"Since I've come to see Mr. Ye, these are naturally not problems. Pen & Fun & Pavilion www.biquge.info" Jiang Dong listened to Ye Qiu's words and said with a smile.

"Three million, it's not a problem, I brought all the contracts, and I can sign a contract with Mr. Ye immediately. Jiang Dong paused, took out another contract and said.

For Jiang Dong, three million is nothing, and besides, he believes that Ye Qiu will not talk about it and fool him with a random idea.

"Isn't Mr. Jiang afraid that I'm talking about it?" Ye Qiu said with some surprise.

"I'm really not afraid of this, because in my opinion, Mr. Ye's name is more than this price. Jiang Dong said with a smile.

"Then I hope the cooperation is pleasant!" Ye Qiu said with a smile.

"It was a pleasure to work with. So now, Mr. Ye can satisfy my curiosity, right?" said Jiang Dong with a smile.

"As I said before, the idea came about because of your company's advertising slogan for this product. Ye Qiu nodded, and then said with a smile.

"Advertising words?" Jiang Dong looked at Ye Qiu suspiciously, and Ye Qiu nodded with a smile.

"Mr. Ye wants to make a fuss about this advertising slogan?" Jiang Dong picked up the package of products, glanced at the advertising slogan, and asked.

"Not bad. It's this advertising slogan. ”

"Has Mr. Jiang heard about me and the writer going west at the Wenhua Conference?" Ye Qiu suddenly asked.

Jiang Dong shook his head, although he had paid attention to Ye Qiu, most of the time he paid attention to those advertising ideas, where would he pay attention to this Jiangdong?

"I don't know. ”

"At the Wenhua meeting, as soon as the writer Xiang Xi heard that I was Ye Qiu, he began to criticize my "First Close Contact", and as a result, I also took out Xiang Xi's work "Lost Color" in the description of the erotic scene to refute him, and Xiang Xi was stunned on the spot......

As a result, after the news came out, the sales of Xiangxi's "Lost Color" increased a lot in a short period of time, and the director of Hong Kong's famous salty and wet films also took a fancy to Xiangxi's "Lost Color" and wanted to buy the copyright to adapt the film. ”

And this was just an emergency, but in the end, the uninformed people thought that this was a play I performed with Xiangxi, the purpose of which was to help Xiangxi promote his work "Lost Color". ”

"Hehe, this is really ......" Jiang Dong couldn't help but laugh after hearing it.

Although this is not the case, but in the eyes of the people, it is so, whether it is or not, but the result is obvious, because of this matter, Xiangxi's "Lost Color" has indeed benefited a lot. Suffice it to say, if I did it on purpose, it would have been a good piece of marketing. Ye Qiu said with a smile.

"And the reason why I thought of cooperating with Mr. Jiang was inspired by this incident. ”

"Mr. Ye doesn't want me, or my company, to play a play with Mr. Ye, right?" said Jiang Dong in surprise.

"That's true!" Ye Qiu said with a smile.

"This ...... How to act in the play?" Jiang Dong didn't expect that his joke was really Ye Qiu's idea.

"This is going to start with the advertising words......" Ye Qiu then said his thoughts, Ye Qiu said, Jiang Dong's face became more and more strange, from the beginning of surprise, to crying and laughing, to thoughtful, and finally, when Ye Qiu finished speaking, Jiang Dong looked at Ye Qiu with the eyes of a monster.

It's not because Ye Qiu's creativity is not good enough, but because this strategy is too incredible, but after Jiang Dong thought about it, he was breathtaking.

If he was only curious about Ye Qiu's legendary deeds before, then at this moment, he admired Ye Qiu, at least such a marketing case, ordinary people would never think of it.

"Sure enough, he is worthy of being a creative master, an ordinary advertising slogan, but it can be used by Mr. Ye to the fullest, such a marketing technique is really unheard of. Koto exclaimed.

"Mr. Jiang is overrated, in fact, this model is not original to me, in fact, this kind of marketing creativity is not uncommon in foreign countries, my strategy is actually a kind of reverse hype, in China, in fact, there are a lot of similar hype, but the entertainment industry uses more. The reason why Jiang received a total of 3 million is because this case will first use my fame to attract the public's attention. ”

"As for other aspects, we need Mr. Jiang's cooperation, and the key to this idea is actually the basis for attracting the public's attention, and if we really want to achieve the effect we want, it is not enough, we also need Mr. Jiang to find someone to stir up this topic......" Ye Qiu smiled faintly.

Jiang Dong nodded and said, "I understand this." ”

In fact, Ye Qiu's creativity is very simple, that is, to stir up the topic through reverse hype, which can be said to be a common marketing method in the Internet era in the previous life.

Even in this era, in fact, in foreign countries, many movies and TV series, etc., have not used this method to achieve the purpose of publicity.

In fact, it is the same principle as achieving the purpose of publicity through scandal hype in the entertainment industry, but reverse hype is a double-edged sword, and you will hurt yourself if you are not careful.

However, Ye Qiu's idea will not have such a big negative effect, and I think this is also the reason why Jiang Dong was able to agree to it.

Of course, this idea, in fact, can also find a random person to act in a play with Jiangdong's company, but the effect will definitely not be so good.

But Ye Qiu is different, first of all, he is a celebrity, and he also has the reputation of an advertising master, which has a great convenience and contrast effect in hype.

Ye Qiu quickly received a reward of three million from Jiangdong.

The show is about to begin.

……

Lin Qi is a college student and a loyal fan of "First Close Contact", her first screen name on QQ is Qingwu Feiyang, and in her friend column, there are several "ruffian Cai".

Lin Qi knew Ye Qiu from "The First Close Contact", and then became a loyal fan of Ye Qiu, and she also liked the songs written by Ye Qiu.

Opening the computer every day, logging in to QQ, and logging in to Ye Qiu's website has become a habit for Lin Qi.

On this day, Lin Qi habitually opened Ye Qiu's website, browsed it, but found nothing new, Lin Qi closed Ye Qiu's website with some disappointment, and began to chat with her friend "Ruffian Cai" she met on the Internet on QQ.

At this time, suddenly a pop-up window appeared in the lower right corner of the computer.

QQ pop-up ads are not unusual, and Lin Qi doesn't care very much, moving the mouse to close the pop-up window, but when Lin Qi saw the content on the pop-up window, he paused.

Instead of closing the pop-up window, she moved her mouse and clicked on it.

Because the content of the pop-up window is related to her idol, the author of "First Close Contact", who created a miracle of brain gold sales, creative media, and the advertising genius who made QQ a blockbuster, the creative master Ye Qiu!

And the content is also very special, and it can even be said that it is a little incredible.