Chapter 1567: Acquisition of Converse

Wade, one of the post-Jordan Haode point guards, nicknamed "The Flash", may not be as well-known as Kobe Bryant or James, but his strength is definitely in the top 5 in the league. Such a person only gets an endorsement fee of $120,000 for three years, which is too little and too little. Not up to its worth. In Lin Feng's view, the price should be as little as $80,000 for 7 years.

However, to Lin Feng's surprise, Wade actually refused. When Yao Ming and James were willing to agree to be their signed spokespersons, Wade would actually refuse his 7-year $80,000 contract and choose to continue to execute Converse's contract. This was absolutely unexpected for Lin Feng.

"Boss, I was unknown at the beginning, and Converse chose me, so I am willing to fulfill the contract with it. When the time comes, I will consider my boss's company. Wade stood up and bowed slightly.

Lin Feng was helpless, waved his hand, and motioned for the three of them to leave.

in the aisle.

"Dwyan, you are crazy, you actually refused such a generous contract from the boss, 80,000 yuan for 7 years, which is 5 times your previous advertising contract. That's $80,000!" exclaimed James.

In James' opinion, if it were him, he would definitely choose to sign. After all, $120,000 for 3 years and $80,000 for 7 years are really worlds apart. He felt that his friend was really a bit funny.

Yao Ming also had the same color on the side. In his opinion, the boss's contract is rich enough, although it is not as good as the 7-year $100 million offered to James (before Nike signed a 7-year $90,000 deal), nor as good as his 7-year $100 million (before Reebok signed a 7-year $50,000 contract), but 7 years and $80,000 is definitely in line with Wade's value. After all, James holds the title of the strongest high school student in history, and there is no need to question the Chinese market behind him, so it is normal for the two to have an endorsement contract that is a little higher than Wade.

Wade shook his head.

"For me, money can be made in the future. But credibility and loyalty are priceless. Wade said silently.

James shook his head, but Yao Ming looked appreciative. The differences between the cultures of the two countries are evident at this moment.

Inside the Houston Rockets office at the moment.

"Boss, are you really going to start a sporting goods company?" Dawson asked.

Lin Feng nodded.

"Of course, Dawson, you see that I have the Houston Rockets, and Tottenham Hotspur, as well as Liu Xiang, and now Salapova, and you say that if I don't set up a sporting goods company, wouldn't it be a loss!" Lin Feng said.

Dawson nodded. To be able to have so many resources, it is indeed necessary to set up a sporting goods company. After all, the profits in this field are also quite large. You can tell me that a pair of shoes costs tens of dollars, but if you want to sell them, they have to sell for hundreds of dollars, or even hundreds of dollars, and the profits are ridiculously high. Lin Feng didn't make any money, but it was really unreasonable. There's just a problem with that.

"Boss, it looks like all the players in your team have been signed. Dawson said for Lin Feng.

"I know, but that's not a problem for me. It's very simple, I just pay the liquidated damages. Lin Feng didn't care about it.

"And what if we meet Wade again?" Dawson asked again.

After all, not every player will be moved by money, and there will always be some people who don't value money so much. In this materialistic society, such people are rare, but not none. What if Lin Feng is unlucky, and some of his favorite spokespersons are this kind of person?

"Hey, Dawson, don't worry about that. It's very simple, I just buy the company he signed for. Lin Feng smiled.

What!Direct acquisition of the company?!Dawson was stunned. fell for Lin Feng's seemingly crazy, but actually wise decision.

Yes, if the player doesn't agree, then just buy the company. This is a big problem for other companies. After all, the merger between companies involves many aspects, and if one is not handled well, there will even be a 1+12 situation, so it is rare for a company to acquire another company for a spokesperson. It's too costly, and it's too risky to be cost-effective.

But for Lin Feng, none of this seemed to be a problem. First, Lin Feng has money, a lot of money. Now it is conservatively estimated that Lin Feng has at least $300 million in cash. $300 million, that's enough to do many, many things. Acquire some companies, that's no longer a problem.

Secondly, the so-called sporting goods company in Lin Fengkou is just a leather bag company, and it currently does not have any brand, any products, not even the company's headquarters, and no personnel. There is a president Lin Feng, secretary Lin Chiling, two people. Therefore, if Lin Feng didn't want to start all over again, he would have to buy the company on a large scale, so there was no harm to Lin Feng in directly acquiring the company, and he could also buy the players signed by him at the same time, which can be described as killing two birds with one stone.

"Boss, who are you going to buy first?" Dawson asked.

Lin Feng smiled.

"Of course it's Converse! This old sneaker company has a market, a reputation, and it's not expensive, if you don't buy it, who will you buy!" Lin Feng said with a smile.

Dawson secretly praised.

Converse, founded in 198 by Moore Converse in the United States in Springfield, Massachusetts, is a professional manufacturer of basketball shoes, and its main product is canvas shoes. Almost all of the world's canvas shoes now come from Converse's design philosophy. In 1936, it became the special sneaker of the American men's basketball team, and in 1996, it sold more than 700 million pairs worldwide. However, by 24 years, although it is still one of the world's loudest sneaker brands, its market has shrunk on a large scale, and the scenery of the world's first brand of sneakers is no longer there. Of course, it was Nike that replaced it.

Lin Feng rode the "Wings of the Wind" to the Converse headquarters in Springfield, Massachusetts.

Compared to Nike's head office, you can't see a pair of Nike sneakers, but in the Converse headquarters, there is a special large room for every pair of sneakers since the establishment of Converse. Perhaps from this perspective, it also explains why Nike can replace Converse and become the world's largest sneaker company today.

"Mr. Lin, I wonder what you are doing in our company today?" said Peter Converse, the current president of Converse, with a smile on his face.

Most people are very kind to Lin Feng. After all, this person is not a good stubble, you are going to offend him, if he thinks about you, no one can bear it. Therefore, although Peter Converse didn't know what Lin Feng was doing this time, he took a high-level greeting ceremony. It is better to offend the king of Hades than to offend Lin Feng, this is the consensus of most businessmen at present.

"Peter, I can call you that. Actually, I'm here today just for a deal. Lin Feng smiled and took out a contract.

"Peter, look, this is my offer to Converse for the takeover. Lin Feng handed the contract to Peter Converse.

Peter Converse's brows furrowed when he heard this, but he glanced at Lin Feng, thought about it, and opened it to look at the contract first. Converse is the legacy of his grandfather, and although the scenery is no longer there, the things of his ancestors cannot be discarded casually. Therefore, although Converse is now in a predicament, Peter Converse never thought of selling Converse. But in the face of the strong Lin Feng, he decided to at least take a look at this contract. Even if you don't agree, you have to give Lin Feng a little face. Otherwise, Lin Feng was really going to be angry, and he really didn't know what to do.

Unexpectedly, after Peter Converse opened it and looked at it, the whole person was a little stunned. He didn't expect Lin Feng's acquisition conditions to be so good, the purchase price of 500 million US dollars, which is far from the current market value of Converse, and Lin Feng is also willing to bear Converse's current debt of up to 120 million US dollars, plus after the acquisition, although he no longer serves as the president of Converse, but serves as a special adviser to Converse, plus Lin Feng does not change Converse's name, it can be said that this acquisition condition is so generous that Peter Converse can't find a reason to refuse.

"How is it, Mr. Converse, are you satisfied?" Lin Feng asked with a smile.

Converse looked at it and stuttered a little.

"Mr. Linling, are you really going to spend $500 million to buy Converse?" said Peter Converse.

Lin Feng nodded.

"That's of course, and it also includes Converse's debts. And you will be hired as a special consultant for the company, and at the same time, there will be absolutely no change in the name of Converse. Lin Feng said.

Peter Converse snickered. Lin Feng's abundant conditions are terrifying, although it seems a little disrespectful to his grandfather to sell it, but at least this can continue Converse. So that Converse does not go out of business, this is key. What's more, even if it is not sold to Lin Feng, it seems that it will be sold to other companies. Converse, which is now in a state of decline, is heavily in debt, and only restructuring can be revived.

"Mr. Lin, it's a pleasure to reach an agreement with you. "Peter Converse was very decided, and stretched out his right hand.

"Mr. Converse, you made a smart decision. I believe that in the future, Converse will shine in my hands. Lin Feng said with a smile.

Peter Converse nodded. He also thinks so, so he finally decides to sell the company to Lin Feng, otherwise he will be too sorry for Moore Converse, the grandfather who founded Converse.

At this moment, Peter Converse received a phone call, and his face suddenly became ugly, looking at Lin Feng, he wanted to speak and stopped, and his face was embarrassed.

"What's going on?" Lin Feng whispered.

"Lin Xian, boss, Nike called to inquire about the acquisition of Converse. Peter Converse whispered.

When Lin Feng heard this, his eyes lit up, and he stretched out his hand towards Peter Converse and took the phone.

"Hey, I said Perez, Converse, you don't think about it. "Lin Feng hahadaxiao.

"Are you Lin Feng?" William Perez faintly heard Lin Feng's voice on the phone.

"That's me. Perez, do you want to buy Converse?" Lin Feng asked.

William Perez frowned. He had a faint feeling that something was wrong.

"Lin Feng, what do you mean?" asked William Perez in a low voice.

"It's not interesting, it's just that from now on, Converse belongs to me Lin Feng, and you Nike, come one step too late!" Lin Feng smiled.

William Perez was shocked. He didn't expect that Lin Feng would suddenly acquire Converse, what does this mean? It represents a very important step for Lin Feng to enter the field of sporting goods, and it is a very far-reaching and powerful step.

Cry wolf!

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