"Next Monday, the new January episode that has already aired, and the pre-order rankings for BD and DVD will be announced on major websites. When the time comes, we will be able to know who will make money and who will lose money. ”

Nowadays, it is not uncommon for TV anime to start making BD and DVD reservations before it starts broadcasting, or after one or two episodes of it is broadcast.

In this way, we can get a glimpse of the market trend in advance, so that the production company can have a reference for the commercial potential of its own animation. In this way, you can also plan ahead for future business activities.

If the reservation is good, it will also have a positive impact on the employees who are working on the animation.

Hiroshi Okada also hopes that the disc reservation for "Sailor Moon" will bring him good news and boost the morale of the employees who are tired due to the long production process.

Of course, if the disc reservation of "Madoka Magi", which is regarded as an opponent, hits the street, it will be a very happy thing.

"In my estimation, although "Madoka Magical Girl" is just a magical girl animation with very old-fashioned elements, it is still possible that with excellent production, the total sales of BD and DVD will reach an average of 3,000 volumes." Toshiyuki Ishimura said, "It stands to reason that this sales volume has been preserved, which is a gratifying thing." Because every year of all the animations produced in the industry, it is possible to reach this level of sales, and FT, a club that is trying to produce animation independently for the first time, should be satisfied. ”

He sounded like he was complimenting SHAFT, but after a moment of conversation, he said: "It's a pity that the production cost of "Madoka Magical Girl" is much higher than that of ordinary animation, and I heard that in terms of publicity, more investment is made. Therefore, the sales of "Madoka Magical Girl" must at least triple on the basis of the general animation capital preservation line, so that SHAFT will not lose money. ”

What's even more ridiculous is that when SHAFT produced Madoka Magi, it didn't adopt a production committee system to attract investment and share risks. All the expenses were paid by Qin Han alone. He drew comics and made games, and he did make a lot of money, but once such a bold and risky move failed, as I said, Qin Han could only learn Osamu Tezuka and work hard to draw comics to make money to pay off his debts. Hiroshi Okada said triumphantly.

Although he knew that Qin and Han's terracotta warriors and horses were entertaining, and the games he made sold well, he didn't know exactly how much money he made.

If Okada Hiroshi knew that Qin Han's total investment in "Madoka Magical Girl" was less than one-tenth of the profits of the two games "Oriental Gensokyo Story" and "Terraria", he would definitely not say such a thing.

Even if Qin Han loses ten more "Magical Girl Madoka", he will not be reduced to the extent that he has to rely on drawing comics to pay off his debts.

Of course, if he really loses, it will still be a big blow to his plan to build his own two-dimensional pan-entertainment empire.

Hiroshi Okada chatted with Toshiyuki Ishimura all morning, mainly sarcastically mocking his competitors. After lunch, he began his formal work until seven o'clock in the evening.

Just like other animation companies, Toei Okawa Studios organizes a group viewing when the first episode of its own anime starts.

Producer Hiroshi Okada, art supervisor Toshiyuki Ishimura, and senior members of the creative team including chief supervisor, performance and painting supervisors, and ordinary employees who did not return home watched the first episode of the "Sailor Moon" anime.

When the broadcast was over, everyone applauded.

Hiroshi Okada couldn't help but smile and nodded.

The animation level is very good, not only restoring the original plot of the comics, but also having its own breakthroughs. In particular, new technology is used to express the transformation process of Sailor Moon, and the effect is even more wonderful.

In the world that Qin and Han traveled through, the animated version of "Sailor Moon" was born in the early nineties, and the animation industry was still stuck in the celluloid era. In this parallel world, "Sailor Moon" is already a new type of animation using digital production technology, and the picture expression is more than a little better.

Qin Han, who watched "Sailor Moon" at the same time as Hiroshi Okada, compared it with the work in his memory of another world, and had to sigh that the impact of technological progress on the animation industry is too great.

"Producer Okada, the search ranking for "Sailor Moon" has risen to the first place after the broadcast! Surpassing Dragon Ball! An employee with a mobile phone hurriedly reported the good news to Hiroshi Okada.

"Good, good." Okada couldn't help nodding, and he had a feeling that he was overjoyed and finished.

As long as this momentum is maintained in the future, the Sailor Moon anime will be a great success!

He returned home with excitement and slept soundly.

When I woke up the next morning, I hurriedly went online to check the ratings.

The first episode of "Sailor Moon", "The Gorgeous Transformation of the Crybaby Bunny", was in the prime time of TV Asahi Tuqi, and achieved a score of 14.31%!

Seeing this data, Hiroshi Okada was overjoyed.

TV Asahi is one of Toei Animation's major shareholders, so almost all of the animations broadcast every Saturday night from 7 to 7:30 p.m., which is the so-called "Tsuchichi" schedule, are produced by Toei Animation.

Before "Sailor Moon", this schedule was broadcast as "Entertainment Goldfish Eye" produced by Toei Animation Shizhu Studio. The quality of this girl-oriented campus light comedy animation is very good, and the ratings of the first episode reached 12.5%.

As the successor of the same schedule, "Sailor Moon" got an excellent result higher than that of his predecessor, and Hiroshi Okada was naturally happy.

"Haha, I don't know what the ratings of "Madoka Magical Girl" are?" He thought to himself, so he checked the ratings of the rival animations by the way.

I don't know if I don't see it, and I'm shocked when I see it.

"Madoka Magical Girl", the rating is 1.8%, and the regeneration rate is 9.02%!"

Hiroshi Okada, who was originally happy because of the good results of "Sailor Moon", suddenly became depressed.

The rating is 1.8%, which is a normal number for a late-night animation with a rating of less than 2%. Or it can be said that the average late-night animation, with a rating of less than 1%, is a normal phenomenon. Late-night animations with more than 1% of the ratings have the quality of being popular.

"Madoka Magical Girl" has received a rating of 1.8%, not only has it been ironclad, winning the new late-night ratings championship in January, but even if you compare the late-night animations of previous years, this is also a super high rating that is enough to rank among the top five in history!