The Internet café system and chat software did the promotion of the game lobby, and it spread out very quickly.

Zhang Li's estimate is not a problem, and the number of players in the game hall is steadily rising. In just the first month, the number of game halls skyrocketed from 10,000 to more than 60,000.

The number of people who recharge every day has risen from about 200 to more than 1,200!

And their monthly income has also risen from 1670,000 to more than 1 million!

Due to the marginal effect of the volume effect, the player rises faster in the early stage, and the increase will decrease in the later stage. If you want to really get the number of players to reach their estimated data, it will take longer and longer in the later stage.

However, all this growth was expected by Zhang Li. After all, the growth of the number of users will definitely bring about an increase in the number of recharge users in equal proportions, which is not a surprise.

At the same time, all the preparations for the competition were also prepared according to Xia Sen's plan.

The competition is also very simple, in a month's time, all players who want to participate in the competition, complete 100 matches in the room of the designated category, and each game wins to get 1 point, and loses not to get points.

The top three will be selected according to the points, and if there are people with the same points, they will be treated as overtime.

Completing 100 fights in a month may sound like a lot, but it's not a difficult task for this kind of relatively lightweight fighter who can finish a fight in 20 minutes. Either play half a day every weekend and play ten or eight games at a time, or go home from work every day and play two or three rounds.

Moreover, the top three can get 10,000 yuan and a few thousand yuan, which is not a small amount after all, and for most people, the attraction is still huge!

Importantly, there is no registration fee for this contest!

If anyone wants to participate, just click to register. If you don't want to participate halfway, there is nothing to lose, and after giving up, the game will be cleared to zero. This form of competition is very rewarding if you make it to the end, and if you don't make it to the end, there is no burden. This form is inexplicably very popular.

Where is the room where to play is not play?

If you register for a name here and play, you can earn 10,000 yuan if you win!

The registration period for the contest is one week.

On the day the information of the competition was released, hundreds of people signed up for the competition! When the competition officially started, there were more than 5,000 people who participated in the first round of the competition!

It's almost 10%. For a game, it is not wrong to reach such a high percentage of players in the game!

But the joy did not overwhelm Zhang Li's reason.

"What are the substantial benefits that we can get by holding the competition, and can we increase our visibility in this way?" Zhang Li asked.

"Popularity is to be improved, and in the long run, holding the competition will definitely bring us a word of mouth improvement. But right now, posting the news of the game within the game won't have much of a diffusion effect on popularity. Xia Sen smiled, "If you want to improve your reputation, you can also ask the operation team to spend some money to buy a little advertising space in a suitable place." You go and do your research, and give me a budget. ””

"Well, okay, I'll arrange the advertising space. Zhang Li said.

"However, this still does not solve our important problem. The spread of competition information can indeed bring some users, but it is not enough to bring us large-scale income. ”

"They just have to come and compete. Xia Sen said. "There will be income. ”

Zhang Li was very skeptical and held the competition.

During the first 10 days, the game was peaceful, and most of the participants would go online on time and match up with their opponents for a few rounds.

However, in the middle of the race, one day, the number of participants suddenly decreased!

However, with this notification, the number of players who recharge in-game is slowly increasing.

In just one week, the number of recharges at the peak rose to more than 2,000, almost doubling!

Theoretically speaking, the proportion of users who have the habit of paying for a game is relatively constant! This increase in the proportion of payment is a very breakthrough development! No, it is unimaginable progress!

What the hell did Xia Sen do?

Zhang Li was stunned!

……

It all started when the rules of the game were made.

Zhang Li was assigned to do a task to calculate the balance of gold coins in each player's hand, as well as their spending habits, and he provided Xia Sen with the preliminary analysis results.

"The average amount of gold for all users is 1,000. ”

"Users are roughly divided into three parts:

The first part is to receive 10 rewards a day, and then play a few rounds, they don't recharge, and they don't enter the high-end game;

The second part of the people is more flexible, they will play a few big games if they have money, and they will play a few small games if they don't have money;

The third part is our stable recharge users, who like to charge money to play big, but it is not rushed every day, and it is rushed to ten or twenty yuan every few days. ”

Zhang Li asked, "What do you want to see this data for?"

"It's used to set the rules of the game. Xia Sen said. "Let's set the room level to 100 gold coins in this competition, and 100 gold coins can play a game. ”

……

It wasn't until later that Zhang Li understood the point of this matter. Understand the amount of gold in each player's hand and spending habits, and what exactly does it have to do with the rules of their game.

"The average balance in the user's hand is 1,000 gold coins, and according to the situation where he loses all of them, then he will have to play at least ten rounds. But when he participates in the competition, he will definitely win and lose, and he will not lose all the money in his hand. Therefore, the average amount of 1,000 gold coins in everyone's hands should be able to play 20 rounds. Xia Sen explained.

"Ahh Wouldn't the latter game be unplayable? Zhang Li was stunned.

"That's right, I want them to fight halfway through and find that they can't play anymore!" Xia Sen smiled. "If the threshold set in the early stage of the competition is too high and there is a fee to participate in the competition, many people may not want to participate. We set a round of 100 gold coins, which means that the amount of money in the player's hand is enough to play many games. However, when they are already halfway through the competition and have accumulated a certain amount of results, they are not so reluctant to give up in the later stages. ”

"Let them feel that their grades are not bad, and when they are reluctant to quit, they find that they don't have enough money in their hands!" Zhang Li couldn't help but exclaim. "You don't charge early in the game and allow anyone to participate for free, isn't that the plan?"