After coming out of the supermarket, Su Rui went to another supermarket. Pen % fun % Pavilion www.biquge.info

But unfortunately, he didn't see Zhenxiang ice cream in this supermarket, but it wasn't sold out, but it wasn't at all.

Later, Su Rui went to several other supermarkets of different brands, but could not find Zhenxiang ice cream.

At the end of the day, he went to a total of 10 supermarkets, and only two supermarkets sold Zhenxiang ice cream, and the other eight supermarkets did not sell it.

Shenzhou City can be regarded as the base camp of Zhenxiang Food Company, but even so, there are still so many supermarkets that do not sell Zhenxiang ice cream, let alone other cities, the situation will definitely be worse.

From this point, it can also be seen that the sales channels of Zhenxiang Food Company are indeed very few, and there are very few supermarkets and convenience stores that cooperate with it, and in terms of sales channels, it is far inferior to other enterprises.

Regarding this point, Su Rui also observed intuitively through the market, which is a point that cannot be ignored.

There is no way to do this, after all, Zhenxiang Food Company has just been established, and in terms of sales channels, it is naturally impossible to compare with some old enterprises.

The most important thing is that the retail price of Zhenxiang ice cream is not low, but due to the fact that the ex-factory price is not low, the profit of retail in the market is not high, which makes it difficult to attract sales channels such as supermarkets and convenience stores, and it does not want to cooperate with Zhenxiang Food Company.

Therefore, the sales channels of Zhenxiang Food Company are so few, and only one supermarket in an average of five supermarkets can cooperate with Zhenxiang Company to find Zhenxiang Ice Cream.

It's just that after Su Rui knew about this situation, he didn't change his mind and didn't intend to give in.

He still adheres to this plan, will not reduce the ex-factory price, sacrifice profits in exchange for the cooperation of sales channels, he will not be able to do so much.

Because, Su Rui believes that with the difference of Zhenxiang Ice Cream, there is no need to do it like other brands, and there is no need to do it at all, and if you persist for a while, at that time, these sales channels will take the initiative to come to the door, and there will be no more bargaining.

If you give in now, then if you want to increase the ex-factory price in the future, it will be difficult to reach the sky, and the profits will be earned by the sales channel, and Zhenxiang Food Company can only make meager profits, which is the opposite of what you want.

In order to avoid this from happening, Su Rui would now rather not cooperate with the sales channel than give in.

In doing so, although it will be a little sad in the early stage, it can get huge benefits in the later stage, which is the fundamental reason why he insists on not changing his mind.

There are few sales channels in the early stage, there is nothing to worry about at all, as Zhenxiang ice cream sells more and more popular, the sales channels will naturally take the initiative to seek cooperation, which is Su Rui is not worried about not being able to open the market.

If he didn't even have this confidence in Zhenxiang Ice Cream, he would not have set a goal of selling 100 million ice creams in the first year, and he would not have established Zhenxiang Food Company.

The deliciousness of Zhenxiang Ice Cream is enough to make Su Rui full of confidence, every foodie will become a fan of Zhenxiang Ice Cream, that is, the basis for the success of Zhenxiang Ice Cream, there is no need to worry about not being able to open the market, and there is no need to worry about no sales channel cooperation.

Next, Su Rui went to the company and waited for the sales of Zhenxiang Ice Cream to be counted.

At about 8 o'clock in the evening, the sales of Zhenxiang ice cream were counted, and the sales volume was 100,000, which is a very ideal sales statistics.

If you sell 100,000 a day, you can sell more than 36 million in a year, which is more than a third of the target, and this is only based on the sales on the first day, but this is not accurate.

Because, if 100,000 ice creams are sold on the first day, there is no doubt that the sales will definitely increase in the following days.

100,000 on the first day, and a month later, the daily sales may increase to 1 million, and the sales volume of that year can easily exceed 100 million.

100,000 ice creams sold a day, which is not a huge number for some well-known ice cream brands, and many brands can reach this sales.

But you should know that Zhenxiang Food Company is different from other well-known brand enterprises, the latter is an enterprise that has been established for a long time, and has invested a lot of resources in promotion, but Zhenxiang Food Company is a small enterprise that has been established for a short time, and this is the first product, and the investment in promotion is very small.

Under such circumstances, the Zhenxiang ice cream launched by Zhenxiang Food Company can also sell 100,000 on the first day, which is undoubtedly very dazzling.

The most important thing is that these 100,000 ice creams are not the limit of Zhenxiang Food.

Because Zhenxiang Food Company only prepared 100,000 ice creams today, and all of them were sold out in the case of insufficient sales channels, which shows that as long as more Zhenxiang ice cream is prepared, the sales on the first day can be higher, and if it cooperates with more sales channels, the sales volume will definitely far exceed 100,000.

Therefore, the Zhenxiang ice cream launched by Zhenxiang Food Company is indeed very tempting and human, and the future sales are also very considerable, and there is a lot of room for improvement.

Judging from today's sales volume, selling 100 million Zhenxiang ice cream in the first year is completely achievable, and perhaps the actual sales will far exceed this sales target, which is also uncertain.

Sure enough, in the next few days, with the increase in production and supply, the sales of Zhenxiang ice cream gradually increased under the condition that the sales channels remained uncertain, and the sales volume was higher and higher day by day, and the increase rate was very amazing.

On the first day, Zhenxiang Ice Cream sold 100,000 units, which is a very good result.

On the second day, the daily sales of Zhenxiang Ice Cream reached 200,000 units, doubling the sales on the first day.

On the third day, Zhenxiang Ice Cream was still sold out, and at this time, the daily sales had exceeded 300,000 units.

From this day on, because of the popularity of Zhenxiang Ice Cream, many supermarkets and convenience stores have taken the initiative to contact Zhenxiang Food Company, hoping to get the sales right of Zhenxiang Ice Cream, and are willing to introduce the previous conditions and set the price by Zhenxiang Food Company.

There is no way, who calls the charm of Zhenxiang ice cream too great, in a short period of time, it has become popular, and many people are looking for this ice cream.

If these supermarkets, convenience stores and other sales channels do not sell Zhenxiang ice cream, they will lose customers, and consumers will naturally lose to other sales channels, which is undoubtedly a heavy loss, which makes these sales channels begin to be anxious, and will take the initiative to contact Zhenxiang Food Company to seek cooperation.

However, the current Zhenxiang Food Company has become very popular, and it was selected by sales channels before, but now it can be selected from many sales channels, which is different from the past.