Chapter 672 Shooting an ad can also make headlines
Compared with Huaxia, in the United States and other places, although it is not as crazy as Huaxia, Coca-Cola's sales have also increased a lot. Pen, fun, and www.biquge.info
When the day's sales statistics were summarized to the Coca-Cola headquarters in the United States, everyone who saw it couldn't help but marvel and cheer.
It's just an advertisement, and it's not very creative in the eyes of industry insiders, at most it's a good advertisement, and it's incredible that it has achieved such a good effect.
In particular, the sales report in Huaxia increased by 200 percent on the same day, almost making the senior management of Coca-Cola faint with joy.
China is the world's most populous country and the largest international market outside of the United States, and if this growth rate continues, then it seems that Pepsi is just around the corner.
At that time, the CEO of Coca-Cola Company waved his hand and awarded a large amount of bonus to the person in charge of the advertisement, and immediately asked people to contact Smith, planning to invite him and Chen Feng to have a meal, and he had to thank Chen Feng for his lucky star.
Seeing that a group of people who contributed to this advertisement received bonuses, the others were greedy, and a bright eye rolled and proposed: "President, the effect of this advertisement is so good, especially in Huaxia District, sales have increased by 200 percent." From this point, it can be seen that Chen's influence is very great now, especially in China. I think we should also be like Pepsi and print Chen's portrait on the outer packaging of Coke, which will definitely have a better effect. ”
The president's eyes lit up and he praised: "This proposal is good, very good, Bill, you can go to the finance to get a bonus later." ”
"Thank you, President. The young man named Bill was so happy that he couldn't keep his mouth shut.
Nearby, some people's eyes were even redder.
It's great to get a bonus for just one proposal, right?
Suddenly, some people started to use their brains to come up with ideas.
Some people have a bad brain, and their eyes are red, and they can't see others receiving bonuses, so they simply stand up and object: "President, Bill's proposal is good, but then you have to give Chen another fee for the right to use the portrait, isn't it ......?"
At the beginning, the contract with Chen Feng only included shooting advertisements, and did not include using his portrait on the outer packaging of Coke, so to do so, Chen Feng had to be given another sum of money.
It was with this in mind that the opponent intended to ruin Bill's proposal.
Who knows, the president waved his hand, didn't blink his eyes, and said directly: "Give, isn't it just a sum of money? It has proven that signing a contract with Chen this time is a perfect investment, and we don't lose at all. ”
......
At the same time, PepsiCo also got almost the same sales report as Coca-Cola, and they suddenly regretted that they did not sign Chen Feng first.
Of course, there is just a little regret.
For Pepsi, they have many stars, sports stars, and entertainment stars, and one less Chen Feng is nothing.
But for other companies, such as Land Rover and Omega, it is not so calm to learn that Coca-Cola's sales have skyrocketed.
Land Rover and Omega are very optimistic about Chen Feng and are willing to sign a contract with him, and they have urged Chen Feng to sign as soon as possible.
In the front, they realized that they had to sign a contract with Chen Feng as soon as possible, so that the contract price could be kept to the lowest and the benefits would be greater.
But now, Coca-Cola has achieved huge returns, and Chen Feng's commercial role has also been affirmed, and now signing a contract with Chen Feng, LandmarkSports' asking price will be higher than before.
This left Land Rover and Omega in a state of hesitation.
They are not like some small companies, the reason why those small companies fancy Chen Feng is because Chen Feng is a Chinese, has a good relationship with Kobe, has a good exposure rate, and is only a rookie, and the asking price is not too high if he is asked to endorse.
Now seeing Chen Feng playing better and better in the NBA, and Coca-Cola benefiting this time, Chen Feng's commercial value has been affirmed, which is actually not a difficult choice for those small companies, and they gave up signing Chen Feng almost immediately.
There is only one reason, and the price is too high!
But for companies like Land Rover and Omega, it would be a pity for them to give up Chen Feng, but if they want to sign, it means more money and they are not very willing.
In the end, Land Rover and Omega made the same choice - to sign a L sign!
Moreover, they reached a basic agreement with LandmarkSports at the first time, which can increase the price, but they are required to sign it as soon as possible, and there is another point, the priority renewal must be made.
At this point, Land Rover and Omega are indeed more courageous than ordinary small companies, it doesn't matter if you suffer a little loss at the beginning, I want to cooperate for a long time and earn it back later.
The news was soon known to the outside world.
For a while, Chen Feng once again became the focus of discussion.
First of all, a series of achievements, becoming the first rookie this year, then the medical club, and later the endorsement of Coca-Cola, which made Coca-Cola's sales skyrocket, and now there is news that Land Rover and Omega invited Chen Feng to become a spokesperson at the same time.
These things are put together in such a way that the media is going crazy.
In the United States, many media, not only sports media, but also entertainment, business and other media have written reports about Chen Feng, calling him a miracle.
In China, there was a lot of noise on sports forums.
Major newspapers, sports editions, entertainment editions, and others all rushed to report on Chen Feng, which made his name noisy to a new height, and his popularity exploded instantly.
For a time, sports, such as various newspapers and periodicals, Amber Sports, Penguin Sports, Sina Sports, 3G Sports and other sports media, all hung Chen Feng's reports on the front page.
Entertainment, that kind of entertainment consulting programs, entertainment newspapers, some on the front page, some on the second page, also have Chen Feng's reports.
In addition to these, on Baidu search, 360 search and other search software, Chen Feng's name and searches with Chen Feng's name as the title have also risen rapidly, directly entering the top ten.
As a result, people who follow sports don't seem to feel anything.
Those who don't pay attention to sports and take the entertainment route are a little depressed, they are tired and tired and not famous, but Chen Feng is good, so he filmed a Coca-Cola commercial, and he was immediately noisy like this, it is simply unreasonable, people are more popular than people!
In the eyes of many people, this is indeed incomprehensible, shooting an advertisement can also make headlines, and how can people who have lost their heads and created topics live?
A word to readers:
I'm sorry for everyone!