Huhai University, women's dormitory.

"Huihui, did you ask your one, can you help me buy a spirit bracelet? ”

Xu Linghui frowned and replied, "What am I? That's my high school classmate." He's a busy man right now, so how can I bother him with such a trivial matter? Doesn't that mean they can also order it on their company's website?"

"Dandan, didn't your knight buy it for you?" said another chubby girl in the room.

Dandan said angrily: "Don't mention it, this guy has a brain, I asked him to buy it, he actually said not to buy a miscellaneous brand that is not famous, Apple just released a new health bracelet, and he wants to buy that one for me, which makes me angry."

So, I'll stay in my dorm tonight on Christmas Eve and let him get drunk alone. ”

"I just read the evaluation on the Internet, and some of the trial winners said that the Lingyu bracelet has exploded Apple bracelets and other smart bracelets, which can be called the king of bracelets. Another girl with glasses who was sitting on the bed looking at the computer said.

Dandan sighed and said, "Who says it's not? Xiaowen in the dormitory next door is lucky, she won a prize in an online promotion event and got a guardian version of the spirit bracelet.

After only wearing it for two nights, the whole person was radiant, the skin was much better, and the small pimples on the face were gone. ”

After speaking, Dandan walked to Xu Linghui's side, stretched out his hand to hug her, and said, "Okay Huihui, you can help, no matter what, he is also your high school classmate, as long as you bring it up, he will definitely agree to you." ”

Before Xu Linghui could speak, the glasses girl on the bed suddenly exclaimed, "Oh my God!

"Xiao Jing, what's wrong? There was some resentment in Dandan's tone, and Xiao Jing interrupted her to make a request to Xu Linghui.

Xiao Jing said loudly: "Huihui, your high school classmate is the rhythm of becoming a god!

Another fat girl asked ignorantly, "What is Riemann's conjecture?"

"Fat Di, you're really only interested in eating. The Riemann conjecture is one of the seven major problems in the mathematical community, which was claimed to have been proved by an old mathematician in Yilun earlier this year, but the mathematical community did not recognize it. ”

Xu Linghui had already hurriedly turned on his computer and started searching.

Just typing in the words "Riemann conjecture" to search, she saw a series of news being searched out, and most importantly, she found that at this very moment, Huhai TV was broadcasting an exclusive interview with Tang Chuan.

Tang Chuan was explaining how he proved the Riemann conjecture.

Xu Linghui hurriedly clicked into it and soon played this live video.

Huhai TV has obviously been carefully prepared, and the audience at the scene is not an ordinary melon-eating crowd, all of them are teachers from the mathematics departments of various universities in Shanghai.

Zheng Huaiming, President of Huhai University, Zhao Jingshen, Dean of the Department of Mathematics, and Professor Hua sat on the guest seats.

Through projection, Tang Chuan confidently narrated the entire proof process, and when the projection screen finally stopped with a functional slide written on it, his explanation was completed.

The audience below began to ask a series of questions, some of which were very sharp, but Tang Chuan answered them one by one with a smile on his face.

Zheng Huaiming smiled from ear to ear, this TV interview was organized by Huhai University, although the scope of the problem was limited, but there was no restriction on the specific problem, and President Zheng was of course happy to see that Tang Chuan could deal with it freely.

What is a genius, this is!

At the beginning of December, when Tang Chuan handed him the paper proving the Riemann conjecture, he felt a little incredulous, but when Tang Chuan told him that the paper had been sent to several authoritative journals in the world of mathematics at the same time, Zheng Huaiming was in full swing.

In fact, throughout the previous November, Zheng Huaiming was already snickering, and a large number of well-known mathematics and computer magazines contacted Huhai University to verify whether Tang Chuan was a freshman.

The reason is very simple, Tang Chuan has already had eleven papers accepted and published in various magazines, which means that a new star in the scientific and technological world is rising.

Sure enough, after all the teachers of the Department of Mathematics worked overtime for three days and three nights to verify it, it was confirmed that the method proposed in Tang Chuan's paper to prove the Riemann conjecture was completely feasible, that is, this proof was correct.

The most amazing thing about the teachers of the Department of Mathematics led by Professor Ling Hua is the functional formula designed by Tang Chuan, which makes the proof of the Riemann conjecture simple.

And this functional proof process can be proved by anyone who has a complete grasp of advanced mathematics.

Such an impeccable proof method made Zheng Huaiming unable to wait for the replies of those magazines and periodicals, so he immediately started the propaganda work.

The live TV interview was broadcast the day after Tang Chuan's paper proving the Riemann conjecture was published in a number of well-known magazines.

The host appropriately asked Zheng Huaiming about Tang Chuan's study at Huhai University, and Zheng Huaiming immediately talked eloquently, blowing the reform of the academic affairs of Huhai University under his leadership.

Fortunately, the host knew the theme of this interview and promptly returned the focus to Tang Chuan again.

"Tang Chuan, I heard that you have started a business, what makes you think that starting a business in the sea is more important than engaging in academic research?"

"For me, starting a business in the sea will not affect my scientific research, and even the scientific research results I have achieved so far are all researched in order to develop products after I plan to start a business.

"Oh, is it possible that the solution of such a purely mathematical problem as the Riemann conjecture is also needed in your product development?"

"Of course, in fact, the Riemann conjecture is very important to the algorithm of the computer security verification system, and if the Riemann conjecture is wrong, it means the collapse of the existing computer security verification system, so I can't let this kind of thing be left in an unknown state. ”

"So you started proving the Riemann conjecture?"

"Of course not, I still know what the Riemann conjecture means in the math world, after all, I'm not a dumbfounder (audience laughs). ”

"What made you decide to do this?"

"This is thanks to my high math teacher, Professor Hua Qingming, who encouraged me to say that the Riemann mathematician, who tried to prove the Riemann conjecture this year, said that he was old and had the courage to risk his own disgrace to prove it. As a young person, you don't have any prestige, so why don't you have the courage to do it?"

In this way, without Professor Hua, we would not be able to see the process of this wonderful mathematical problem being proved today, and of course, we would not be able to see this functional formula named Down function by the foreign mathematical community. ”

"So to speak. ”

"You just said that you need to make this proof when you are researching a product, and the Riemann conjecture involves computer security verification algorithms, so can you tell us about your company's product?"

Tang Chuan gestured to switch the projection screen, and then said: "The product I want to make is a system, which will gradually be presented to the world, it has a computer software part, and a hardware part.

Just today, my company's first product, the Lingyu bracelet, has been put on sale. What is now presented on the projection screen is the spiritual bracelet, which will bring people a new health experience.

It's a mobile medical examination department, I'm sorry, the regular medical examination business of the hospital can be canceled in the future, here I apologize first. (Audience laughs)

It is the guardian of the end of sub-health, allowing the wearer to enjoy the pleasant feeling of physical and mental health.

I think it's ushering in a fascinating new era of wellness. ”

The host looked at the prompt in his hand and asked again: "Tang Chuan, I just received a prompt from the director, saying that your spiritual bracelet has been sold out in the two major online shopping malls.

The offline Caoyitang chain pharmacy, according to our telephone consultation, has also been sold out. How many of your company's spiritual bracelets are on the market in the first batch, and when will the next batch be available?"

Tang Chuan smiled slightly, this situation was not unexpected by him, because this was the hunger marketing method that Qin Cheng strongly recommended to adopt.

Overall, due to the company's lack of fame, although a lot of money has been spent on TV advertising and Internet advertising, the overall advertising effect needs a certain amount of time to spread.

The company's Lingyu bracelet from the design to the production and then to the market, the whole process time is very short, and this advertising time is not enough.

Adopt the hunger marketing model to reduce the number of the first batch of products, so that the first batch of users become demonstration users, and play a better role in word-of-mouth fermentation.

In fact, the production line designed by Tang Chuan himself can easily ensure a monthly output of 2 million, and the second production line is also being quickly replicated and set up, and it will soon be put into use, and the production capacity will not be a problem.

Therefore, Tang Chuan said to the camera: "Since the process from the completion of product development to production and listing is not long, our first batch of stock is only 500,000, and we choose to start selling at 0:00 today, hoping that it can be used as a Christmas gift."

Three days later, our second batch of 1.5 million products will be on the shelves, so consumers don't need to be in a hurry, they only need to wait for three days. It doesn't matter if you can't catch up with Christmas, you can use it as a New Year's Day gift. (Some viewers laughed)"

The host looked at the prompt and asked: "I heard that the spiritual domain bracelet is divided into three grades: low, medium and high, and the prices are 698 yuan, 1598 yuan, and 2998 yuan respectively, is there any functional gap between these three grades?"

Tang Chuan explained: "Because the spirit bracelet has an epoch-making innovative function, it contains countless efforts of our R&D personnel.

Our spiritual bracelets are not divided into three grades: low, medium and high, but into popular version, guardian version, and limited edition.

The Guardian Edition adds the function of eliminating sub-health conditions compared to the Limited Edition, and the Limited Edition adds a limited security protection function on top of this.

In short, no matter which version, it brings people an unprecedented health experience. ”

The host smiled: "It seems that you have strong confidence in the functions of your products, so I want to ask, what do you think the current Xiaoliang bracelet, which has the largest sales of bracelets, and Apple's smart watch, will have an impact on the sales of Lingyu bracelets?"

Although the host asked this question with a smile, Tang Chuan clearly felt the other party's intention to increase the smell of gunpowder on the topic.

But that's exactly what I want to say to users, as for competitors, are they opponents?

Tang Chuan said: "Host, I want to make it clear that although the spiritual bracelet is also called a bracelet, it is completely different from the existing bracelet products.

For example, the first generation of mobile phones is called mobile phones, and everyone calls it Big Brother, and the second generation of mobile phones is digital mobile phones. Are they comparable to today's smartphones? Even though they're all called mobile phones. ”

"You mean, the spirit bracelet is equivalent to a smartphone, and the current bracelet is equivalent to a second-generation digital phone?"

"No, they're just the Big Brother equivalent. Essentially, in addition to providing heart rate and blood pressure measurements at rest on top of the watch's functions, they may also provide some calorie values for exercise consumption. Of course, these figures are not yet certain whether they are absolutely accurate. ”

Some people in the audience felt uncomfortable with Tang Chuan's words, and felt that Tang Chuan was a little crazy at a young age, so he immediately raised his hand and wanted to ask questions.

The host's eyes were sharp, and he immediately said: "It seems that some people in our audience disagree with Tang Chuan's statement, let's hear what he thinks." ”

The host motioned for the staff to hand over the microphone, then walked over and asked, "May I ask this audience, what is your problem?"

This is a middle-aged man with black-rimmed glasses, he pushed his glasses, and then said: "Tang Chuan, I want to remind you of the fact that Apple's AppleWatch currently occupies 60% of the market share of smart watches, and smart bracelets also occupy the second place.

The small grain bracelet is currently the world's largest selling smart bracelet, and the small grain bracelet released this year alone has sold more than 10 million in three or five months.

Your Spirit Domain bracelet has just been launched, and you have depreciated the products of the two major competitors to nothing, isn't it a little too arrogant?

Although you have just proved the Riemann hypothesis, solving mathematical puzzles is very different from competing in business. ”

Tang Chuan smiled and said, "Thank you very much for the reminder from this audience." However, I suppose you say so, you must not have used our Spirit Realm bracelet yet.

It's like if you go back to the late 80s and you tell the guy with Big Brother that there are products like smartphones that will make Big Brother obsolete, he doesn't believe it.

Again, back in the days before smartphones, no one believed that Nokia would collapse with a bang. So, I don't need to explain to you, give you a suggestion, buy one of our spirit bracelets, you will feel worth having for a lifetime. ”

The host said in a timely manner: "Ladies and gentlemen, today we are fortunate to witness that Tang Chuan, a young mathematician in China, has completely proved the Riemann conjecture, one of the seven major problems that have plagued the mathematical community for many years, which is a major contribution of Chinese mathematicians to the development of mathematics in the world.

Our young mathematician is still a young entrepreneur, and his company's spiritual bracelet is also an epoch-making product, let us wish the spiritual bracelet a big sale! Thank you, and we'll see you next time. ”

After watching this video, Dandan first called out and said, "Huihui, listen, it will take three days for the Spirit Domain bracelet to arrive, you hurry up and call Tang Chuan and help me ask." ”

Xu Linghui hadn't recovered from Tang Chuan's achievement in proving Riemann's conjecture, and was shaken by Dandan a few times before he said, "What are you shaking me for?" Didn't you listen to Tang Chuan, the 500,000 spirit bracelets have been sold out? Now ask him, he doesn't have either. ”

"You're stupid, if it's sold out, he'll definitely keep some in the company in case you need it, right? ”

"This interview was broadcast live just now, and he must be busy on the TV station at this time, even if he has to make a phone call, he has to wait for the right time. ”

Fat Di hurriedly said: "Huihui, if you call Tang Chuan, remember to buy one for me too, I want to guard the version." ”

"Huihui, Huihui, and me, are also guardian versions. ”

Dandan glanced at the two of them and said, "Wow, when I asked Huihui, you two didn't help, Huihui agreed, and you two came to join in the fun." Huihui, I want a limited edition. ”

At this time, it was also very lively in the boys' 306 dormitory, and from time to time someone knocked on the door and came in, asking Qin Qinghe or He Zhiwei, Mo Chuan and others to help buy a spiritual bracelet.

The three of them originally thought that there was no problem in helping, and they were also helping Tang Chuan sell products. However, after watching the live TV broadcast, I heard that the supply would be resupplied in three days, so it seemed that there was no need to bother Tang Chuan.

"I know that the third child is only eight buckets, but he is too perverted, Riemann conjecture can be successfully proven, how do you say his head is long?" He Zhiwei sighed.

"How can I never be like you, who can only play games......" Qin Qinghe said leisurely.

"Hey, what are you talking about? It seems that you can only play games, and I haven't seen you pass the intern assessment of the third company last time. He Zhiwei sneered.

"Why are you two talking and pinching it while you're talking?" Mo Chuan persuaded.

"Boss Mo, you have mixed into the third company, and you have eaten and drunk spicy food, but we can only watch it. He Zhiwei said.

"Who told you not to learn C language well on your own, and your programming ability is not up to par, so naturally you can't enter the third company as an intern. In the future, play less games, learn programming well, and according to the development of our company, we will definitely need interns. ”

"Boss Mo, this spirit bracelet is really sold out, why didn't you even buy a copy first?"

"I don't know, our R&D department doesn't know about this, it was decided by Mr. Qin and the people in the sales department, maybe they have their plan. ”

++++++++

Kyoto, Koliang Headquarters.

"Sold out?500,000 stocks sold out in less than a day?With such a strong opponent, didn't anyone in our marketing department even think about buying one of their products and coming back to study them?" Rebus looked at Wende, the person in charge of Xiaoliang bracelet products, and asked in surprise.

"We initially thought it was just a new brand, and it wasn't until their ad was broadcast on CCTV that it didn't get noticed.

After researching their advertisements, they found that there were many innovations, and they wanted to buy their products, but both online stores and their own official website were sold out.

They should also use hunger marketing, not that they are really out of stock.

500,000 sounds like a lot, but this is the Caoyitang pharmacy outlets spread in two major online shopping malls and 20 first- and second-tier cities, so there are not many in each city.

Of course, this time it was indeed our marketing department that was negligent. ”

Rebus looked at Wende and said lightly: "It seems that after you seized the first place in the market, the whole team was slack.

Their advertisements have been running on the Internet and on David TV for a short time, right? Don't you even know anything about their product advertisements?"

With an apologetic expression, Wende said, "We are indeed a little lax. In fact, at the beginning, some people saw their product advertisements, but subjectively thought that their advertisements were too exaggerated and felt that they were false, so they did not pay attention to it. ”