"In fact, in my opinion, the reason why the main theme movie has come to the current embarrassing situation is actually that its positioning itself is very embarrassing." Ye Qiu continued.

"How?" Lu Dongfang was puzzled.

"Generally speaking, movies can be divided into two categories, one is commercial films, and the other is literary films. So which category does the main theme movie belong to? Ye Qiu looked at Lu Dongfang with a smile and asked.

"This ...... I don't think they belong to either category, right? It is also the first time for Lu Dongfang to think about this issue from this perspective.

"First of all, let's talk about commercial films, commercial films have been aimed at the box office and entertainment from the beginning, so its plot is generally as simple as possible, because the simpler the plot, the easier it is for the audience to understand, what it has to do is not to make the movie have any meaning worth pondering, but to let the public watch it and feel good-looking, which is enough."

In other words, the purpose of commercial films is profit. Because only when it is recognized by more people, it will be able to make the audience voluntarily pay for tickets out of their wallets to watch. ”

"Let's talk about literary films, what is art? To be honest, I still haven't been able to figure it out, especially those award-winning films, I don't know what's so good, but the positioning of literary films is not to entertain the public, but to express some directors' own views and opinions on some things through movies, and may also expose some social issues through some shots, plots, and other issues that make people think. ”

"So literary films are not going for the box office in the first place, or in other words, if a literary film gets a big box office, then it is not a literary film, so what is the goal of a literary film? Some people may say that it is art, but in my opinion, if the purpose of commercial films is for profit, then literary films are often for fame. ”

"Because it doesn't need to be recognized by the public, it only needs to conquer a small group of people."

"So what is the category of the main theme movie now? Commercial films? Obviously, it doesn't make sense, because the purpose or purpose of the main theme movie is to promote the main theme values through the movie. But it can't be said to be a literary film, because, if the main theme movie wants to promote the main theme values, then it will naturally have to be recognized by more people before it can be promoted, so the question is, what is the positioning of the main theme movie? Ye Qiu said this and looked at Lu Dongfang with a smile.

Lu Dongfang frowned, thinking hard about Ye Qiu's statement.

Yes, what is the positioning of the main theme movie?

Commercial films are completely aimed at the box office, asking for money and not awards, and literary films are completely going for awards, which can be regarded as awards and not money, of course, this is the most obvious statement.

And what about the main theme movie? Although the purpose is not for the box office, in fact, if the box office is not high enough, it means that there are few people watching it for a long time, and the purpose of publicity will be greatly reduced.

But the main theme movie is not like a literary movie, it is completely for the so-called art.

Therefore, Ye Qiu said that the positioning of the main theme movie is very embarrassing.

"What does Mr. Ye mean?" Lu Dongfang raised his head and looked at Ye Qiu and asked.

"In fact, in my opinion, the main theme movie, first of all, because what it needs most is for more people to see, and secondly, it is to promote some main theme values through the movie, so I personally think that the main theme movie, he should first be a commercial film, and he should focus on this, and then think about implanting the main theme values in the movie."

"And our previous main theme movies, often focus on what the movie wants to express first, and then consider the market, this is the biggest problem, the audience buys tickets to watch movies, first for entertainment, not for patriotic education, and the current main theme movies are often tall and complete characters, in fact, it is precisely because there are too many too perfect images, so the audience feels unreal, and it is naturally difficult to talk about the sense of substitution."

"I don't know if Mr. Lu has noticed, those successful Hollywood films, in which the protagonists often have such and such shortcomings, it can be said that these shortcomings are more or less present in every audience, and this is the point that can make them feel substituted and resonate."

"Our existing main theme movies are taken together, they are far away from our lives, and they still can't get rid of the heroic narrative. It gives people the feeling that those characters do not have the emotions of ordinary people, and they are not hungry, thirsty and diarrhea like ordinary people, but a kind of omnipotent superhuman character. At a critical juncture, he always gives up his small family to take care of everyone, without the slightest hesitation, can no matter how great a person is, do it?

It is a person who has seven emotions and six desires, but these main theme movies just do not make movies for the general public, but are incomparably sublime and incomparably detached from reality, which can only make us move a little in the cinema, and then there is no power to move us. ”

On the other hand, the characters portrayed in those successful films are often not perfect, they will hesitate in the face of everyone and the small family, they have such and such shortcomings, but it is precisely because of these shortcomings that they seem more real. Of course, there are people who have to pay party dues before they die, but in this era, it is difficult for you to make people feel a sense of identity. ”

"The characters of our main theme movies are typical, and typicality means that he is just a special case among hundreds of millions of people, and it's okay for you to take a special case as a typical publicity, but in the eyes of the public, this kind of person may be moved for a while, but what about after? And how many people will agree? And how many people will empathize? ”

Ye Qiu said a lot, in fact, Ye Qiu in his previous life was also a member of the general public, and he was not interested in the main theme movie.

So these things are all out of feeling.

"Of course, in fact, everyone understands these truths, and I can be regarded as a class axe. A little shallow saw that Lu Dongjian smiled. ”

"No, no, no, the reason is very simple, but not everyone understands it, if everyone really understands it, then the main theme movie is not such an embarrassing status quo today." Lu Dongfang said seriously.

"Mr. Ye's vision in movies can be said to be unmatched in China, so if that movie is handed over to Mr. Ye to adapt into a script, what does Mr. Ye plan to do?" Lu Dongfang asked.

"To be honest, I haven't thought about it yet, I heard Lao Fang say that Huaying had planned to put this incident on the big screen as early as 2 years ago, I don't know why it was finally handed over to us to do it? Can you find out why? Ye Qiu asked with some curiosity.

Lu Dongfang sighed when he heard this, then took out a stack of paper and handed it to Ye Qiudao: "This is the script of the movie adapted from this incident received by Huaying, and Mr. Ye will know it after reading it." ”

Ye Qiu took it, and it was an outline of some movie scripts.

It's just that the more Ye Qiu watched it, the more frowning he became, and he finally understood why Huaying didn't put this story on the big screen in the end.