Mr. Ye, right?" Du Shengnan said with a smile.

Ye Qiu nodded, sure enough, he guessed correctly, Du Shengnan played the idea of the former QQ Mall, the current Tianxia Mall.

"Yes, but, as far as I know, Yixin Electric originally opened an online flagship store in the world mall, I don't know what Sister Du said about the cooperation?" Ye Qiu was indeed a little surprised.

"I hope to reach a strategic partnership with Tianxia Mall. Du Shengnan looked directly at Ye Qiu and said.

"How to cooperate?" Ye Qiu became interested.

"Yixin Electric has become the exclusive partner of the electrical appliance category of Tianxia Mall. Du Shengnan said.

Ye Qiu's brows furrowed suddenly, but he didn't refuse at the first time, but was silent.

Du Shengnan didn't speak again, and the scene seemed a little quiet for a while.

"How do you define this exclusive partner?" Ye Qiu finally spoke.

"The classification of electrical appliances in the world mall is handed over to Yixin to do. Du Shengnan said.

"It can't be. Ye Qiu refused without any hesitation.

Maybe the current world mall can't be compared with the later generations, but Ye Qiu can't do this, in fact, Du Shengnan's idea is somewhat similar to the Yixun mall of Paipai.com in the previous life, or in other words, it is like outsourcing electrical appliances.

"Mr. Ye, don't be in a hurry to refuse, can you hear what my conditions are first?" Du Shengnan said with a smile.

Ye Qiu nodded and made a gesture of please.

Du Shengnan pondered for a moment and said, "If Yixin is willing to exchange 30% of the shares for 30% of the shares of the World Mall at a ratio of 1:1, what does Mr. Ye think?"

If you only calculate from the current situation, the market value of the world mall may not be comparable to that of Shang Yixin.

Yixin Electric currently has more than 200 directly operated stores and nearly 100 franchise stores in Huaguo, and its market value is much higher than that of the Tianxia Mall, which is still in the stage of development.

However, Du Shengnan is still willing to exchange the shares of Tianxia Mall with an equivalent ratio of 1:1, which is enough to see Du Shengnan's sincerity.

But Ye Qiu, who is well aware of the future potential of e-commerce, does not see it that way.

It's just that if Yixin joins the world mall, it will indeed have a lot of benefits for the world mall. This is also where Ye Qiu is in a dilemma.

In fact, although there are many electrical brands in the world mall to open stores in the world mall, the transaction volume is very low, on the one hand, because the era of online shopping has not really come, and on the other hand, because the electrical appliance manufacturers are not so important at present.

"Yixin has direct stores all over the country, and the after-sales system is also very perfect, if we can reach cooperation with the world mall, then the next step will be in the distribution and after-sales to the world mall electrical appliances to provide after-sales and electrical distribution, and so on. ”

"Online shopping, especially electrical appliances, I believe that Mr. Ye should understand that the biggest concern of the people is after-sales, although there are brand manufacturers to provide after-sales, but in fact, the after-sales service of the current electrical appliance brands is actually very lacking, even if there is an after-sales point, but it can never be compared with Yixin Electric. ”

Du Shengnan's words, Ye Qiu naturally understands that Yixin's biggest advantage is that it has a large number of stores, once Yixin can fully undertake the after-sales service of the brand electrical appliances of the World Mall, then it is definitely a huge benefit for the electrical appliances of the World Mall.

It's just that this alone is not enough for Ye Qiu to cooperate like this.

"It is possible to exchange shares, but the ratio should be changed to 1.5:1, and at the same time, Yixin can appear on the Tianxia Mall as a category other than the electrical category, and can be used as a self-operated store in the Tianxia Mall, but it is impossible to replace the electrical classification. Ye Qiu said.

"In fact, there is a comparison to highlight the advantages of Yixin, I believe Sister Du should be able to figure it out. ”

Du Shengnan's eyebrows furrowed slightly, and Du Shengnan said for a long time: "But in this way, it doesn't seem to be any good for Yixin Electric, right?"

Du Shengnan's original intention was to turn the electrical appliance classification of the world mall into the network electrical appliance mall of Yixin Electric, but if Ye Qiu said so, then Yixin Electric not only got the name of a self-operated store in the world mall, and an independent classification, it seems that there is no difference from the original online official flagship store opened in the world mall.

"Perhaps, but it is impossible for the world mall to accept Yixin's sole electrical appliances. Ye Qiu shook his head and said.

"We need to think about it. In the end, Du Shengnan did not decide immediately, but said that he would think about it.

"It's no problem at all, but I hope that Sister Du won't think about it too long, because, in the second half of the year, there will be a big move in the world mall, and at that time, if you cooperate again, it may not be the current condition in business. Ye Qiu said.

For the world mall, that is, the former QQ mall, Ye Qiu has not done too much interference, mainly because it is far from time yet.

In fact, Ye Qiu has always had a headache for the World Mall, and the current CEO of the World Mall, Ding Yuan, is not able to satisfy Ye Qiu, but for a while, Ye Qiu has no suitable candidate.

E-commerce is a very troublesome thing, and it is not so easy to find a suitable executor.

Ding Yuan was selected as a general among the dwarves after the separation of the world mall, but in terms of courage and groundbreaking, there are still some deficiencies.

But although Ye Qiu has been asking headhunters to help find candidates, so far there is still no suitable candidate.

……

After going back, Ye Qiu immediately learned about the development of Haixing Electric in the past two years, but what made Ye Qiu frown was that although Haixing Electric also began to enter small household appliances, in fact, it didn't seem to have made a big investment.

Small kitchen appliances such as juicers and rice cookers, although Haixing Electric also has them, both their influence and market share are far from being compared with those manufacturers who mainly focus on small household appliances.

This is also where Ye Qiu is embarrassed, because of the idea that he thought of in a flash of inspiration, ordinary small household appliance manufacturers, I am afraid that they may not have the courage to cooperate with Ye Qiu, and Liang Min of Haixing Electric is undoubtedly a very suitable candidate.

It is undoubtedly very difficult for you to ask a small household appliance manufacturer to spend millions of dollars to advertise.

Especially this product, such as blender, juicer, in fact, for ordinary families, it is still a light luxury, and ordinary families may not be willing to consume, but the market is actually still very large.

Therefore, if Haixing Electric can have a matching product, Ye Qiu believes that Liang Min will not mind taking out a few million to try.

For this reason, Ye Qiu also specially bought a juicer from Haixing Electric, but as a result, the effect was not satisfactory, which was also where Ye Qiu was entangled.