Chapter 100: Meet Ma Tengyun again

Ma Tengyun looked at the overwhelming news about creative media and Ye Qiu, he was shocked, remembering the previous meeting with Ye Qiu, at that time, Ye Qiu's words seemed to him to be completely unashamed, and Ma Tengyun had not paid too much attention to what Ye Qiu said in a few months. Pen Fun Pavilion wWw. biquge。 info

Even if Brain Gold created a sales miracle and was talked about by many people, Ma Tengyun only had a slight change in Ye Qiu, but Ye Qiu's conditions were still too harsh.

Ma Tengyun once thought that what Ye Qiu said would be the advertisement of brain gold in a few months, but now, Ma Tengyun was completely shocked.

If the sales miracle of brain gold is a classic case of advertising and marketing, then creative media is a complete creative miracle.

In just half a year, creative media was born, although there are sufficient funds to lay the foundation and venture capital financing, but the success of creative media is indeed a creative victory.

Ma Tengyun only understood at this moment that if Ye Qiu looked at it a few months later, he should be referring to creative media, because when the two met, it was when creative media had just begun to develop in a low-key manner.

In fact, Ma Tengyun is not short of money, and his investment in QAQ's advertising is no less than that of other instant messaging software.

In more than half a year, Ma Tengyun has spent millions of dollars on advertising alone, Ma Tengyun has always been very confident in QAQ, but the result is cruel.

QAQ advertises on the Internet and on major portals, although it is not that it is ineffective, but it is not satisfactory.

Ma Tengyun also put some advertisements in newspapers and TV, but the same effect was not very good.

At this time, seeing the infinite creative media and Ye Qiu, who was in the limelight, Ma Tengyun finally made up his mind to meet Ye Qiu again.

In fact, Ye Qiu has also been preparing during this time, as a person who has come from the Internet era, Ye Qiu knows that in the future Internet era, there are several things that are long-standing killers, and they are also things that Ye Qiu wants to get a piece of the pie in his plan.

One of the most important is instant messaging software, which is definitely a big killer.

Ma Tengyun's call came faster than Ye Qiu imagined, Ye Qiu was also paying attention to QAQ during this time, and Ye Qiu was relatively clear about the development status of QAQ.

"Mr. Ye, as the old saying goes, after three days, it should be impressive, and it is very suitable for Mr. Ye. Ma Tengyun said with emotion.

"Mr. Ma has won the prize. Ye Qiu smiled faintly.

"If I'm not mistaken, Mr. Ye told me that he would see it in a few months, just because he wanted me to watch the creative media thing, right?" Ma Tengyun looked at Ye Qiu and asked.

Ye Qiu smiled and said, "I just want to prove one thing, and that is that creativity can sometimes be very valuable. ”

Ma Tengyun nodded, looked at Ye Qiu and said: "Mr. Ye has indeed proved this, during this time, I have invested a lot of energy and money in QAQ, but the results are not good, in Mr. Ye's opinion, where is the problem? Is it because the advertising is not good?"

Ye Qiu smiled and said: "Advertising is certainly one thing, but I think the more important aspect is that there is a problem with Mr. Ma's company's qaq software itself. ”

"There's something wrong with the software itself?" Ma Tengyun frowned.

"Yes, I have tried Mr. Ma's software, indeed, in terms of function, qaq is more powerful than any instant messaging software on the market, which may be the biggest advantage in Mr. Ma's opinion, but in my opinion, this is also the biggest flaw. Ye Qiu said.

"Powerful, rich, isn't it good? How can it become the biggest flaw?" Ma Tengyun said with some disagreement.

Ye Qiu shook his head and didn't answer this question directly, but asked rhetorically: "Mr. Ma thinks that what function do people use the most when they use instant messaging software?"

Ma Tengyun didn't expect Ye Qiu to ask such a simple question, so he subconsciously replied: "Of course, it is the point-to-point interactive function of instant messaging software, chatting and communicating through instant messaging software. ”

Ye Qiu nodded and said: "Yes, this function is the foundation of this software, so does Mr. Ma think that in this regard, your company's software has any advantages compared with other instant messaging software?"

Ma Tengyun was a little confused, instant messaging instant information interaction is the most basic function of this type of software, and other instant messaging software also has, in this regard, what advantages can there be?

Although Ma Tengyun didn't understand why Ye Qiu asked this, he still nodded and said, "No!"

"So let's talk about what Mr. Ma thinks is a powerful advantage, why I think this is not only not an advantage but the biggest flaw. ”

"First of all, since Mr. Ma knows that the most used functions of this software are actually the most basic functions of this software, and those functions that Mr. Ma thinks are the biggest advantages, in fact, many people will not use them at all. ”

"Those powerful functions, integrated into this software, eventually led to, qaq, this software, first of all, looks extremely bloated in size, standing in the position of an ordinary user, if you let Mr. Ma choose, Ma will always choose a software that can be downloaded in just a few minutes, or choose a software that can be downloaded for several hours?" Ye Qiu asked rhetorically.

"This ......" Ma Tengyun was speechless, he suddenly found that, as Ye Qiu said, at this point, it was indeed powerful but became a disadvantage.

Because of ordinary people's networks, it is impossible for the network speed to pull a fiber of hundreds of thousands or even millions a year like in Ma Tengyun's company.

This also leads to the fact that it takes a long time for ordinary people to download this software.

"Secondly, aside from the problem of slow downloads, I have used the Qaq of the head office of Ma, and I found that because there are too many functions such as email, network hard drive, etc., too many functions make me feel very cumbersome to operate. ”

"Because these functions are just incidental functions, many people, many times, may not use them, but because of these things, it seriously affects the user experience. ”

"So, Mr. Ma, the top priority is not to develop more features, but to slim down QAQ. ”

Ye Qiu said this, and stopped, the reason why QQ in the previous life was able to stand out from many instant messaging software is not because of how powerful its functions are, but because its interface design is very reasonable, the user operation is simple, and in general, it wins in the user experience.

Of course, what Ye Qiu said, on the one hand, is because, these things are the most basic, if Ma Tengyun can't even listen to this, then Ye Qiu will not choose to cooperate with Ma Tengyun.

And these things are not profound things, Ye Qiu will not worry, Ma Tengyun regretted it, because, these things are just the basics, Ye Qiu can say it to Ma Tengyun, and naturally it can also be said to other instant messaging software people.

"Mr. Ye woke up the dreamer with a word, it's ridiculous that I have always been complacent with our powerful functions, but I didn't expect that the biggest failure was actually these functions that I was proud of. Ma Tengyun was silent for a long time before he sighed.

Ma Tengyun has always focused on enriching the functions of instant messaging software, because he thinks that this is their software, which is different from other instant messaging software's biggest advantage, but after listening to Ye Qiu's analysis, Ma Tengyun suddenly realized.