Chapter 91 Wang Tiezhu's shooting was amazing
When he arrived at the advertising department of Wang Tiezhu's company, the person in charge of the advertising department was actually Wang Tiezhu's nephew, according to Wang Tiezhu, his nephew was also a secondary school student who graduated from advertising. Pen ~ fun ~ pavilion www.biquge.info
Wang Tiezhu's nephew's name is not as strong as Wang Tiezhu's, called Wang Fa, well, in fact, the meaning is to get rich.
This doesn't matter, Wang Fa is very enthusiastic about Ye Qiu, Wang Tiezhu doesn't know Ye Qiu, but Wang Fa has heard of Ye Qiu's name, and he has some respect for Ye Qiu's past advertising creativity.
"Several of Mr. Ye's advertising ideas, our advertising department has also deliberately used them to study and study before, I didn't expect to have the opportunity to cooperate with Mr. Ye this time, especially Mr. Ye's advertising slogan 'I will never forget it for a lifetime', and the silence to Zhongye Bank is gold, which is really a classic. Wang Fa was very enthusiastic and authentic.
"Okay, let's show Mr. Ye the advertisement of our company. Wang Tiezhu was also a little surprised, he didn't know Ye Qiu that well, he didn't expect his nephew to respect Ye Qiu so much, but he had some expectations in his heart.
Wang Fa opens a video ad on his computer.
"Brain gold, a patented product, is particularly good for the elderly, prolongs life and anti-aging, delays memory loss and Alzheimer's disease, lowers blood pressure, lowers blood lipids, expands blood vessels, nourishes yin and replenishes yang...... I said yes after eating!"
Ye Qiu was stunned again, sure enough, the advertisement for health care products that cured all diseases was really strong.
Wang Tiezhu on the side said proudly: "What's the matter? Not bad, right? This is all what I came up with!"
Wang Fa blushed a little, he knew that this advertisement was copied by his uncle from an advertisement of another health care product company, and he was still proud.
It's okay if he says it in front of others, but who is Ye Qiu? That is known as the gold hand of the advertising industry, he feels blushing when he sees this advertisement, let alone Ye Qiu.
"Ahem, ahem, it's okay!" Ye Qiu said a rare lie with a clear conscience, isn't this Nima an advertisement that was commonly used in selling counterfeit medicines in his previous life?
There is only one word for Wang Tiezhu Ye Qiu: "Serve"!
"Mr. Ye, this advertisement is going to be placed around the Spring Festival, the prime time of Mango TV, I have already bought it, if you can produce a better advertisement than this advertisement, we will use your advertisement." By the way, Mr. Ye, what do you think, how about I invite a celebrity to talk about this advertising word? Will it work better?" Wang Tiezhu's confident look made Ye Qiu feel a little sore in his brain.
Ye Qiu was a little worried, which celebrity would be willing to do such an advertisement, it was a bit outrageous.
"Ahem, Boss Wang, listen to me first, if it doesn't work, let's talk about it?" Ye Qiu really didn't know how to answer this question, so he had to say.
"Done!" Wang Tiezhu nodded.
"My advertisement is actually very simple, basically just an advertising slogan, but it is sung. Ye Qiu said.
"Oh, by the way, I forgot that Mr. Ye is still a famous songwriter. Wang Fa said on the side.
"I'm going to probably sing a sentence for you to hear. Ye Qiu said.
"Sing it!"
"Yes, sing it!"
In the expectant eyes of Wang Tiezhu's uncle and nephew, Ye Qiu cleared his throat and began to sing the advertising slogan that had almost been engraved in many people's minds in his previous life: "I don't receive gifts during the holidays this year, I don't receive gifts, I don't receive gifts, I don't receive gifts, I only receive brain gold (pause) brain gold!"
Then, Wang Tiezhu was stunned, and Wang Fa was stunned.
"This ...... Is it over?" Wang Fa asked with a look of disbelief on his face.
Ye Qiu nodded with a little blush.
Wang Fa felt that he was wrong, very wrong, and he even had some doubts, was the person in front of him the rising star of the advertising industry that he knew? Is it Ye Qiu who came up with the classic idea that silence is golden?
This is obviously a guy who is even more unreliable than his uncle, okay?
Now it was Wang Fa's turn to have a pain in his brain, and he couldn't help but complain: "Mr. Ye, is this the advertising idea you want?"
Ye Qiu was a little embarrassed and said, "Yes, that's it." ”
When Wang Fa heard this, he almost fell down, he kind of understood what it meant to hear rather than see.
Suddenly, Wang Tiezhu slapped his thigh and made a crisp "pop"!
Ye Qiu and Wang Fa both looked at Wang Tiezhu at the same time, only to hear Wang Tiezhu blushing and saying: "Ah, wonderful, Mr. Ye, oh, no, Mr. Ye, you are worthy of being a cultural person, this advertising slogan is amazing!"
Now Zi Yeqiu is confused, and Wang Fa is also confused, what's the situation?
"This year's festival does not accept gifts, only brain gold is accepted! Isn't it? Brain gold, isn't the person who buys the most gifts? It's amazing, it's so creative, it's a good advertisement!" Wang Tiezhu looked at Ye Qiudao with a confidant look.
Wang Fa's face was almost green and said: "Uncle, I think it's better than our original advertisement......
This can be regarded as Wang Fa's helpless move, the previous advertisement, others have also used it, although there are some of them, but they can still keep some discipline, but Ye Qiu's advertising words, what is it.
Compared with the two, it is a shame, so it is better to lose a little smaller.
Wang Tiezhu slapped Wang Fa on the shoulder and said, "What do you know? You can't tell the difference between good and bad, right? This advertisement is a perfect match for our product." Teacher Ye, just use this!"
At this moment, Wang Fa especially wants to sigh, why are my eyes full of tears? Is it because, what is it, this advertisement is completely unreliable? What about good creative advertising? What about good classic advertising? What about new stars in the advertising industry?
"By the way, I have a lot of feelings when I listen to Mr. Ye singing, or else, you will sing this advertisement, Mr. Ye?" Wang Tiezhu looked at Ye Qiu again.
Ye Qiu's head is full of black lines, this advertisement is so bad, how can he sing it? Although this case is a classic, there will definitely be no less scolding, Ye Qiu is not so stupid.
"Ahem, let's let the dubbing do this, and this advertisement doesn't need a real person to shoot, by the way, Boss Wang, your advertising department, can you make animation?"
Wang Tiezhu looked at Wang Fa.
Wang Fa had a feeling of grief that was more than death, and nodded and said, "Simple animation can be done." ”
Ye Qiu nodded and continued to explain: "There are two people in the animation production, an old man and an old lady, the singing is dubbing, the two of them are animated characters twisting and twisting there, the character image is probably the kind of old man image that is more cartoonish, more cute, well, the old man wants to wear a suit, and the old lady wants to wear a wedding dress...... Can you do it?"
Wang Fa nodded expressionlessly, and then said, "Then I will order the technicians to do it." ”
However, in his heart, Ye Qiu's original talented image collapsed suddenly.
Wang Tiezhu is just the opposite, almost leading Ye Qiu as a confidant, he doesn't accept gifts during the festival this year, he only accepts brain gold for gifts, and he is direct and rude, which is exactly what he has been pursuing, cough cough!